CQuence Health’s Post

🌟 Reflecting on my journey as a commercial leader in the healthcare sector, I’m reminded of the diverse experiences that have shaped my perspective. From managing prescription portfolios under world-renowned FMCG brands to driving national health campaigns at a senior government level, my path has been anything but conventional. I’ve had the privilege to work across multiple facets of healthcare— crafting strategies in a healthcare marketing agency, and spearheading hyperscale in the health tech space with Proximie. Through these varied roles, I’ve noticed some universal truths about commercial leadership in healthcare: ❤️ Purpose-Driven Mission: Whether you're marketing a prescription drug or a health tech solution, the focus is always on improving lives. Every decision is underscored by the impact it has on patients and communities. 🙃 Complex Stakeholder Ecosystem: Healthcare is a sector where collaboration is key. Understanding the needs and motivations of stakeholders—from patients and healthcare professionals to regulators and policymakers—is crucial. ❎ Regulatory Rigor: Navigating the complexities of healthcare regulations is a constant across all roles. Ensuring compliance while innovating requires a delicate balance of creativity and diligence. 📊 Data-Driven Decisions: Across all sectors of healthcare, data is the backbone of decision-making. Leveraging insights to drive strategy, optimize outcomes, and measure impact is a shared thread in every role I’ve held. 🔵 Adaptability: The healthcare landscape is always evolving, whether due to technological advancements, policy shifts, or emerging health trends. The ability to pivot and stay agile is essential in any leadership role. As I continue to lead in the health tech space with Proximie, I’m excited to draw on these experiences and insights to drive meaningful impact. The challenges are complex, but so is the opportunity to innovate and make a difference. Here’s to continuing the journey and embracing what’s next in healthcare! #HealthcareLeadership #HealthTech #CommercialStrategy #HealthcareMarketing (unrelated pic... shows me working at least ;-))

🌟 Driving Innovation in Healthcare Through Business Development 🌟 In the ever-evolving healthcare sector, business development plays a pivotal role in bridging the gap between innovation and patient care. It’s not just about creating partnerships—it’s about building sustainable solutions that improve lives. 📌 Key Elements of Healthcare Business Development: • 🤝 Collaboration: Working with medical professionals and institutions to align goals. • 💡 Innovation: Embracing cutting-edge technology to meet the industry’s dynamic needs. • 📊 Strategy: Identifying opportunities to optimize processes and enhance services. As professionals, we have a unique opportunity to shape the future of healthcare. Let’s continue to foster relationships and invest in solutions that truly make a difference. What strategies have worked for you in building meaningful partnerships in healthcare? Let’s share insights and grow together. #HealthcareInnovation #BusinessDevelopment #Collaboration

Ever wondered why selling to healthcare is so different? Had an interesting conversation recently with a healthcare industry veteran that made me think. He pointed out a fascinating paradox in healthcare technology adoption: ▪️ The industry has deep pockets ▪️ Innovation is desperately needed ▪️ Yet nobody wants to be first His explanation was eye-opening: In healthcare, being an early adopter isn't just risky - it can be career-ending. Even minor errors can have major consequences. The insight that stuck with me: You're not just selling a solution. You're asking someone to stake their professional reputation on your promise. He mentioned that successful innovations often start with one respected voice willing to validate what everyone else fears to try first. Makes you wonder: How do you drive innovation in an industry where being first carries such risk? What's your experience with healthcare innovation adoption? #Healthcare #Innovation #HealthTech #Leadership

"Transforming Healthcare: The Essential Traits of Next-Gen Hospital CEOs" 😀 As a seasoned healthcare executive, I've dedicated my career to driving transformation and excellence in the industry. Here are 5 key strategies I've developed to revolutionize healthcare leadership: 1. Restructure for Success: Right-size organizations and streamline operations to improve efficiency and reduce costs by up to 20%. 2. Optimize Expense Reduction: Implement cost-saving initiatives, such as renegotiating contracts and reducing supply chain expenses, to save up to $1 million annually. 3. Diversify Revenue Sources: Develop new revenue streams through innovative partnerships, such as joint ventures and value-based care models, to increase revenue by up to 15%. 4. Drive Data-Driven Decision-Making: Leverage data analytics and machine learning to inform strategic planning, improve patient outcomes, and reduce readmissions by up to 10%. 5. Foster a Culture of Innovation: Encourage experimentation and risk-taking to develop new solutions, such as telemedicine and AI-powered diagnostics, to improve patient care and drive growth. By implementing these strategies, healthcare organizations can achieve transformative results, improve patient care, and drive growth. Let's revolutionize healthcare leadership together!                                          Written By: Michael Sandnes, MHA   #HealthcareTransformation #LeadershipInnovation #MichaelSandnes

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Almost half of healthcare organizations only dedicate 0-10 hours to strategic planning activities per month. When daily operations take up a disproportionate amount of time to deal with, how can you expect to undergo a business transformation? Growth can only occur when you can plan accordingly. The root of this problem has to be solved, which in this case is refining the operational processes that your organization relies on. Do you have sufficient staffing levels? Have you enabled them with labor-reducing technology? Are they sufficiently trained and cared for? With efficiency, comes the capacity for increased executive function and future planning. #Healthcare #BusinessTransformation

The most important question often comes last: “How do you get administration to buy into this?” This question came at minute 31 of our 30 minute call. We had talked about all of the new capabilities and technology. It made sense for the clinical team. Budgets are tight. Status quo is not immediately expensive. Adding innovation in healthcare comes down to vision, influence, and selling internally. For those of you selling into healthcare… the last question is usually the most important. Be ready for it. Have someone on your team who has been through the whole process with the group you want to sell to.

In today’s healthcare market, everyone is seeking to expand, enter new markets, attract new customer segments, and get a bigger market share, All of which are strategic goals that most healthcare leaders would rally behind. However, despite being a strategic decision, expansion can be a very tricky endeavour, and can do more harm than good if not done properly. In my opinion, there are two extremely important factors that needs to be considered before approving an expansion plan: 1.       Efficiency before expansion: In most cases, healthcare organizations can become leaner, more profitable, and more agile by trying to make the most out of already existing resources. Focusing on efficiency will ensure transferring some of the best practices to the new facilities, instead if copying a heavily burdened model. While also improving the profitability of existing facilities, and thusly, providing more resources that will support new ventures and allow more expansion. 2.       Expansion should never negatively affect the financial situation on the medium to long-term. Some expansion plans might not have a direct positive financial impact on the organization, which can be accepted if the expansion has other strategic goals; bigger market share, enter a new market, etc. it’s also acceptable to have a short-term negative impact on the financial performance of an organization due to the high upfront cost. However, having a negative medium-term or long-term effect on the organization would make the organization less sustainable and more prone to risks and fluctuations. Ultimately, expansion should never occur for the sole purpose of expansion. #Healthcare #expansion #strategy

Excited to continue my journey with RwH Advisors, focusing on driving rapid market share and revenue growth for healthcare organizations. Drawing on valuable insights gained over the past few years, I’m equipped to deliver impactful results and lead innovative strategies. Passionate about collaborating for success, I’m open to new engagements. Let’s connect and discuss how we can make a meaningful difference in the healthcare industry #HealthcareGrowth #Blitzscaling #HealthcareLeadership #StrategicGrowth #MarketExpansion #RevenueOptimization #HealthcareInnovation #GoToMarketStrategy