Provenance’s Post

It was brilliant to hold a roundtable recently with Provenance and Holland & Barrett on what the future of certifications look like for the Beauty and Wellness industry There were 3 key takeaways: 🌿 EU Green Claims Directive: If you are a British business retailing in the EU, now is the time to obtain third-party certification if you are making "Organic" and "Natural" claims because you will be affected by this legislation- and there is no exemption for small businesses! 🎙️ Education and Communication: Simplify the message of certification for consumers, highlighting the benefits in terms of environmental impact and product safety. Many consumers are looking for "Organic/Natural" brands for example due to a perception they are healthier or "non-toxic". 📢 Collaboration for Awareness: Collective media campaigns between brands can help elevate the recognition of certification labels, such as COSMOS Organic, among consumers. 👇 Read the full blog with all takeaways below Thanks so much to our certified brands Odylique Salt of the Earth Natural Deodorant Viridian Nutrition DR. ORGANIC GROUP LTD for sharing your insights on how certification has helped you on your journeys!

CleanTechnica: Harvard University, in collaboration with VegTech Invest have identified ways that collective effort can foster environmentally sustainable practices and promote plant-based innovations within companies. Learn more about the survey and how combined efforts are part and parcel of real substantive change: https://lnkd.in/gx_vtSZc

🌿 Ethical Eating - A Strategic Choice for Business Leaders Fellow entrepreneurs and business leaders, as we navigate the challenges of the modern business landscape, it’s increasingly clear that #sustainability is not just a trend but a business imperative. Here's how embracing #ethical eating and plant-based strategies can enhance your business: 1. Brand Reputation Consumers today are more conscious about their purchases, favoring companies that demonstrate responsibility toward the #environment and animal welfare. By integrating plant-based options and sustainable practices, you can elevate your brand's appeal and customer loyalty. 2. Cost Efficiency Transitioning to more plant-based alternatives can also lead to cost savings in the long run, as resources like water and land are utilized more efficiently compared to traditional meat production. 3. Innovation Opportunities The shift towards ethical eating opens up new avenues for product innovation and services that can meet the rising consumer demand for sustainable options. 4. Workforce Health Promoting plant-based options within your organization can contribute to a healthier workforce, potentially reducing #healthcare costs and increasing employee productivity. --------------------------- How are you incorporating sustainability into your business model? Share your experiences and let's learn from each other! --------------------------- Join Us in Making a Difference 🌍✨ Are you passionate about sustainability and seeking ways to make a real impact?  How You Can Help: 1. Become a Member of the Alliance 2. Volunteer and Contribute 3. Partner with Us and Collaborate 4. Donate, Support our Cause. Visit https://lnkd.in/eTWUGWmb to learn more! Let’s collaborate to create a healthier, more sustainable world. We can’t wait to work with you! --------------------------- #BusinessLeadership #SustainableBusiness #EthicalEating #PlantBasedLiving #Entrepreneurship #SageCircleAlliance #EcoFriendlyEntrepreneur #GreenBusiness #CorporateResponsibility #EthicalBusiness #SustainableDevelopment #EcoInnovation #HealthAndWellness #ResponsibleBusiness #LeadershipForChange #GreenLeadership #EnvironmentalStewardship #SocialImpact #ChangeMakers

Kicked off the Summit with a couple of interesting talks, looking forward to exchange about #agdata, #supplychains and how to collaborate better to change the food system sustainably! Ecovia Intelligence

🎤It was great being part of an interesting #panel discussion around #sustainability and the role of the #consumer during the FoodRevolution 2024 conference in #Parma. 🥛 On one hand, #consumers have a voice. They can move changes forward, like we have seen in the development of plant-based milk. 🌍 On the other hand, the #transition should not necessarily start there. There are much bigger actors that can move the system. If we for example remove current incentives, like subsidies given to the #animal protein sector, and instead incentivize a shift to a more #sustainable food system, we would move much quicker. We can take learnings from subsidies on electric cars or solar panels for examples. 🥩 Keeping this in mind, what can we do to #change the system through a change in #consumer behaviour? It is either by an #active choice on their part. In that case it is about making it #aspirational to shift; when change is not considered a loss, but rather a gain. On the other hand, we can also create shifts that don't need so much consumer #involvement, like hybrid meats. If we can move low involved consumers to a diet with less meat, where they can hold on to the 'old' but by removing some of the meat, this is also still a #win for the system. 🔬 Lastly the role of #science was discussed. Yes consumers can benefit from facts, but also these are not always taken for what they are and are even questioned. It is crucial they are conveyed in the right way. For the scientific community it is key to understand that #communication is an art in itself. If we want to bring a message across we need to take time and effort to convey it in an #attractive way. Thanks to the other panelists for the interesting debate. Lucas Simons, Fabio Beninati, Francesca Gallelli and the moderator Roland Ernest Poms #foodsystemtransformation #consumerbehaviour #change #sustainability F.EAT

With a topic as big as sustainability, we know that a collective effort and time will allow us to Move the Needle on Sustainability. Join us at the 2024 Dairy Ingredients Seminar this December 9-11 to hear from a panel of experts talking about how their companies, and collective efforts, are making progress on sustainability. Moderated by Andy Powers, MBA of American Dairy Products Institute, the panel includes: Jeremy Pike of Idaho Milk Products Dean Roberts of Bruker Andrew Sullivan of California Dairies, Inc./Dairy America Register today to join us in Santa Barbara, CA: https://lnkd.in/griEHm2c #sciencetostrategy #dairy #dairyingredients #sustainability

