Irish National Opera’s Post

Exciting update! 🎉 You can now access the initial findings of our ground-breaking research conducted by Public First here! The survey, based on a nationally representative sample in the UK, is one of the biggest of its kind. Phase 2 of the research, starting soon, will use focus groups to delve even deeper into what the public really thinks about opera. The results will be presented at the Business of Opera Summit on 10th October, so book your place now to ensure you’re not missing out! Here’s a sneak peek at the poll conclusions: · Did you know young people are more open to attending opera performances than their older peers? · Some 61% of 18-34-year-olds say they would consider attending an opera performance in the future. · The majority would expect opera tickets in London to set them back £75 Be the first to explore these findings and their implications for audience development and the future of opera. Download the report now: https://lnkd.in/e_2fxJBN #OperaResearch #AudienceInsights #FutureOfOpera #BusinessofOpera

Have you read Brad Cohen's interview in the summer issue of Mindfood's STYLE magazine? Speaking to STYLE's Eleanor Black, our Tumu Whakarae General Director explains his ambitions for NZ Opera and what he's looking forward to in our 2024 season, as well as outlining our jam-packed participation programme for this year. To get the full story, read the article below. https://loom.ly/pSZY1RE

💡DID YOU KNOW?💡 💸 From 7 to 102 Million: The Sydney Opera House Budget Leap! 💸 The original budget for the Sydney Opera House was AUD 7 million, but by the time it was completed in 1973, the cost had ballooned to AUD 102 million!!! 😲 This illustrates a phenomenon known as "cost overrun," which is quite common in large projects, where the actual cost far exceeds the initial estimates. The Sydney Opera House is a famous example, showcasing how difficult it can be to accurately estimate the total cost of a big project. Predicting the total cost of complex projects involves a combination of thorough planning, continuous monitoring, and flexibility. It requires a balance between detailed upfront planning and adaptability to change! #ProjectManagement #CostPlanning #SydneyOperaHouse #CostEstimation #RabelloEngineering

What if we told you we can uncover your optimal price range AND better gauge your customer base's perceptions of you while doing so? Well that's exactly what we did for our friends at the San Diego Opera (with the help of Q2 Insights)! In this case study, we dive deep into helping the SDO understand current and prospective patrons' attitudes, beliefs, barriers, and motivations towards the opera. And finally, what price points raise their eyebrows: what is considered too cheap & expensive, plus ultimately what is their ideal price point? 🎼 🎶 🎵 Need help for similar research? Look no further 🤗 Delve into some of our findings below: #opera #consumerinsights #marketresearch #pricingresearch #brandresearch

Earlier this month Arts Council England put out a 115-page document (Ross from Friends - "front and back"!) analysing the state of opera in the UK's biggest nation. The headline-grabbing part of it is the section where the authors express criticism about how many of the most performed works between 2017 and 2023 are by Puccini, Verdi, Mozart or Bizet, i.e. older works from the classic canon. That means, they say ominously, that opera “may find it harder to make an argument for its continued evolution as a cultural practice”. In The Times I argue that not only the methodology is flawed here, but so is the agenda. No operagoers - the general public - were actually consulted for this report. And while it's convenient to blame an ageing or conservative audience for the reliance on core parts of the repertoire, it isn’t borne out by the evidence. Go on to TikTok (before they ban it), search for “opera” and it’s La traviata, Carmen and The Magic Flute that soundtrack the most-watched operatic memes. A clip from the Royal Opera House of The Magic Flute has more than two million likes. Accessibility is supposed to be a watchword of the Arts Council, so what’s wrong with regularly offering audiences the most accessible works? #opera #artsandculture #letscreate https://lnkd.in/dM9FqUAk

Now Available: "Opera for Everyone" By Megan Steigerwald Ille! this book explores how one opera company represents the economic precarity and aesthetic possibilities of operatic performance in the twenty-first century U.S.. Start reading #OpenAccess here: https://lnkd.in/g38sgDHU

Cannot wait for the #opera next month. Listen to this #podcast episode and how this #modernday #composition (2016) connects with the stories and issues of today.

"SAID ON OPERA is a compelling read for opera enthusiasts, scholars, and students alike. It stands as a testament to Said's erudition and his ability to traverse disciplinary boundaries, offering a richly textured, nuanced appreciation of opera. Through Said's interpretive lens, the book not only enriches our understanding of the operas discussed but also invites readers to consider the broader societal, political, and cultural implications of the art form, thus reaffirming the enduring power and relevance of opera in contemporary discourse." —Athena, Marginal Space https://buff.ly/3vbbY2v #BookReview

Ruggero Leoncavallo's "Pagliacci," premiering in 1892, is a pivotal opera that explores love, betrayal and the interplay of reality and performance. Check out the #AllYouNeedtoKnow series on Abelson