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Unlocking exponential growth with a Fractional CMO: See how our tailored strategies are driving measurable results for our clients. #FractionalCMO #MarketingExcellence

"Everyone wants to leave these events telling a story, and if your wine brand can be part of that story during the celebration, it's successful." – Theresa Sanchez 🍾 Learn more about the sparkling tradition of champagne and Formula 1 in Business Insider, featuring insights from our very own wine marketing experts, Theresa Sanchez and Christian Miller!

The coffee competition scene has long been dynamic, characterised by wider industry trends and leading innovation. But in 2024, in particular, there have been some notable and unprecedented changes to event formats, some of which have divided opinion. New equipment sponsors, the ever-growing shift towards automation, and a push to improve accessibility and inclusivity have all influenced the coffee competition circuit for years to come. So with SCA chapters already hosting their respective national 2025 championships, what can we expect for next year? In today’s article, Vasileia Fanarioti speaks to Łukasz Jura, Sales Manager at Coffee Machine Sale and the 2024 World Coffee Roasting Championship Head Judge; Dina Park, Marketing Manager at Stronghold; Philipp Grammel, Team Leader of the Coffee Academy at Thermoplan AG; Tim Williams, director of the World AeroPress Championship and Steven Moloney, the founder of the Barista League and the Nordic Coffee Fest, for their insight. #PerfectDailyGrind #CoffeeCompetitions #SpecialtyCoffee https://lnkd.in/e9Q8qAv6

Excited to share that Glenfiddich, the world’s most awarded single malt Scotch whisky, has announced an exclusive multi-year partnership with the Aston Martin Formula One® Team, bringing together two timeless brands renowned for their heritage, innovation, and relentless pursuit of excellence. The partnership launches at the Las Vegas Grand Prix, where Glenfiddich and the Aston Martin Formula One® Team will raise a toast to this new relationship that celebrates mastery and design. Glenfiddich promotes responsible attitudes to alcohol. You should never drink and drive. The brand is excited to explore how the partnership with Aston Martin Formula One Team can create a new, powerful platform to promote this positive choice. #drinkresponsibly

Great to see Simon Goodman and OVER THE MOO UK LTD working the channels with some fresh thinking! Find out all about the plant-based ice cream sensation in the Food Founders Interview 👉 https://lnkd.in/eQqT6q4M #plantbased #icecream #foodbusiness #foodscaleup #foodfounders #foodstories #foodpreneur #founders #podcast #businesspodcast

‘Art of Wine’ workshops for your team offsites. Its a fun way to learn about wine. Drop in a message for more details. #teambonding #teamworkshops #sg2events #corporateworkshops #teambuilding #teamcelebration #teambuildingactivities #teamdevelopment #teambuildingevents #corporateevents #singaporeevents #singapore

Friday Fun with Ringa Hora: The Strategy and Advice team held their highly anticipated Biscuit Championships this week  🍪 🏆 🎉    With initial confusion over the rules and a scandal around invitations, controversy also arose regarding regulation adherence. However, logistical issues due to the event being held simultaneously in two different locations were quickly solved, and the comps were ultimately a success.     Highly motivated by anything food related, the S&A team each contributed a packet of their favourite biscuits, which were sampled and meticulously judged on appearance, aroma, flavour, and originality. No biscuit or brand name bias was involved, with all packaging removed.     The official winner at the Pōneke office was the Spanders Toffee Biscuits, submitted by Rhiannon. These high-end, melt-in-your-mouth biscuits took out the top spot with their blend of buttery toffee. “They are the best by far,” said one of the top tasters.     Jeff’s relentless campaign for sultana pasties once again proved fruitless, coming in last – even scoring a zero overall by one of the taste testers, who shall remain nameless.     In a controversial turn of events, the title of the tastiest biscuit at the Tamaki office was claimed by the Orange Jaffa Cakes, submitted by Lucy.     I know what you're thinking. Are Orange Jaffa Cakes considered biscuits or cakes? Are they even located in the biscuit aisle? However, the spirit of inclusivity was embraced, and we allowed these treats to compete. While calls for disqualification were raised, we ultimately decided to let the Jafas keep their Jaffa cakes.     Top 3 results:   Pōneke:   1st Spanders Toffee biscuits   2nd Double dark fudge biscuits by Bad Bakers   3rd Shrewsburys     Tamaki:   1st Orange Jaffa Cakes   2nd Thin Almond Biscotti   3rd Biscoff  What would your entry into the biscuit championships be? #retailindustry #biscuitchamps

Are you a brewer on a quest for perfection? Imagine the magic of turning water, hops, and barley into liquid gold that dazzles at the grandest events. Discover how Brasserie Octopus conjured 10,000 liters of flawless beer for the 2024 Olympic Games.   Enter the enchanting world of Beer-o-Meter, your solution that guides through the secrets of brewing with real-time data. Transform raw ingredients into a symphony of flavors with instant insights into TFS, pH, EBC, and ABV.   Elevate your craft, turning every brew into a masterpiece. Quality is a craft you can master! https://lnkd.in/d7eAtyZG

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