𝟓 𝐖𝐚𝐲𝐬 𝐭𝐨 𝐒𝐭𝐨𝐩 𝐭𝐡𝐞 𝐒𝐜𝐫𝐨𝐥𝐥

Admit it.

You're a scroller.

You skim content until an image or a word in a headline grabs your attention.

Read a little bit then back to scrolling until the next trigger stops you.

Can you intentionally create scroll-stopping triggers?

Of course, you can.

Here are five ways to stop the scroll.

1. Catchy Headlines:

• Headlines need to be short and sweet
• Ask a question or make a bold statement
• Use numbers or symbols to stand out

2. Tell a Story:

• Share a personal or professional anecdote
• Show vulnerability or triumph
• Connect with your audience's emotions

3. Use Visuals:

• Add attention-grabbing images or GIFs (I still wonder why LinkedIn has emojis and GIFs) 
• Make sure visuals complement your message
• Use captions for context and clarity

4. Engage with Your Audience:

• Reply to comments and messages
• Tag people you think might be interested but never tag more than one or two people you know
• Share others' content and give credit
• Start a new conversation with LinkedIn RePost

5. Optimize for Readability:

• Remember most people are skimming on their phone
• Use bullet points and short paragraphs
• Break down complex ideas into simple concepts
• Proofread for grammar and punctuation

So, what's your secret sauce for creating scroll-stopping LinkedIn posts?

Share your insights in the comments!

Ted Prodromou, America’s Leading LinkedIn Coach, is the award-winning, best-selling author of Ultimate Guide to LinkedIn for Business and Ultimate Guide to Twitter for Business (Entrepreneur Press).

Ted has been featured on Entrepreneur.com, Forbes.com, Twitter Revolution on CNBC, The New York Times, HuffPost.com, and many other popular websites.

Ted is a social selling expert and the founder of Search Marketing Simplified, LLC, a full service social media marketing agency. The SMS team creates advanced LinkedIn and social media lead-generation campaigns for small to medium-sized businesses with over $100 million in revenue generated for their clients.

Get your free LinkedIn and social selling training at www.YourLinkedInCoach.com