NBS factory

👏🎉 Proud moment for NBS factory with Anne as a finalist for the 2025 INSEAD Business Sustainability Award! 🌍✨

Too often, misconceptions about ESG training hold businesses back. It's not just for big corporations, nor is it an overpriced, one-time buzzword exercise. In reality, ESG training empowers companies—big and small—to drive measurable impact in sustainability, governance, and social responsibility. From uncovering cost savings to building a resilient culture, it’s clear that ESG training is more than compliance—it’s a competitive advantage. 🚀 Curious to learn the truth? Read on as we tackle 10 common myths and share why ESG training matters for every business. 👇Read the article and contact us at hello@nbs-factory.com to explore how our tailored programs can support your journey toward lasting impact and growth! #ESG #Sustainability #Leadership #NBSfactory #ESGmythbusters

🚨🚨🚨 Brussels Advances Anti-Greenwashing Law: Is Your Brand Ready? 🌱 The European Union is tightening the rules on sustainability claims. The anti-greenwashing law is finally picking up steam and brands will soon be required to verify their sustainability claims.  ⚡⚡⚡Are you prepared? ⚡⚡⚡ 💡 What’s at stake for businesses? Misleading claims could lead to reputational damage, regulatory fines, and lost consumer confidence. To stay ahead, and be recognized for their actions, companies must align their ESG actions with how consumers perceive them. 🔍 Here’s how NBS factory can help you: ✅ Trainings: With programs like ESG for Leaders and ESG for Talents, we equip your team with knowledge on how to become efficient brand influencers, and help you build you employer brand avoiding greenwashing or stereotypes and TRUST. 💪 ✅ Diagnostic: Our ESG diagnostic tools give you a clear picture of your current claims, helping you spot risks and ensure compliance with new laws. 🧐 ✅ Real time monitoring: We guide you in building authentic messaging that drives engagement and avoids the greenwashing trap. 📝 The new EU law is an opportunity to turn your ESG investments into drivers of growth. 🌍 📩 Reach out to us at hello@nbs-factory.com to know more. #ESG #Greenwashing #NBSfactory #ESGReputation

It’s 🎄🎄 Christmas before Christmas 🎄🎄 for NBS factory! ✨🎁 We’re proud to share our Grand Prix Impact 2024-2025 nomination! 🏆 The #GrandPrixImpact is a competition organized by the World Impact Summit, aiming to reward #companies and #startups that excel in developing the best innovations for ecological transition. NBS factory has been selected in the Responsible Digital & AI category. Being labeled a Grand Prix Impact finalist is a recognition of our commitment to a sustainable future. It means that the selection committee has reviewed our application and confirmed that we meet the rigorous and demanding criteria of this competition. This distinction highlights our dedication and allows us to join a community of innovators working toward ecological transition. #NBSfactory #GrandPrixImpact #Digital #AI

🚨 WE CAN’T KEEP CALM… OUR TRAININGS ARE NOW LIVE! 🎉 🌱 Ready to level up your CSR strategy? Our Qualiopi-certified ESG training programs are here, and spots are filling up FAST! 💼 If you're France-based, Opco Atlas can cover 70-100% of your training costs! Plus, we’re offering exclusive early bird discounts. Act fast! These offers end on December 31, and spots are limited. ⏳ 💡 Our Programs: ESG for Leaders: Lead with purpose and impact.🌟 ESG for Talents: Empower your team to drive change.⏰ 📩 Reach out at hello@nbs-factory.com to reserve your spot today before it’s too late! #CSR #ESGTraining #Qualiopi #NBSfactory

