GingerMay

We’re excited to announce that GingerMay is a partner for ExchangeWire's ATS London x MadTechMoney in 2025. The two events have joined forces this year to create even more opportunities for founders, investors, and C-level executives to discuss key challenges and innovations in the adtech space. Secure your spot here: https://ow.ly/iz7350V0bAm #ExchangeWire #ATSL25

It’s National Apprenticeship Week, when the spotlight falls on the value, benefit and opportunity that apprenticeships bring. GingerMay spoke to former apprentices and current advocates about why learning skills for life matters. Thanks to Peter Proud FRSE, Lisa💫 Goodchild, Catherine Falla and Amy Lawrence for their insights. #NAW2025

The team that walks together, stays together. 👣 At GingerMay we marked our February G Meets get-together with a team walk around Tunbridge Wells. We also held a PR masterclass, unveiled the results of our latest client satisfaction survey, and celebrated our colleague Lauren Jones’ landmark birthday. 🥮

Team GingerMay was excited to attend the inaugural AdTech Economic Forum in London. The brand new event, held at The Royal Institution, gave companies the opportunity to explain to the audience and a panel of investors why they were the next big thing in ad tech. Great, as always, to see Joanna Burton, Fiona McKinnon, Nora Schwab-Mouawad, and Julia Linehan. #AdTechEconomicForum

We’re delighted to join forces with Sphere Digital Recruitment Group once again for an unmissable event: AdVision 2025: Retail Media and Curation Insights. Taking place on Thursday 20 March, the event brings together established industry voices from across the advertising tech landscape for an insightful morning of networking and panel discussions. Join us at 8.30am for networking and refreshments, with panels starting at 9.30am and concluding at 11.30am at The Loading Bay, Shoreditch. There are limited spaces, so don’t miss out – apply for your place here: https://lnkd.in/ejq-Qf5a

The GingerMay team started 2025 with a bang – with celebrations, events, and industry insights aplenty. Here's a round up of our January activity: 📝 CEO Victoria Usher was featured in Business Age, talking about the life lessons she gained working in palliative care that helped her become a successful business owner. 🏅 GingerMay’s Kirsty Langan and Amy Lawrence were selected as honorees in Ragan Communications and PR Daily’s Top Women in Communications Awards, Class of 2025. 💡 The team attended The Year Ahead, organised by Adwanted Events, where industry leaders discussed their predictions for 2025. 🎂 We celebrated 15 years of GingerMay with colleagues, clients – and cake. #TopWomenInCommunicationsAwards #TheYearAhead

We are delighted to announce that GingerMay’s CEO Victoria Usher made the shortlist of Campaign's Inspiring Women Awards 2025. She is a worthy contender in the highly competitive Mentor of the Year category. Winners will be announced at an Awards evening on Wednesday 12 March, at Quaglinos London. Victoria is a true role model for her GingerMay colleagues and industry peers. As one of our team commented: “Her insights as a leader inspire me, while her feedback has honed my skills and deepened my understanding of business objectives. This mentorship has been instrumental in helping me thrive professionally and I’m immensely grateful for her time and support.” #InspiringWomenAwards

Data Privacy Day is just around the corner. Have you ever shared a candidate's CV with someone in your team for review? What happens to that email or message after it’s sent? 🤔 Remember: personal data might still be sitting in someone’s inbox. Here's a simple solution we use: 👉 Store all CVs in a central, secure Dropbox folder and only share links - not attachments. 👉 This helps us manage CVs centrally and delete them in line with GDPR retention policies. 👉 Bonus tip: remind your team to search for ‘CVs’ in their inbox monthly and delete any files they find. #DataPrivacyDay #GDPRCompliance #DataProtection

How will evolving regulation in the UK and the EU affect blockchain payments? Why is decentralised AI and data storage important, and what challenges does it face? And how is blockchain technology being used to revolutionise player engagement in gaming? These are just some of the topics business, finance, and technology leaders covered at the London Blockchain Summit – organised by London Business School Blockchain Society and attended by the GingerMay team. Also on the agenda: Will traditional finance and stablecoins collaborate to create the next generation of payment networks? Panellists, including KPMG's Sadiq Jaffer, also discussed the remaining barriers to the corporate adoption of Bitcoin.

Think that PR is only effective at the top of the B2B marketing funnel? Think again. In our latest article, our CEO Victoria Usher explores the impact of PR throughout the B2B sales funnel and how neglecting it as part of an integrated approach can hinder the sales journey. She discusses how: 1️⃣ PR and sales go hand-in-hand, and tools like white papers and data are key in converting lower funnel prospects 2️⃣ Data is best leveraged mid-funnel to grow credibility amongst potential clients 3️⃣ PR fosters credibility, particularly when including references to customers, or even better when the client is willing to partner on the PR https://lnkd.in/dWjE5W_g