Missed our Black Friday edition of #MarketingForTheNow? We chatted with the biggest brands leading this season's shopping frenzy—here are the top takeaways you need to know! 🔍 Shopping Just Got Smarter Danielle Wallis of Chase revealed how hybrid shopping (online + in-store) is here to stay, with tools like Chase Offers making saving seamless for consumers. 🎯 Gamification = Holiday Wins Marisa Thalberg spoke to JCPenney’s interactive Black Friday promos brought joy back to the shopping experience, plus tied it to meaningful initiatives like Giving Tuesday. We also spoke with Pat Duffy of The Giving Block about how brands can drive impact through crypto donations during this season of giving. 💡 Entrepreneurs Own Black Friday Jessica Williams of Shopify spotlighted the grit of small businesses with live activations and campaigns designed to empower merchants globally. ✨ Oh and Yellow Label Co. also gave us an exclusive Cyber Monday discount—use code VAYNER at checkout on yellowlabel.co. 🎁 Watch the full episode back below and tag someone who needs to see this brand-focused perspective on Black Friday! 👇
Want to know how top brands are winning Black Friday and Cyber Monday? 🚀 Join us Monday for a special Black Friday Cyber Monday Edition of #MarketingForTheNow! We’ve got a powerhouse lineup of leading brand marketers discussing how they're staying ahead this giving season. From JCPenney to JPMorganChase, hear leading retail brand marketers dive into everything from gifting strategies to sale season tactics. It’s all on the table — and you’re invited! 💌 Register below and stay tuned for the full lineup! #marketing #holidayseason #brandbuilding #brandmarketing #blackfriday #cybermonday #linkedinlive