Fair Collective’s Post

Excellent Customer Service (and Quality Donor Stewardship for that matter) is not about spending lots of money or wasting hours of time - it is about thoughtful, personalized attention. Here is a great example … This past week #Abilene - The Storybook Capital of America - hosted our 12th annual Children’s Arts + Literacy Festival celebrating the works of author and illustrator LeUyen Pham. Not only did Ms. Pham bring her entire family to Texas (their first time in the Lone Star State) for the entirety of the festival, but they threw themselves into all the weekend’s events, visited our local Air Force base and ate some of our best BBQ. But LeUyen’s graciousness didn’t stop there. At book signings - she took the time to talk to each kid, to sign their book, and when possible, to even draw a quick portrait of the child. My daughters got a copy of her book “Big Sister, Little Sister” and she drew their likenesses right next to book’s illustrations that represented the author and her own big sister. [see below] Yes, it took time. Yes, it took effort. But it didn’t take too much time or too much effort. And it cost nothing. What made these drawings special was the ♥️ behind the act. The personal touch. She looked at my girls and they were the only ones who received this gift. It was for them and them alone. When we care for and connect with others, it doesn’t have to always be big, gigantic over-the-top tasks. It doesn’t need to be impersonal, mass actions to a large group. For customer service and stewardship to really hit, it needs to be personalized and authentic. We need to look the people in the eyes and give them a gift that only we can give and that was made just for them. That can be a gift of service, of a kind word, of a handwritten note or even of a picture. It just needs to be for them and them alone. #stewardship #customerservice #personaltouch #authentic #fundraising

13 Year-End Fundraising Fumbles: Don’t Be a Gratitude Ghoster! 👻 Picture this: You haven’t reached out to your donors all year, and now—just as year-end giving ramps up—you pop up asking for more. 😬 That’s the classic Gratitude Ghoster move, and trust us, it’s not a great look. Donors want to feel appreciated, not forgotten. Even if you’ve been busy, there’s still time to turn it around: 💌 Send a heartfelt thank-you email 📣 Share a quick update on the impact of their past gifts in the middle of all of your year-end emails 🎥 Record a short video expressing gratitude—it’s personal and powerful! Gratitude builds trust, and trust inspires generosity. Stay tuned as we uncover more fundraising fumbles (and fixes) to help you finish strong this year! ✨ #FundraisingTips #YearEndGiving #NonprofitSuccess #GratitudeMatters #FinishStrong

#TechTipTuesday: Did you know that the length of your password matters as much as the characters? If you don't like the auto-generated, gibberish passwords, consider a phrase like "I really love Connect Cause's #TechTipTuesday posts!" #NonprofitTechTip #TechTip #NonprofitPartner

🌟 Stand Out with Creative Thank-Yous! 🌟 Saying 'thank you' to your supporters is more than good manners—it's an opportunity to make a memorable impact! Move beyond the generic email and get creative to truly show your appreciation in ways that resonate and stick with your donors. 🎨 4 Creative Ideas to Elevate Your Thank-Yous: 1. Personalized Videos or Photos: Send a quick, heartfelt thank-you video from your team or those impacted by donations. 2. Handwritten Notes: In a digital world, a classic handwritten note can have a profound effect. 3. Impact Reports: Share a visually engaging report showing how their contributions have made a difference. 4. Voice Notes: Record a heartfelt message from either yourself, a beneficiary, or a staff member who’s been closely involved with the projects funded by the donations. Every interaction is a chance to deepen relationships with your supporters. Let your gratitude shine in unique and unexpected ways and watch the bonds with your donors grow stronger than ever!

We get it—CLE credits aren’t exactly stuffing or pumpkin pie, but they’re just as important to wrap up before the year’s end in many states! Many attorneys leave their CLE reporting to the last minute. Why not avoid the holiday scramble this year? At CLEcast, we make earning your CLEs as easy as grabbing that second helping of mashed potatoes (and we promise they’ll go down easier than Aunt Ethel’s mystery casserole). ✨ Why Choose CLEcast? ✔ Affordable courses that won’t gobble up your holiday budget ✔ Convenient online access (because you’re already in sweatpants) ✔ Make a difference—profits support nonprofits Don’t let your CLEs sit at the kids’ table—visit CLEcast.net/videos today and check them off your plate before the gravy gets cold. 🛑 Procrastinators welcome. No judgment—we’ve all been there. #CLE #ThanksgivingPrep #LawyerLife #EndofYearCrunch #AttorneyEducation #ProfessionalResponsibility #washingtonattorney #washingtonlawyer #washingtonbar #washingtonmcle

#TechTipTuesday: If you follow our first #TechTip of the month and have extremely secure passwords that look like (or are) gibberish, today's tech tip is for you! #NonprofitTechTip #PasswordSecurity #PasswordVault

What are some of the most common issues I see in emails sent by nonprofits? Unusual From name Boring subject lines Tiny font Too many calls to action I teamed up with some great email minds and we wrote: “Best in Class Email.” This guide looks at best practices for email including the inbox display, images, and text. If you want to get “Best in Class Email” please click the link in the comments. #emailmarketing #nonprofit #bestinclass #npocampaignlab

Where I talk about GBUS (Gift buckets of Unusual Size)... #fundraisingmetrics #nonprofitlife #fundraising

Donuts have always had a special place in our hearts and so we are excited to announce the launch of our new endeavor- CI Donuts! 💚 These sweet bites are infused with over ten times the recommended daily allowance of caffeine to really help you power through those endless Zoom calls, spreadsheets and more! DM us today for your complimentary sample- offer is only good for April 1! ✨ #aprilfoolsday #marketingjokes #foolsfun #donuts #coffeeanddonuts #marketingmotivation #mondaymotivation

Quantiles give you gift buckets of equal size. Histograms give you gift buckets of equal size gift range. However, you CAN still do analysis when buckets are not equal size, and it's especially useful for when you've done an AB test on your ask strings to determine movement. It's one thing to look at number of gifts and total amount, but it's another to look at whether people select different amounts or write in their own at high frequency. Check out the video on gift buckets to see more, or our video on quantiles to look specifically that those. #fundraisingmetrics https://lnkd.in/grFbNpGZ