VX Media

🚀 Let’s wrap up S2 2024 at the Beauty Tech Atelier - L'Oréal's Startup Acceleration Program at Station F 🚀 Last July, we welcomed 8 startups to the Beauty Tech Atelier for a 6-month acceleration program. Partnering with Incubateur HEC Paris, we supported their development by deploying their solutions on L’Oréal Brands and markets, providing methodology, advice, and fostering connections. As 2024 comes to an end, it's time to reflect on the past six months of acceleration! Here are the highlights: ✨Startup Achievements✨ VX Media Media took L'Oréal's Brands content to the next level with top-notch creativity across platforms. Congrats to Valerie Zhang, VX Media cofounder for being featured in Forbes 30 under 30 2025 list. GEEIQ was a crucial partner in upskilling L’Oréal teams on gaming, creating activations with 38M+ impressions - L’Oréal Paris Catwalk on Roblox. MatchTune helped our Brands, such as YSL Beauty, manage their audio content portfolio with their end-to-end compliance solution. Rembrand enabled us to reach audiences beyond beauty with their in-scene media technology. EKOO Audio Business Platform enhanced product storytelling and user engagement on our websites. While doing so, they also never stopped winning Tech awards. Bravo ! Dataiads delivered more personalized experiences on D2C websites. Special thanks to the startups’ mentors key facilitators at L'Oréal for their support and guidance throughout the program. Your expertise has been crucial to their successes. myriam Benichou Nicolas Baberian Xavier Meunier Clémence Faux Estelle Ngo Manon Cardiel 🙏 💡Fostering connections and open innovation💡 We were pleased to welcome numerous L'Oréal teams at Station F where we introduced them the program and the startups, sparking valuable collaborations. It was a pleasure to have you all here ! 👄 Happened at L'Oréal Groupe 👄 First L’Oréal Demo Day: this month, we hosted our first Demo Day at L’Oréal Groupe HQ, where the S2 24 startup cohort pitched their acceleration and achievements to Asmita Dubey, L’Oréal’s Chief Digital and Marketing Officer, and her management committee. Thank you to all the startups, L’Oréal colleagues, and contributors for your dedication and support. Let’s continue to innovate and create a Beauty that moves the world! 🌍✨ #LOréalGroupe #Innovation #Startup