6 Ways to Craft Irresistible LinkedIn Background Banner Images
In this issue, we'll focus on a vital element of your LinkedIn profile: crafting an irresistible LinkedIn banner image that leaves a lasting impression on visitors.
Your LinkedIn banner image takes up the most real estate at the top of your profile, so don't let that space go to waste!
It's a powerful opportunity to showcase your brand and make a memorable statement about your professional identity. Whether you're a job seeker, business owner, or seasoned professional in a Fortune 500 company, this edition is filled with expert tips to create a banner that truly represents you.
#1 Optimize Image Size: To ensure your LinkedIn banner looks its best, use an image with the recommended size of 1584 x 396 pixels. This size provides optimal resolution and ensures your banner fits perfectly on both desktop and mobile devices.
#2 Align with Your Brand: Ensure your banner aligns with your personal (or corporate) brand identity, including color schemes and fonts. If you work for a large corporation, check with your marketing department to see if they have an image or two you can use.
#3 Showcase Your Expertise: Use the banner space to highlight your expertise and key skills. Consider incorporating relevant icons or symbols that represent your industry or your profession.
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#4 Add a Personal Touch: Inject a touch of personality into your banner image. Use an authentic photo that reinforces your expertise, represents your city or industry, and showcases your passion for your profession.
#5 Maintain Simplicity: Avoid cluttering the banner with too much information. A clean and uncluttered design makes a stronger impact.
#6 Pay Attention to Composition: Ensure the main elements of the banner are well-centered and balanced. This ensures a visually pleasing display on various devices.
By implementing these tips, you'll create an attention-grabbing LinkedIn banner that communicates your brand's essence to anyone who visits your profile.
As always, we'd love to hear your feedback and see your banner creations. Share your experiences and questions with us!
Thanks,
Adam Cannavo
I Build Recruiting Machines Out of Your People | Helping Companies Control Their Talent Acquisition, Reduce Bad Hires & Boost Employee Retention | Recruitment Training, Advisory, & Coaching
1yThanks, Adam - Traditionally, we find that folks slap a photo of their city's skyline on the banner... sure, the picture looks fresh, and you're proud of your town, but save the panoramic cityscapes for your bonus room at home. Treat the banner like valuable real estate - highlight your company, your offerings, and/or your accomplishments!
Director of Talent Acquisition @ Slalom | Experienced Recruiting Leader
1yGreat insight on this. Recruiters look at profiles all day long. Many times, I'm just looking for something that is different in the sea of sameness. I've bought many bottles of great wine solely based on the label. Set yourself quarterly reminders to update your LI profile, banner and profile picture. I know someone that could help you with the last one!