Adopter (✅ B Corp)

Adopter (✅ B Corp)

Advertising Services

Durham, Durham 1,436 followers

The digital marketing company for green technology adoption.

About us

The GreenTech marketing company. B Corp Certified. We help green technologies frame their messaging and grow their online presence so they can reach the businesses, employees and investors they need to scale. Through this work, we support the adoption of long-term solutions to the climate crisis and business to business education on environmental technology solutions. Additionally, alongside organisations like the The Nelson Mandela School of Public Governance, IUCN or The Royal Foundation/Earthshot Prize, Adopter is one of the knowledge partners to the Taskforce on Nature Markets, a think tank shaping a new generation of nature markets that delivers nature positive and equitable outcomes. Our support for green innovation further continues at the grassroots level - working with organisations like Durham City Incubator and Barclays Eagle Labs, we provide workshops and training to entrepreneurs at the start of their business journeys.

Industry
Advertising Services
Company size
2-10 employees
Headquarters
Durham, Durham
Type
Privately Held
Specialties
Web design, Copywriting, SEO, Content Marketing, Marketing Strategy, Communication Strategy, and Content creation

Locations

Employees at Adopter (✅ B Corp)

Updates

  • View organization page for Adopter (✅ B Corp), graphic

    1,436 followers

    🗺️ 𝗟𝗜𝗩𝗘: 𝗧𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝘃𝗲 𝗺𝗮𝗽 𝗼𝗳 𝗨𝗞 𝗴𝗿𝗲𝗲𝗻 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗶𝗻𝗰𝘂𝗯𝗮𝘁𝗼𝗿𝘀 𝗮𝗻𝗱 𝗮𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝘁𝗼𝗿𝘀 ⬇️ Over the past three years we have had the privilege to work with some of the most exciting green tech startups. Many of their stories shared a common theme… 📈 They often accessed the UK ecosystem of support through incubators, accelerators, and other programmes. This network offers specialist mentorship, facilities, funding and more. Often for free. So… We spoke to these brilliant programmes. We spoke to those world-saving founders. ❌ What we found was a communication gap. The entrepreneurs were low on time and resources. They often struggled to find the support they needed across a complex web of websites and application forms. Imagine the lost potential in the long term of not scaling these solutions as quickly as possible. ✅ To help them, back in January we launched a first-of-its-kind map to showcase the brilliant ecosystem of accelerator and incubator schemes across the UK. 🟢 Now, we’re ready to announce version two. This new iteration of the map is: - Up to date - More accessible  - Interactive - Ready to scale The map includes 40+ accelerators, incubators, and support programmes, among which are: Carbon13, Barclays Eagle Labs, Offshore Renewable Energy Catapult, Conception X, Tech Nation, Cambridge Cleantech, Innovate UK, North East Battery Alliance, Net Zero Technology Centre, CPI, Northern Accelerator, Oxfordshire Greentech, Satellite Applications Catapult, and Energy Systems Catapult.   At Adopter (✅ B Corp) we are working hard to help new green techs reach the customers, investors and employees that they need to scale. The solutions we need to tackle climate change and nature loss are already here. But they require a huge amount of support and energy to reach their full potential. We hope this map can help to make the connections needed to urgently scale the solutions needed. You can access it by following this link: https://lnkd.in/eg5M42tM 𝗪𝗲 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂𝗿 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸! 𝗖𝗼𝗺𝗺𝗲𝗻𝘁 𝗯𝗲𝗹𝗼𝘄 𝘁𝗼: ➡️ Share your ideas and tag any #accelerators, #incubators we should add to the map! Let’s keep it a living resource. ➡️ Tag a startup that might benefit from this resource. 🚀 This is only the second version of the map, so all ideas, feedback and suggestions are very welcome! 𝗪𝗵𝗮𝘁'𝘀 𝗻𝗲𝘅𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗚𝗿𝗲𝗲𝗻 𝗧𝗲𝗰𝗵 𝗠𝗮𝗽? 🟢 Next on our list is an interactive map of the green tech investment ecosystem - scheduled for launch in Q1 2024. 🟢 Let us know in the comments if you know any green tech, climate tech and nature tech investors we should include! Stay tuned via Adopter (✅ B Corp)!

