Grace Brabham’s Post

Want to offer free shipping this BFCM without cutting into your profits? You can do it—profitably! 📈 ✅ Set a free shipping threshold that boosts average order value. ✅ Keep your margins in check while giving customers a reason to add more to their cart. ✅ Offer clear shipping options so customers can choose what works best for them. Make free shipping a win-win for both you and your customers! 🎯 #BFCM #eCommerce #ShippingStrategy

Rethink Free Shipping: Set a Threshold for BFCM 🚚💰 As we gear up for BFCM, it’s essential to reconsider your shipping strategy. Here are some key points to consider: 👉Top Retailers Aren’t Offering Free Shipping Many leading retailers have moved away from offering free shipping as a standard practice. This shows that success can be achieved without relying solely on free shipping. 👉Establish a Free Shipping Threshold Setting a free shipping threshold at 50% to 75% of your Average Order Value (AOV) can motivate customers to spend more. This not only increases the average order size but also enhances your revenue. 3 Reasons to Set a Shipping Threshold Reason #01: Focus on Higher Value Customers: By not offering free shipping on every order, you can avoid the costs associated with low-value purchases. This helps protect your profit margins. Reason #02: Improve Margins on Low AOV: A shipping threshold allows you to keep higher profit margins on orders that would typically be less profitable. Reason #03: Encourage Larger Cart Sizes: When customers know they need to meet a certain amount to qualify for free shipping, they’re more likely to add extra items to their cart, boosting your sales.

Keep Your Revenue Flowing This BFCM with a Strong Exchange Policy 💸 During BFCM, customers often buy multiple sizes or styles, which means returns are inevitable. But with the right strategy, you can turn these returns into revenue. Did you know? 67% of customers check your return policy before buying 😲 ✨ Top Tip: Encourage exchanges over returns by offering incentives like free shipping or discounts on new items. Leverage the right technology for maximum impact this BFCM. Check out this guide to learn how: https://lnkd.in/ebq_p_w6 #BFCM #returns #revenue #exchange #incentive

We are currently in the full swing of BFCM and orders are increasing every moment. Many shipping partners will be busy fulfilling orders and are under immense pressure to meet the demand. But, have you let your customers know about the potential delays in shipping to manage their expectations and still maintain their trust in your brand? To ensure a smooth experience for our customers, It's essential to let them know that these types of occasions might occur and to make sure you will not experience concerns with your customers. Informing your customers about the possibility of delays is not just about transparency, it's a strategic move to prevent issues that could lead to order cancellations or returns. It's not too late to let them know, you can still give them a quick reminder.

BFCM is coming fast—are you ready for the rush? For eCommerce businesses, it’s one of the busiest times of the year, and prepping now can make all the difference. When it comes to getting ahead of the game, what’s your top priority? 1️⃣ Stocking up inventory 2️⃣ Streamlining shipping 3️⃣ Managing large order volumes (batching orders, anyone? 😉) 4️⃣ Prepping customer service Tell us what’s key to your BFCM success and how you’re staying ahead of the holiday chaos. 👇 #BFCM2024 #EcommercePrep #SmallBizTips #InventoryManagement

Bundle, Bundle, Bundle!  💰 It’s a great word, right? It’s also a great tactic to increase your Average Order Value (AOV). One of the best ways to increase average order value (AOV) during BFCM is by bundling complementary products. 🎁 By offering discounts on product bundles, you provide more value to your customers while boosting your overall revenue. Who doesn’t love a great deal? Bundling is also an excellent way to clear out inventory before the new year. 📦 Offer strategic bundle deals like buy-one-get-one (BOGO) or add-ons to popular products. Customers feel like they’re getting more for their money, and you increase your sales. 💸 It’s a win-win, a bundle-bundle! Let’s craft the perfect bundling strategy for your brand this holiday season! 🛍️ We have some great offers to boost your sales in this BFCM 2024. One in a year event. Check them out: https://lnkd.in/eYkbUrZj #ProductBundling #AOVBoost #HolidaySales #BFCMStrategy #eCommerceGrowth #BlackFridayDeals #CyberMonday2024 #SalesStrategy #RetailSuccess #CustomerExperience

Is Your Brand Making this BFCM mistake? Most founders I speak with have a pretty good handle on their numbers down to the Contribution Margin or even EBITDA level. But almost none of the 6/7 figure founders I speak with have a good handle on how the inventory / debt / interest rate decisions are impacting their bottom line. In this video, we look at how poor inventory management decisions (very common around BFCM) can easily drive a 40% or even 50% impact on your profit margins. Yes, that's right. I see LOTS of examples of founders who are busting a** generating EBITDA, only to then turn around and give it all away in the form of interest expense. Many actually pay MORE in interest than what they generate in EBITDA, putting them on a slippery slope with lenders. https://lnkd.in/ersVh7Kw

Ever wonder why certain products catch your eye at the checkout? That’s the power of Counter Display Units (CDUs) in action! At Atlas Packaging, we specialise in crafting CDUs that do more than just hold products - they elevate them. Why are CDUs a game-changer? - Spotlight: They put your products front and centre, ensuring they’re noticed. - Convenience: Easy to access, making those last-minute purchases irresistible. - Brand Power: A well-designed CDU reinforces your brand with every glance. - Sales Driver: Ideal for promotions, they can significantly boost your sales at the point of purchase. Discover how our custom CDUs can help your brand stand out -> https://lnkd.in/erzHkTJn #CDUs #impulse #purchase #experience

✨ BFCM isn’t a marathon—it’s a sprint. The orders are pouring in, the timelines are shrinking, and every delivery matters. Want to conquer the chaos? Here is a winning playbook to deliver unforgettable BFCM experiences. 📖 Remember, during shopping seasons, Smart Logistics = Happy Customers and Bigger Profits 💥 💡 To get detailed insights into how you can take control of your logistics this holiday season, check out our article in the comments! Also scroll down to see our sources. 🚀 Stay stress-free, deliver faster, and scale bigger with smart logistics. #Logistics #LastMileDelivery #BFCM2024 #EcommerceTips

We stand by our promise to turn excess inventory into cash without any risk involved! A new client of AVX Returns decided to “try us out” with 25 pallets of stagnant goods in their warehouse… They were referred to us by a colleague and didn’t know what to expect. These pallets have been sitting and at this point they were sure they had to take a loss… In just ONE hour, of “trying us out” our efficient system had those pallets sold and on their way to new destinations! 💪🏻 Now that’s what we call a successful turnaround! #AVXReturns #FastReturns #eCommerce