How much could greenwashing cost you—as a brand, as a company, and as a member of the Board? 💭 The Volkswagen Dieselgate case provides a chilling answer: 💸 $34.69 BILLION in fines, penalties, and settlements. 😬 Martin Winterkorn, the former CEO, facing criminal charges. 📉 A brand reputation shattered beyond repair. Unfortunately, cognitive biases like normalcy bias (“this won’t happen to us”) and optimism bias (“it’ll all work out”) often lead to wrong decisions. What went wrong? 🚗 Volkswagen tried to trick regulators by falsifying emissions from their cars. ❌ They knowingly used software that claimed to be “eco-friendly” but allowed emissions 40 times higher than legal limits. This wasn’t just a technical issue—it was a governance failure. Leadership is accountable when such things happen. Never think governance is not a key driver of your company. At NBS factory, we make it our mission to help you understand the risks you could face 🔍 and to help you build a trusted brand reputation. 🌍 Our mission is to provide solutions so you can align ESG actions with perception to major stakeholders. The lesson? 💡 Greenwashing isn’t just a bad look; it’s a legal, financial, and reputational nightmare. Are your ESG claims as strong as you think? 🤔 #Greenwashing #Volkswagen #Dieselgate #NBSfactory

🌱 Nutella goes plant-based… but who are they really trying to convince? 🥄 🤔 Can you spot the greenwashing here? Nutella’s new plant-based, vegan-certified spread is creating quite a stir, but let’s not get distracted by the shiny green jar.🟩 The new recipe swaps out milk for chickpeas and rice syrup, packaged in “eco-friendly” looking jars with green lids. That’s a great first step. But wait… one key ingredient remains unchanged: palm oil. 🌴 🌴 Palm oil is responsible for 8% of global deforestation—devastating ecosystems and threatening species like orangutans 🦧 and tigers 🐅. Between 1990 and 2015, 40% of Malaysia’s deforestation was tied to palm oil plantations 🌳, destroying biodiversity 🌍, threatening endangered species, and accelerating climate change 🌡️. So, is Nutella’s new “plant-based” label a step forward or just sugar-coated marketing dressed in green (aka greenwashing)? 🍬🍃 💬Consumers are more aware than ever today and 79% demand real accountability from brands. 🌍 🌟 At NBS factory, we help brands communicate authentically—aligning their ESG efforts with transparent actions and building credibility with customers. Our Qualiopi-certified training programs equip your teams with the content to ensure your ESG investment translates into opportunities. #Greenwashing #Sustainability #ESG #NBSfactory

Do we always make the most rational choices? 🧠 In this article, we’re diving into the hidden forces that subtly shape our perceptions and decisions—often steering us in unexpected directions! These patterns, known as cognitive biases, affect everything from daily decisions to big-picture strategies. 🌟 Curious to know how cognitive biases might impact your organization’s ESG communications and perception? At NBS factory, we empower brands to communicate authentically—helping them avoid greenwashing and align their ESG messaging with genuine action. Our Qualiopi-certified training programs equip your team with the tools to ensure that your ESG investment translates into better opportunities for your business by addressing both reputational risks and regulatory requirements in governance and CSR.💡 Reach out to us at hello@nbs-factory.com to learn more! #NBSfactory #CognitiveBias #DecisionMaking

Take aways from Web Summit beyond learning experiences!!

🚨 Greenwashing in France: What’s Really Going On? 🌍 We’ve been keeping a close eye 👀 on greenwashing conversations across France, and our analysis shows some interesting findings: x3 : greenwashing mentions increased almost 3 times over this period of time. This is showing greenwashing mentions and discussions are increasing with the regulation becoming tighter.   Greenwashing is universal. There are some key communication peaks 📈 over the past 3.5 years. These spikes aren’t random—they’re driven by three main factors: 1️⃣  Major Events: 🌐 Every COP—from 26 to 28—seems to inspire a sudden rush of eco-friendly talk. 🌱 Funny how that works, right? 🤔 We will update you on the trend for COP 29 soon!🧐 2️⃣ Company Controversies: 🔥 From Total Energies to Air France, when big names find themselves in hot water, greenwashing communications tend to spike as they try to clean up their act. 🧼 3️⃣ Regulations: 📝 When the EU rolls out big changes like the Taxonomy Regulation or Greenwashing Directive, companies are quick to jump on the "green" bandwagon. 🚋♻️ The bottom line? The greenwashing radar is sharper than ever, and and companies are a TARGET 🌍🔍 🔍 Want to see if your company is at risk? NBS factory can tell YOU!. 🌱 ✅Reach out at hello@nbs-factory.com #Greenwashing #ESG #Sustainability #NBSfactory #Transparency #France