Look out, I'm at it again! In this session I'll have the privilege to introduce our presenters from Bruker, California Dairies, Inc., and Idaho Milk Products who will share insights about collection & analysis of on-farm data to drive scope 3 goals; the challenges of selling into domestic & international markets with their widely varied sustainability requirements; and finally to give a peek behind the curtain into the work that our American Dairy Products Institute members are doing within our newly-minted Sustainability Committee to drive progress in carbon accounting, ERP, and nature-related financial disclosure. #adpi #sustainability

🚀 𝗔𝗱𝘃𝗼𝗰𝗮𝘁𝗶𝗻𝗴 𝗳𝗼𝗿 𝗥𝗲𝗴𝘂𝗹𝗮𝘁𝗼𝗿𝘆 𝗖𝗵𝗮𝗻𝗴𝗲 The Protein Brewery welcomed EU and Dutch policymakers, including MEP Anja Hazekamp and industry leaders, at our Breda plant to push for regulatory reforms that accelerate market access for novel foods. 🌱 𝗦𝘁𝗿𝗲𝗮𝗺𝗹𝗶𝗻𝗶𝗻𝗴 𝗣𝗮𝘁𝗵𝘄𝗮𝘆𝘀 𝗳𝗼𝗿 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 With the rising demand for sustainable food options, it’s vital to simplify complex regulatory processes that delay the launch of next-gen ingredients like our mycoprotein, Fermotein®. 💬 𝗖𝗘𝗢 𝗜𝗻𝘀𝗶𝗴𝗵𝘁 Sue Garfitt, CEO of TPB, shared: “Simplified regulations attract investment and expand access to sustainable foods. While markets like Singapore and the US present growth opportunities, we face delays in the EU and UK.” 🔍 𝗔 𝗖𝗮𝗹𝗹 𝗳𝗼𝗿 𝗛𝗮𝗿𝗺𝗼𝗻𝗶𝘇𝗲𝗱 𝗥𝗲𝗴𝘂𝗹𝗮𝘁𝗶𝗼𝗻𝘀 Officials commended TPB’s dedication to sustainability and scalability, urging policymakers to remove barriers and support pioneering companies. This will strengthen the EU's position in building a resilient, sustainable food system. 🌍 Let’s work together to unlock the potential of food innovation in Europe! #SustainableFood #FoodInnovation #RegulatoryReform Tristan Schonis, Ingrid Oomen-Peeters, Elly von Jessen, Sandra Beuving, Carlotte Lucas, Annemiek Verkamman, Jonathan Sander, Peter Bakker, Indra Gesink 🔸, Lottie van Kelle, Corinne Cornelisse, Yvonne Dommels, Joash Mathew, Samuel Claes, Claire Verhagen The Good Food Institute Europe, hollandbio, Dierencoalitie, Eurogroup for Animals, Gemeente Breda, Breda brengt het samen, Provincie Noord-Brabant, D66, GroenLinks, Partij voor de Dieren, The Left in the European Parliament

Yesterday we indulged the world of PLMA - Private Label Manufacturers Association together with Michelle Muller and Frenky van Esdonk. It was an even fuller house this year at the RAI Amsterdam and the energy in the room felt like a shift away from the crises of previous years to exploring what's ahead with positive anticipation. Key take away is that old stars are coming back in new jackets in a push for health and sustainability: 🔄 Hiding the 'hybrid': after some years of turmoil and decline hybrid meat alternatives seems to get back on stage. Leading retailers are planning listings of 20-40% hybrid products, planning communication carefully to take consumers by the hand in the protein transition 🍃 Bio is back: Another 'old' kid on the block high on demand is bio. Private label manufacturers are receiving more and more bio requests in an effort from retailers to push biodiversity and regerenative agriculture and further sustainability in their categories 📦 The power of packaging: private label manufacturers are preparing themselves for the future through serious investment in packaging technology. We saw impressive improvements in packaging flexibility solutions. Private label is no longer shy and shines openly with color and style previously priviliged to brand It was great catching up with new and old friends to share insights and look forward to make that impact Gwynt | Creating Impact With You #privatelabel #food #proteintransition #sustainability #businessmodel #strategy

We had the pleasure to attend in-cosmetics Global. Here are our highlights: 🌱 It was an absolute pleasure to join Dr. Verena Dahl and Evonik to discuss the importance of sustainability and sustainable wild harvesting in the beauty industry. We were thrilled to have Ecohance #baobab certified! 🌱 There is increasing interest in both supplier certification and the purchase of FW-certified ingredients. The main motivators are traceability, compliance pressures, and a desire to improve sourcing and CSR practices. 🌱 It was good to see such a wide variety of wild ingredients from Brazil, Peru, and Colombia. This is a geographical area where FairWild aims to increase its presence, so any contacts are welcome. ______ FairWild collaborates with harvesters, operators, producers, and brands in the wild plant trade. We assist them in securing a sustainable and fair future for both wild habitats and people, and in achieving traceable and transparent supply chains. If you're interested in learning more about our certification and standard, please email us at business@fairwild.org. #Sustainability #CosmeticIndustry #BeautyIndustry #TraceableSupplyChains