Alliance for Video-Level Contextual Advertising’s Post

A cookieless🍪 future with consumer privacy and trust being front and center in consumers’ minds means it’s time to approach data differently. See how important first-party data and contextual data are the next way to reach people in this new and exciting future in advertising and marketing.   #marketing #adtech #contextualadvertising #ai #programmatic #Silverbullet #AVCA https://lnkd.in/enyZWMbv

First-Party Data + Contextual Data = Powerful Business Outcomes

First-Party Data + Contextual Data = Powerful Business Outcomes

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