Demandbase’s Post

One of my favorite client wins? They didn’t just increase their sales—they built their brand. Their book got more visibility, which led to podcast invites, speaking gigs, and new coaching clients. How is your book helping you build your brand? #ClientSuccess #AmazonAds #BrandBuilding #AuthorWins

🎙️ Exciting News! The latest episode of the #MakeEachClickCount podcast is NOW LIVE! 🚀 In Episode 205, I had the pleasure of interviewing the multifaceted Bob King - an accomplished author, closing coach, filmmaker, and sales superstar. Bob's journey from an overlooked novice to a master closer is nothing short of inspiring. 💡 Here are 3 key takeaways from our conversation: - **Belief is Crucial:** Whether you're building rapport during a sales pitch or communicating your offer online, genuine belief in the value of your product or service is essential. If you don't believe in it, your potential customers won't either. - **Empathy as a Superpower:** Tactical empathy, or simply caring about the person you’re trying to serve, can create the trust they need to say 'yes.' Bob emphasizes that genuine attention to your customer’s wants and needs can make all the difference. - **Sales Skills Are Learnable:** Bob dispels the myth that great salespeople are born, not made. With the right mindset, training, and commitment, anyone can transform from a salesperson into a closer who can earn trust and close deals. 📚 Make sure to check out Bob King's latest book, "The Joy of Closing: The Definite Guide to Building Trust, Getting the Deal, and Creating Happy Customers," available now on Amazon. 👉 Listen to Episode 205 🔗 https://lnkd.in/gcZVcwGU #Sales #Marketing #Podcast #Ecommerce #CustomerTrust #ClosingTheDeal #JoyOfClosing #MakeEachClickCount #SalesTraining #BobKing

WEDNESDAY The Closers Inner Circle Podcast with Ben Gay III and Denise Griffitts #YourPartnerInSuccessRadio No matter what sales terminology a business uses - cancelled orders, abandoned carts, or something else entirely - the end result is the same: lost revenue. Every cancelled transaction represents a prospective customer who was interested enough to initiate a purchase but failed to complete it for one reason or another. These missed opportunities can quickly add up, hindering a company's growth and profitability. Minimizing cancelled orders should be a key priority for any business seeking to maximize sales and boost their bottom line. Identifying the root causes through customer feedback, then implementing strategies to remove friction from the buying process, can help recapture a significant portion of that lost income potential. If you are not yet familiar with The Closers Part 2 by Ben Gay III - the book delves into the nuanced, sophisticated techniques and mindset strategies used by the top "master closers" in the sales profession. The Closers Pts 1 and 2 are widely recognized as THE Sales Bibles. Opening the book to this chapter 'And Another Thing,' we journey to page 249, specifically to the segment titled ‘Cut Cancellations’. Last week we covered ‘Sell From The Audience' and we invite you to revisit our previous conversations - all 9 of them - to follow along as we delve into the rest of the chapter. Download and listen wherever you consume your favorite podcasts. #salesmastery #salesstrategy #revenueoptimization #profitgrowth #businesstips #masterclosers https://lnkd.in/dv-ZQKs

Episode 25: Creating a Book Launch that Sells: Tips for Financial Advisors" on The Financial Advisor Authority Podcast just dropped! If you're planning to write a book, make sure to listen to this one. After all your hard work, you'll want to promote your book to a wide audience. A well-planned book launch is your ticket to success. Tune in for tips and ideas! Link is in the first comment. #financialadvisors #financialadvisormarketing #sales

 There’s a balance to be made with finding your niche as a business. You want to keep your clientele specific so you can serve them well, but if you’re only serving red-headed Canadian flutists, you may not end up with enough business to stay afloat! Hmmm…how do you walk that line 🤔? In this week’s episode, special guest William Donnell talks about how he struggled with this same question, and how he has found his customer base! Tune in to this week’s episode of the Content Machine podcast to hear more practical tips and discussion on finding your company’s niche! #marketing #business #niche #focus #marketingtips

