🌍 “Green or Greenwashing?” 💬 These pressing questions took center stage last Friday at the Nordic-Baltic Sustainable Business Summit 2024 in Vilnius. ✨ Highlights from the event: 🇳🇴 Hege Araldsen, Counsellor at the Norwegian Embassy in Vilnius, opened the summit with insights into Skift - Næringslivets klimaledere’s guidelines on combating greenwashing and stressed the importance of genuine sustainability efforts. Swipe to the last picture to see the guidelines or follow the link: 👉👉 https://lnkd.in/d54XRu2x 🏟️ Andreas Selliaas, a Norwegian expert in sports greenwashing, unpacked how sustainability claims in sports often fail to meet their promises. 🎾 💡 This dynamic event brought together leaders and changemakers from across the Nordic-Baltic region, all committed to fostering transparent, impactful ESG policies. 🤝 A huge thank you to all contributors: 🇳🇴Norwegian - Lithuanian Chamber of Commerce 🇱🇹 🇸🇪 Swedish Chamber of Commerce in Lithuania 🇫🇮 Finnish-Lithuanian Chamber of Commerce 🇪🇪 Estonian Chamber of Commerce in Lithuania 🇱🇹 Lithuanian Responsible Business Association (LAVA) Together, we’re building a future where sustainability is more than just a buzzword. 💚 #Sustainability #ESG #Greenwashing #NordicBalticSummit #Lithuania #NordicCooperation #BusinessLeadership #Vilnius2024
-
-
-
-
-
+3
Co founder and CEO of Skift - Business Climate Leaders
3moThank you for bringing #greenwashing on your agenda and to mention the Guide Against Greenwashing. See also our Ted Talk https://m.youtube.com/watch?v=5AUDasE1h1k Mathias Juell Johnsen Petter Gulli Paul Polman Pascal Canfin