    • Just launched: interactive map of uk green tech accelerators and incubators
  • View organization page for Adopter (✅ B Corp), graphic

    1,436 followers

    📢  Exploring agritech and biotech support programmes (part I): The Fourth Edition of Adopter (✅ B Corp)'s Accelerators, Incubators and Investment Map Spotlight series! ⬇️ 🌾  Agritech integrates innovative technology into farming practices, enhancing productivity, sustainability and efficiency of food production. 🌎  As the global population continues to grow and climate-related challenges intensify, agritech is crucial for securing a resilient, sustainable food system for future generations. 🔬  Similarly, biotech innovation is transforming carbon footprints across various sectors, including significant contributors to emissions such as food production, waste management, and industrial supply chains. 📈  Together, agritech and biotech innovations are vital to unlocking net zero solutions and advancing sustainable development goals. 🤝  With significant growth anticipated in both industries, effective implementation of new agritech and biotech solutions will rely on strategic investment and targeted support. 🚀  Our featured programmes: ♻️  Regenerate Ventures, London: A dedicated sustainable agritech fund investing in solutions with a positive impact on the health of the planet, people and future climate. 💡  Zinc, London: A mission-led investor backing talented founders at the inception phase, tackling complex problems facing the health of people and the planet, with investment priorities including biomaterials and biochemicals (Pre-Seed). 🐄  Barn4, Cambridge: A specialist agritech incubator based within Niab, a world-leading crop science research centre. Ambitious start-ups and spin-outs benefit from access to state-of-the-art facilities, equipment, and technical support to develop innovative agritech solutions. 🥼  BEACON Wales, Aberystwyth: A collaboration between Aberystwyth University, Bangor University, and Swansea University to support the development of low-carbon biotechnology, bioprocessing and biorefining solutions.  🚜  Farm491, Cirencester: An incubator and innovation space located at Royal Agricultural University, dedicated to shaping the future of farming and food systems. Built on three core values: empowering farmers, building climate resilience, and empowering consumers. Farm491 supports agritech entrepreneurs by leveraging a wide academic, industrial and farming network. ⏩  Learn more about the support available in the agritech and biotech industries by exploring our maps: https://lnkd.in/esK2Hx7F https://lnkd.in/d8fhmcs3 🚜 Stay tuned and follow our page for part II next week! ❓ How can we make our resources better? ⬇️  We welcome your feedback in the comments below! #Startups #Innovation #AgriTech #BioTech #Sustainability

  • Adopter (✅ B Corp) reposted this

    View profile for Katherine Keddie 🟢, graphic

    Co-Founder: Adopter - the green tech marketing company / 2023 Women in FinTech Powerlist / Taskforce On Nature Markets: Knowledge Partner / Conception X: Expert / One of B-Corps Youngest Female Co-founders

    🌎  I’m going to the ClimateImpact Growth Retreat! 🌐  The event brings together 250 growth-stage climate-tech innovators for a day filled with content creation and networking opportunities. ➡️  Tickets still available here: https://lnkd.in/eupzGvh2 🤝  The agenda includes in-person roundtables, workshops and forums designed to build community and foster connections among like-minded entrepreneurs. 👥  Spotlight discussions include:     🟩  ClimateTech Policy & The Year of Elections: Brian Menell, Benedict Macon-Cooney, Allison Bennington, Freya Pratty.     🟩  How The UK Can Become a Green Energy Superpower: Pramod Varma, Ryan Ramsey, Maeve Campbell.    🟩  Solving the Carbon Equation: Alexander Farsan, Jason Hochman, Marta Krupinska, Katherine H..     ✅  Are you planning to attend? ➡️  Drop me a message if you'd like to connect at the event! Stephen Murphy #Entrepreneurship #ClimateImpact #ClimateTech #Startups #Networking

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  • Adopter (✅ B Corp) reposted this

    View profile for Matt Jaworski, graphic

    Co-founder at Adopter | IndieBio Mentor | ConceptionX Expert | B Corp | Marketing for Tech-based Climate Change Solutions

