Any Supplier, Any Room, Gimmonix Maps It
Room mapping is essential for travel platforms that want to offer a seamless experience to their customers. A consistent, accurate display of hotel room options is key to building trust and preventing customer confusion. However, with the vast number of suppliers and hotels, mapping rooms accurately can be a complex challenge. Enter Gimmonix's Room Mapping technology, which stands out by using its proprietary "Blueprint" technology. This system offers two distinctive characteristics that set it apart from traditional solutions: unique room name mapping and a supplier-agnostic algorithm.
Characteristic 1: Unique Room Name Mapping
One of the challenges that travel platforms face is the sheer variety of room names used by different hotels. Room names can be highly specific, reflecting the unique personality of each hotel. This individuality is great for customers looking for a distinctive stay, but it poses a significant challenge for platforms that need to map these rooms accurately across multiple suppliers.
Most room mapping solutions rely on a generic approach, attempting to fit every room name into a standardized mold. While this might work for a small subset of hotels, it often fails when dealing with the creative or unique room names that many properties use. This is where Gimmonix shines.
Using "Blueprint" technology, Gimmonix Room Mapping takes a different approach. Instead of forcing room names into a rigid framework, it analyzes both dynamic and static data to understand each hotel’s specific naming conventions . The room names used are the ones provided by the hoteliers' marketing. This means that whether a hotel uses terms like "Skyline Suite" or "Garden Oasis," Gimmonix can accurately map the room based on its true identity. This precision allows travel platforms to display the correct room categories to customers without confusion, even when hotels use creative and unconventional names.
This technology not only ensures accuracy but also prevents the loss of valuable room details. As a result, customers get a clear, reliable picture of what each room offers, leading to more confident booking decisions and fewer post-booking issues.
Recommended by LinkedIn
Characteristic 2: Supplier Agnostic Algorithm
In the travel industry, working with multiple suppliers is standard practice. However, this creates another challenge: room mapping across different suppliers often leads to inconsistencies. Each supplier may describe the same room in different ways, making it difficult for platforms to ensure accurate listings.
Gimmonix’s "Blueprint" technology takes this problem head-on by offering a supplier-agnostic algorithm. What does this mean? Simply put, the technology can map rooms from any supplier, no matter how they describe the rooms. Gimmonix understands the nuances of hotel room names and can identify the key elements that matter most in determining what a room actually offers.
Because the algorithm is not dependent on any one supplier’s terminology or structure, it ensures accurate mapping across the board. Whether a supplier lists the room as a "Deluxe Ocean View" or a "Premium Sea View," Gimmonix's technology can recognize that these rooms refer to the same offering. This flexibility helps travel platforms offer a consistent, reliable experience to customers, no matter which supplier’s data they are using.
The Power of Precision
At its core, Gimmonix’s Room Mapping powered by "Blueprint" technology is all about precision. It understands the unique naming conventions of individual hotels and cuts through the noise created by supplier variations. The result is a highly accurate room mapping system that improves the customer experience and reduces the risks of booking errors.
By offering unique room name mapping and a supplier-agnostic algorithm, Gimmonix is transforming the way travel platforms manage their room inventory. This powerful technology ensures that no matter how creative or varied room names may be, the right room is always mapped to the right customer, creating a seamless experience from search to booking.