Metsä Board Americas’ Post

🧁 It’s National Vanilla Cupcake Day. But did you know this day originated in Boston during the early 1800s? That's when housewives began baking small "cup cakes" measured by the cup rather than by weight, revolutionizing home baking. The vanilla version became particularly popular during Victorian times for its elegant simplicity. There's a reason why your favorite bakery likely packages them in paperboard boxes: - The natural insulation properties help maintain the perfect cupcake temperature and freshness - Its lightweight yet sturdy structure protects delicate frosting during transport - Being recyclable and biodegradable, it's a sustainable choice - The smooth surface is perfect for bakery branding and creating that "gift-worthy" presentation If you're looking to indulge without the baking, several retailers are offering special deals today: Sprinkles Cupcakes has a buy one, get one free offer on all classic vanilla cupcakes Magnolia Bakery is offering $3 vanilla cupcakes (regularly $4.25) Crumbs Bake Shop is giving away a free vanilla cupcake with any purchase Georgetown Cupcake has 10% off all online orders using code VCDAY2024 Publix Bakery is offering 2 free cupcakes when you buy 6 vanilla cupcakes Sweet! By Good Belly is offering 25% off vanilla cupcake 6-packs Drop a 🧁 in the comments if you're treating yourself to a vanilla cupcake today. #NationalVanillaCupcakeDay #Sustainability #Packaging #BakingHistory #Cupcakes

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