    🏆  Adopter (✅ B Corp) is a 2x finalist in British Business Awards 2024! 👤  Together with Katherine Keddie 🟢 and the brilliant Adopter team, we’ve been shortlisted as finalists in 2 categories: 🌱  Sustainable Business Award. 👩  Women-Led Business of the Year. 🥇  Massive congratulations to the winners in the sustainable business category, Alchemie Technology Ltd (Lewis Ford), and in the women-led business category, Successful Mums Career Academy (Jane Knight FIEP)! 📈  It was an incredibly inspiring evening, recognizing the remarkable achievements of British businesses across various sectors, including my personal highlights: 🟢  Entrepreneur of the Year (under 30): Joe Seddon, Founder and CEO of Zero Gravity 🟢  Most Innovative Business Idea of the Year: Mind Station Coaching, founded by Chloë Francesca.   🟢  Start-up of the Year: Luna, co-founded by Jas Schembri-Stothart and Jo Goodall. 🎉Also, big congratulations to other finalists in our categories: Collingwood Learning, Heygates Bookshop (Bognor Regis), Honey Bee Good, LoveReading & LoveReading4Kids, Polycroo, TryKind Clothing, Tunley Environmental. Ivy Tech, Luna, Luminii Consulting, MY URBAN TRAIL, OMB Events Limited, The Joy Club, TimeTrove, Uptree, Well Cool Clothing, Zero Gravity.           🚀  We were honoured to be shortlisted alongside these exceptional companies spearheading British innovation. ➡️  Learn more about Adopter’s work to accelerate the adoption of green technology: https://lnkd.in/eEepP3rD #BritishBusinessAwards #BBA2024 #GreenTech #GreenTechnology 

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  • View organization page for Adopter (✅ B Corp), graphic

    1,436 followers

    🎉 Client update: Solena Materials Limited attends the UK Research and Innovation Convening Event as part of the group of companies awarded £13.5 million in funding! 💡 The recent UKRI Technology Missions Fund (TMF) event gathered engineering biology companies awarded grants to transform their industries. 🧵 Earlier this year, as part of the UK Research and Innovation Engineering Biology Collaborative R&D competition, Solena Materials received funding for research. 🤝 They will use it to pave the way for a novel, sustainable protein-based materials market in partnership with the Centre for Process Innovation CPI. 🔬 Solena Materials is at the forefront of sustainable textile innovation. The company helps tackle the environmental impacts of the global fashion industry by leveraging biotechnology to create the next generation of synthetic fibres that are: 🔵 High-performance 🔵 Non-oil derived 🔵 Biodegradable 🎊 Huge congratulations to everyone at Solena Materials! 👕 It is fantastic to support you while you fulfil your vision of a world where the fashion industry can use truly sustainable materials without the trade-offs in fabric performance. ➡️ Click here to find out how we supported Solena Materials with their website and messaging overhaul: https://lnkd.in/eaz9qATZ #GreenTech #InnovateUK #UKRI #SustainableFashion #SustainableTextiles #Biotech

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  • View organization page for Adopter (✅ B Corp), graphic

    1,436 followers

    📢 In this week's edition of Adopter (✅ B Corp)'s Accelerators, Incubators and Investment Map Spotlight series, we're delving into the ecosystem supporting ClimateTech innovators! ⬇️ 🌎 ClimateTech is a multidisciplinary field of products, technologies and services aimed at reducing greenhouse gas emissions and mitigating complex climate-related challenges, balancing global economics, environmental protection and social equity. ⚡ McKinsey & Company research shows that 60% of emission reductions needed for climate neutrality by 2050 will come from existing climate tech, with the remaining 40% relying on the rapid scale-up and early adoption of emergent technologies still in development. 📈 Investment and support are crucial to accelerate the commercial deployment of these technologies on the path to achieving net zero. 🏆 UK's top ClimateTech startup support programmes and investors include (among others): 🌱 Green Angel Ventures, London: specialist climate startup investors, contributing funding and dedicated support from their members network Green Angel Syndicate. 🤝 Sustainable Ventures, London/Cambridge/Manchester: offering strategic investment, collaborative co-working spaces, expert advice and a community of 700+ like-minded startups (Pre-seed, Seed & Series A). 🌀 Carbon13, Cambridge: a venture builder offering three programmes for early-stage climate tech solutions with the potential to mitigate 10m tonnes of CO2e per annum once scaled up. 🏛️ The Greenhouse Accelerator from Undaunted: Tackling climate change with innovation, Imperial College London: a 12-month programme for pre-seed climate tech startups, based at Scale Space in Imperial's White City Innovation District. Working at the heart of Imperial's leading innovation ecosystem, startups benefit from world-class facilities, expertise and equity-free grant funding. ⏩ For insights into support and investment options available to the UK's ClimateTech startups, explore our maps of investors and support programmes: https://lnkd.in/esK2Hx7F https://lnkd.in/d8fhmcs3 ❓ What suggestions do you have for enhancing our resources? ⬇️ Let us know in the comments below! #Startups #Innovation #ClimateTech #Sustainability #Resources 

