MeltingSpot

🚀 On October 8th, join us for an exceptional evening 📍 in Paris, centered around a key topic for B2B SaaS companies: "The Customer Success Team as a Revenue Driver." It’s no longer a question: Customer Success has become a strategic lever to boost retention, upsell, and client expansion. To dive into this topic, we’re thrilled to welcome Damien L., Head of CS EMEA Pigment, who will share his experience and practical insights. Whether you're already convinced or curious to explore new approaches to accelerate your growth, this event is for you. You'll have the opportunity to network with over 80 leaders from SaaS and professional services. Additionally, participants will have access to 1:1 sessions with experts in CS, CX, and CS Ops to dive deeper into specific challenges and opportunities. 🗓️ Last spots available! (registration required) ➡️ https://lnkd.in/edq-H9t2

🚀 Scaling customer education is the key to driving product adoption and long-term engagement. Are you ready to take your strategy to the next level? Don’t miss our next Unlocking Success webinar, where we’ll explore actionable strategies to scale customer education effectively. On December 3 at 5:30 PM CET, we’re thrilled to host Vicky Kennedy, CEO of Echtus and a seasoned expert in Customer Success. Vicky will share: ✅ How to structure customer education for growing user bases. ✅ Proven techniques to boost product adoption. ✅ Her own experiences in creating scalable education strategies that deliver results. Whether you're a CS leader or a CEd enthusiast, this is your chance to learn from one of the best in the field! 📅 Save your seat now ➡️ Register here: https://lnkd.in/eXcCPaFX #CustomerEducation #CustomerSuccess #DigitalCS #Webinar #SaaS

Unlocking Success #7 w/ Alex Turkovic, Global Digital CS Director @Flexera Join us for the #6 episode of our webinar series as Benoit, our CEO, sits down with Alex Turkovic, Director, Global Digital Customer Success @Flexera

Unlocking Success #8 w/ Vicky Kennedy, CEO @Echtus Join us for the #8 episode of our webinar series as Benoit, our CEO, sits down with Vicky Kennedy, CEO @Echtus

Unlocking Success #7 w/ Vicky Kennedy, CEO @Echtus Join us for the #7 episode of our webinar series as Benoit, our CEO, sits down with Vicky Kennedy, CEO @Echtus

Trad CS metrics suck. Alright, not all of them 😁 - but most of them miss the point! In this engaging session, Seb & Sue will offer practical strategies and innovative approaches to redefining customer success metrics with one key objective in mind: demonstrate value creation. Gain firsthand insights into how top companies are reshaping their approaches to customer success.

[Industry trends] - State of the CS Nation: Focus on Onboarding & Adoption Join us as we unveil the intriguing insights derived from your valuable responses to our State of the CS Nation survey, and delve into the trends currently shaping the world of Customer Success 🌍.

Unlocking Success #6 w/ Marie Lunney, Director of Scaled CX @Bynder Join us for the #6 episode of our webinar series as Benoit, our CEO, sits down with Marie Lunney, Director of Scaled Customer Experience @Bynder. Discover firsthand how leading companies are revolutionizing their customer education strategies. Get insights from industry experts and learn actionable tips to drive success in your own organization.

Unlocking Success #7 w/ Adam Mintz, Sr Customer Onboarding Manager @Sift Join us for the #7 episode of our webinar series as Benoit, our CEO, sits down with Adam Mintz, Senior Customer Onboarding Manager @Sift (ex-Braze). Discover firsthand how leading companies are revolutionizing their customer education strategies. Get insights from industry experts and learn actionable tips to drive success in your own organization.

We conducted a study on the evolution of Customer Success. For 6 months, we surveyed 2000 CS experts, mainly in B2B SaaS, who answered our questions. Today, I am pleased to share some insights from our "State of the CS Nation" study: 1️⃣ Customer Success Management and Customer Education are becoming inseparable. CSMs no longer have a reactive support role, but a proactive and educational one. +45% of companies have a dedicated #CustomerEducation function. +16% plan to create one. And 54% believe that this responsibility should be carried out by the CSM team. 2️⃣ The importance of the #CustomerSuccess function is increasing, but the budget is not keeping pace. 61% of companies are paying more attention to it, but the budget is under pressure for 32% of them (more than last year!). This explains the deployment of increasingly low-touch strategies for lower segment customers. 3️⃣ The top 3 priorities for CSMs: combating churn, accelerating the adoption of new features, and making users more autonomous during the onboarding phase. But to meet these challenges, you need the right tools... 4️⃣ ... Like Customer Academies or Customer Communities! 32% of CS teams have deployed a Customer Academy or Community. A good solution to meet the need for customer autonomy and self-service? 5️⃣ The number of clients managed by CSMs is increasing. 45% of CSMs manage between 11 and 50 client accounts. And at MeltingSpot, we're on a mission to make their work easier... Our white-label customer education platform (Customer #LMS) provides your CS teams with a complete toolbox to educate your customers and users about your product, within your product. And onboard customers 3 times faster, with less CS effort. To learn more about MeltingSpot, DM me. And to receive our complete study, drop me a line 👇