🔴 DIGITAL BUSINESS MATURITY in 6 Steps

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🔴 DIGITAL BUSINESS MATURITY in 6 Steps {#Infographic}

🔶️ The need to innovate and grow in a dynamic and digitally-competitive environment makes #DigiTransform a top priority for every business.

🔶️ Overall, DigiTransform is about becoming a digital enterprise: a business that uses data and technology to continuously evolve its business model -- what it offers, how it sells (interacts with its customers) and delivers, and how it operates.

🔶️ It requires developing 6 tech-related assets and business capabilities, executed in concert, as follows:

🔴 Flexible, Secure Infrastructure:

🔶️ Implement tech infrastructure that balances security and privacy needs with the ability to flex capacity according to business demand.

🔴 Cross-Functional Data Mastery:

🔶️ Aggregate, activate, and monetize siloed, underused data. Embed it into products, services, and operations to increase efficiency, revenue growth, and customer engagement.

🔴 Digitally-Savvy Skilled Talent:

🔶️ Retool training programs to focus on digital competencies, and staff teams through flexible, contingent talent models to rapidly access in-demand skill sets and flex the company’s workforce based on business need.

🔴 Intelligent Process Workflows:

🔶️ Implement and continuously recalibrate processes that make the most of both human and tech capabilities to consistently produce positive outcomes and free up resources for higher-value actions.

🔴 Unified Customer Experience (CX):

🔶️ Deliver a seamless CX built around a 360-degree view of the customer that is shared company-wide so that customers experience coordinated digi-human interactions that are useful, enjoyable, and efficient in immersive, engaging environments.

🔴 Digital Ecosystem Platform (DEP):

🔶️ Work with external business partners (R&D organizations, tech incubators, startups) to access tech, intellectual property, and people to thereby increase the company's ability to improve, innovate, and grow. Adapt to changing market conditions and augment revenue and profitability.

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