Pathformance’s Post

Can frozen food still win the hearts of consumers in 2024? 🔎    🍕 The pizza segment has regained its momentum with an 11% increase, helped by reassuring and healthier offerings.    🍦 Ice cream sales grew by 7.4% in 2023, despite a drop in volume. Innovations continue to play a key role in this sector.    📊 Inflation has had a strong impact on demand, with prices up 9%, leading to a 5% drop in rotations.    🍽️ Individual dishes are gaining in popularity, buoyed by the rise of teleworking and initiatives such as Picard and Écomiam.    💡 Innovation is at the heart of the savoury category, with 8.1% of food innovations in 2023 coming from this segment, thanks to brands such as Cassegrain and Marie.    👉 Can innovation revive the frozen food category for good? Let’s discuss! 💬    𝘚𝘰𝘶𝘳𝘤𝘦 : 𝘓𝘚𝘈  __________________________   👍 If you enjoy the news, don’t forget to ✨ 𝑳𝒊𝒌𝒆 & 𝑺𝒉𝒂𝒓𝒆 ✨    ➡️ For further articles, visit our website:  https://lnkd.in/eUcpVQeq #FrenchRetail #FoodExpert #FoodMarketing #ExportFrance #FoodTrends #Frozen #Innovation 

Sweet stats, anyone? The Bakery Playbook: Pastries by American Bakers Association is fresh out of the oven and packed with insights into consumer behavior! Did you know: 🥐 90% of consumers agree pastries make any day a little sweeter. 🛒 69% of shoppers snag their favorites from grocery in-store bakeries. Want to dive deeper into U.S. consumer trends, shopping habits, and the evolving pastry marketplace? 👉 Download the full report here: https://lnkd.in/gnyNpTz2 #BakeryInsights #FoodieFacts #BakingIndustry #IBIE

At the start of 2024, we announced the #expansion of our #SavorySnacks segmentation. After working closely with key industry partners, listening to feedback and as part of our on going enhancements within the #Consumer Intelligence Centre, we have now launched our new Savory Snacks segmentations, including Trail Mixes, Fried vs Baked potato chips, Vegetable/Pulse and Bread Snacks, Rice Snacks and Seafood Snacks. Covering 110 full researched markets including 5 year forecasting, brand shares and channel data. PepsiCo Intersnack Group Kellanova Campbell's Conagra Brands Europe Snacks France Europe Snacks UK Europe Snacks Spain Paulig Group Orkla Confectionery & Snacks Danmark Orkla Confectionery & Snacks Norge AS #data #insights #marketintelligence #strategy #planning #forecasting #snacks #food #consumergoods #marketdata

🔍 As Suzy, the leading market research software platform, we've spotted an emerging trend that's making waves in the food & beverage industry. Meet Wilde Chips, a brand of potato chips that's redefining snack time with unique flavors and high-quality ingredients. 🥔🌶️ Over the past year, we've noticed a staggering 135% increase in Google search volume for Wilde Chips, indicating a growing interest and demand for this innovative snack. 📈 This trend is particularly notable in key categories such as food, food-beverage, health, and ecommerce. Consumers are increasingly seeking out healthier, tastier, and more convenient snack options, and Wilde Chips seems to be hitting the mark. 🎯 Third-party data also supports this story. According to a recent report by Nielsen, sales of premium snacks like Wilde Chips are outpacing total food and beverage sales growth by 300%. 🚀 Food & beverage manufacturers, it's time to take note. The future of snacking is here, and it's Wilde. Stay ahead of the curve with Suzy's data-driven insights. 💡 #FoodTrends #BeverageTrends #MarketResearch #SuzyInsights

February saw a surge in grocery sales across multiple categories, buoyed by consumer optimism toward easing inflation and festive spending for the Super Bowl and Valentine's Day. Key growth areas included deli prepared foods, with a 4.4% increase, alongside bakery, meat, fresh produce, and frozen foods. This trend suggests that brands can capitalize on this optimism by leveraging shelf-talkers and other in-store signage to highlight product value, catering to consumers ready to invest in special occasions. #GroceryTrends #RetailTrends #RetailNews

This is why it's necessary to support small chocolate companies that have transparent supply chains and pay cocoa farmers livable wages. Learn more about how the chocolate industry can do better in episode 22 of our podcast, featuring Tim McCollum of Beyond Good: https://lnkd.in/eSBJ6Bia

🍪 Did you know sweet and savoury biscuits are on the rise? From your afternoon snack to your favourite cracker for cheese, the biscuit category is booming! 📈 Grocery Multiples dominate the market, representing a huge 70% of sweet biscuit sales and an even more impressive 80% of savoury biscuit sales. Opportunities also arise for growth in convenience and multiples. ⏳ Want to dive deeper into the trends driving this category? Discover the full story in our latest report! Whether you're in the business or just curious, there’s plenty to uncover about where the market’s heading. 🚀 Explore the sweet and savoury biscuit trends here: 👉 https://bit.ly/3TUBxhp #MarketTrends #FoodIndustry #BiscuitsOnTheRise #SweetAndSavoury #BusinessGrowth

Summer = Ice Cream. 🍦 And, it is BIG business. In 2023, the global ice cream market hit $76 billion according to Fortune Business Insights™ Retailers are always working to sweeten the deal for consumers by offering limited edition flavors, private brands, promotional coupons and even Publix Super Markets is hitting the road with an ice cream truck in select states. The heat is on when it comes the ice cream aisle since 84% of ice cream sales are from grocery stores according to data from the International Dairy Foods Association (IDFA). Since it's National Ice Cream Month, I am planning on indulging in some of my favorites --- mint chocolate chip, butter pecan and of course, a Dairy Queen soft serve! #icecream #icecreammonth #summer #grocery #foodandbeverage #retailindustry #retailers #dairyindustry

Good Business Idea

Good picture of the chocolate range mix within the FMCG industry