  • Adopter (✅ B Corp) reposted this

    View profile for Katherine Keddie 🟢, graphic

    Co-Founder: Adopter - the green tech marketing company / 2023 Women in FinTech Powerlist / Taskforce On Nature Markets: Knowledge Partner / Conception X: Expert / One of B-Corps Youngest Female Co-founders

    📈 It was brilliant to join the Conception X demo day last week - the UK’s leading PhD deeptech venture programme. Since 2018 Conception X has supported 135 #DeepTech startups and now has portfolio valuation of over £500million. The event saw the following incredible companies pitching: 🟢 Jani Shibuya - Hychor - removing dependence on freshwater and energy-intensive desalination. 🟢 Joana Loureiro - FTNanoAD - accelerating the treatment of neurological conditions. 🟢 Nickel Blankevoort Ph.D. - Mater-AI - reducing waste heat. 🟢 Daniel Fountain - Eterna Biologics -2 x the efficacy of current RNA therapeutics for faster, more effective target discovery. 🟢 Louis Masters - Hydra Manufacturing - developing novel manufacturing hardware. 🟢 Priyansh Gujarati - SynthLab - accelerating drug discovery pipelines. 🟢 Kastytis Sidlauskas - Digital-Histo - transforming breast cancer diagnostics with AI. 🟢 Scott Dean - Graphene Trace - automating pressure ulcer prevention by continuous pressure mapping, powered by flexible graphene electronics and AI. 🟢 Robert C. and David Yacoub - Omnibio - creating energy, data and space efficient solutions with organoid intelligence applications. 🟢 Varsha Ramineni - SynthFairAI - finding hidden bias more efficiently to help enterprises comply with evolving restrictions. 🟢 Tim Weaving - QMatter - Speeding up drug design. 🟢 Alexander Pomberger and Daniel Wigh - ReactWise - Speeding up drug manufacturing. 🔬 The next Conception X cohort is now open for applications, learn more - https://lnkd.in/e8GJe8ys 🧬 HUGE congratulations to the brilliant Conception X team Olivia Ash, Riam Kanso, Agata Zborowska (& many more!). I’m very proud to be supporting some of the founders as part of the Conception X Expert Network with Adopter (✅ B Corp).

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  • Adopter (✅ B Corp) reposted this

    View profile for Katherine Keddie 🟢, graphic

    Co-Founder: Adopter - the green tech marketing company / 2023 Women in FinTech Powerlist / Taskforce On Nature Markets: Knowledge Partner / Conception X: Expert / One of B-Corps Youngest Female Co-founders