Selling a business may be complex, but it doesn’t have to be confusing. I recently joined Diane Gardner on her Profitable Home Service podcast to share my 5 Vital Steps to Selling a Business. 5️⃣ These steps help take out the intimidation factor many business owners feel when facing this process. They also help owners start making plans well enough in advance to make sure they get the maximum price for their business “baby”. 👶 And if you want my FULL guide so you have a checklist and all the steps, look below where I’ll make it easy for you to grab it. ⬇️ #MaximizeYourSale #SellingYourBusiness #PlanToSell #BusinessSaleTips #GetTheMostValue #MaximizeBusinessValue #SellSmart #DontMissSteps #DueDiligenceMatters #SellWithSuccess

The Buyer's journey has been a hot topic in professional sales recently. 🌟 Exciting news! Sales leader and author Richard Harris™ offers a fresh perspective in his book The Seller's Journey—Your Guidebook to Closing More Deals with N.E.A.T Selling. I had the pleasure of hosting Richard Harris™ on The Selling Well podcast, where he shared his direct approach to sales and introduced the N.E.A.T framework: Need, Economic Impact, Access to Authority, and Timeline. 🌐 N.E.A.T serves as a compass for your seller's journey, providing a comprehensive philosophy, methodology, and process all in one. Check out the podcast in the comments to delve into Richard's insights! Enjoy! 🎧 #salestraining #professionalsales #salesenablement

Do you ever feel sales calls are more cringe than connection? Many of us dread those overly scripted, awkward interactions that seem anything but natural. But what if there was a better way to connect that’s genuine and effective? That's exactly what Aleasha Bahr and I chat about in this week's episode of the Lean Out Your Business Podcast. Aleasha is a sales strategist, speaker, best-selling author, and founder of the Black Sheep Sales Method. We dig into approachable sales techniques that feel good and actually work, including: 🔹How to use curiosity and empathy effectively in sales conversations 🔹The “pitch weaving” technique to keep engagement high 🔹Identifying your “anti-audience” to attract the right clients 🔹Pre-call educational materials to streamline your sales process 🔹Making pricing a collaborative discussion 🔹How to embrace a black sheep sales philosophy Tune in to E207 at https://lnkd.in/ez_rA3Ag and discover how to make your sales conversations more natural and effective!

🎧 New Episode: Transforming sales for creative professionals with Blair Enns 🎧 In this latest episode of the Beautiful Business Podcast, we’re thrilled to welcome Blair Enns, founder of Win Without Pitching, who brings a fresh perspective on selling for creatives. Speaking from his mountain village in British Columbia, Blair shares his insights on integrity-based selling and value-based pricing, challenging traditional sales approaches with his unique philosophy. Blair’s insights go beyond sales tactics. He advocates for a shift from ‘selling’ to ‘advising’, where experts lead with trust, authenticity, and authority. We explore the power of the “flip” moment, where the creative professional moves from vendor to trusted advisor, and how this transformation shapes richer client partnerships. Blair’s new book, The Four Conversations, dives into guiding discussions on value, qualification, discovery, and closing—each designed to nurture genuine client relationships. This episode is for anyone in the creative sector looking to establish themselves as an expert, build deeper connections, and embrace a more intentional approach to sales. 🎙️ Listen in to learn how to master the art of expertise-based selling. #Podcast #WinWithoutPitching #CreativeProfessionals #SalesStrategies #Expertise #TrustedAdvisor #BeautifulBusiness #ClientRelationships #ValueBasedSelling

Just finished listening to The Brutal Truth About Sales and Selling podcast’s episode “What Great Selling Looks Like in the Real World”, a 30 minute overview of the overlaps between sales and personal life. There are many key takeaways from this episode that I wanted to share with my network! First, the importance of being proactive in sales. It’s easy to rely on your company’s sales system, but it’s crucial to create your own approach that fits your style. Sales is about figuring out why deals aren’t closing and taking ownership of that. Another key point: Keep your pitch simple. Don’t get caught up in a long list of features and benefits. Focus on understanding what the client truly needs, and tailor your message accordingly. The podcast also emphasized patience and resilience – qualities that aren’t just important in sales, but in life. Top salespeople don’t expect overnight success; they build relationships and trust over time, and that’s how they succeed. For me, the big takeaway was the idea of thinking more like the client and less like a salesperson. Going forward, I’m focused on simplifying my approach and prioritizing long-term relationship-building over closing quick deals. Excited to implement this mindset into my future career. I hope by sharing this podcast, someone else can gain insights and shift their mindset to stay motivated. #Sales #TheBrutalTruthAboutSalesandSelling #ProfessionalDevelopment #SalesPodcast