    ✳️🚨 Your top 5 pieces of green technology + investment news from the past week ⬇️ 1️⃣ A study of Antarctic ice cores argues that, in 2023, human-driven warming reached 1.49 °C above pre-industrial levels, nearing the crucial 1.5 °C threshold. 🔗 https://lnkd.in/eQYf3arC  2️⃣ During COP29, a group of lenders, including The World Bank, announced a joint goal of increasing funding to poor and middle-income countries struggling with global warming to $120 billion by 2030. 🔗https://lnkd.in/eBhwBBpd 3️⃣ 5 Winners of the 2024 The Earthshot Prize are unveiled in Cape Town. 🎉 Huge congratulations to: Keep IT Cool | Deliver while still fresh Advanced Thermovoltaic Systems Altyn Dala Conservation Initiative High Ambition Coalition for Nature and People Green Africa Youth Organization (GAYO)   🔗 https://lnkd.in/eesNTsAe 4️⃣ EU greenhouse gas emissions dropped by 8.3% in 2023 amid a shift to renewables, according to a new report by the European Commission. 🔗 https://lnkd.in/eWCaMk_K 5️⃣ Global carbon emissions head for record high in 2024, according to the data presented by scientists during COP29. 🔗 https://lnkd.in/ehYYZmH3 - - - - - - ⏬ Companies announcing investment this week include ⏬ - - - - - - 💰 Sympower has secured €21.3 million in a funding round led by A&G Energy Transition Tech Fund (A&G ETTF), which will support their mission to enhance grid stability and foster renewable energy integration across Europe. 💰 Hula Earth, platform provider which features a two-part system combining proprietary smart sensors with satellite data integration, has secured €1.6 million in a funding round led by Point Nine Capital. 💰 Zymofix, a company using a solid-state fermentation process that uses biomass waste to produce microorganisms that improve soil health, support crop productivity, and reduce environmental impact, has raised €2 million in funding led by HTGF | High-Tech Gründerfonds. 💰 tozero, a startup focusing on sustainable lithium-ion battery recycling, addressing Europe’s lithium supply gap by recovering critical raw materials and reintegrating them into global supply chains, has raised €11 million in a funding round led by NordicNinja VC. - - - - - - - - - ✳️ Follow me on LinkedIn for weekly #GreenTechNews and investment updates. Adopter (✅ B Corp) #GreenTech #CleanTech #xClimateTech

  • Adopter (✅ B Corp) reposted this

    View profile for Matt Jaworski, graphic

    Co-founder at Adopter | IndieBio Mentor | ConceptionX Expert | B Corp | Marketing for Tech-based Climate Change Solutions

    🤔 Imagine if plants could both purify the air and produce electricity… 🪴 Plants are commonly found in homes - they are aesthetically pleasing and help clean the air, a benefit we often overlook. 🦠 However, researchers from Binghamton University recently created artificial 'plants' from biological solar cells and photosynthetic cyanobacteria. This combination of materials means that these 'plants' can: 📉 Attain a 90% reduction in indoor CO2 levels— compared to a 10% reduction achieved by living plants. ⚡ Produce electricity - currently, they generate 140 microwatts, but Professor Seokheun Choi, one of the study's authors, plans to increase it to 1 milliwatt. 🔋 The researchers also want to add an energy storage unit to the system, with a vision of using the power to charge a phone. Click here to read more about this technology ➡️ https://lnkd.in/epjniQ75 ✳️ Follow me to stay up to date with weekly green tech news!  #GreenTech #NatureTech #CleanTech #ClimateChange

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  • View organization page for Adopter (✅ B Corp), graphic

    1,436 followers

    🎉 Client update: Congratulations to NatureFinance for launching NatureAlign, a new toolkit to kickstart financial institutions’ journey towards nature-positive investments! ❗ According to UN Environment Programme, around 7% of global GDP is invested annually in activities that negatively impact nature. 🌲 Aware of this staggering statistic and the fact that biodiversity is declining faster than at any other time in human history, NatureFinance collaborated with Neural Alpha , Crowther Lab | ETH Zurich, Yale Center for Environmental Law & Policy, and ENCORE Partners, including UNEP-WCMC to create NatureAlign. 🆕 NatureAlign’s first module is a web app that will help financial institutions assess the interfaces of their investments and loans with nature and their nature-related dependencies and impacts. 🌿 The tool enhances financial institutions’ capability to track their impact on nature to align their portfolios with the activities and sectors that protect and restore the natural world.  🌍 NatureAlign will enable financial institutions’ leadership to align global investment with an economy that works for nature, climate and people. 🌱 Our team assisted with the launch of NatureAlign by developing the anouncement web pages and social media content. ✳️ It is incredible to be supporting NatureFinance as they continue to scale nature-positive solutions. ⏩ Click here to find out more about NatureAlign: https://lnkd.in/eK6HT-3M #GreenTech #ClimateTech #ClimateChange #Sustainability

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