The MemberWise Network

Latest vacancy on MemberWise Jobs: Deputy Director of Marketing and Communications - College of Optometrists - London/Hybrid - £68k The College of Optometrists is the professional body for optometry. It qualifies the profession and delivers the guidance and development to ensure optometrists provide the best possible care. They promote excellence through the College’s affixes, by building the evidence base for optometry, and raising awareness of the profession with the public, commissioners, and healthcare professionals. The College are looking for a proactive, resourceful and creative Deputy Director of Marketing and Communications who will join their established and busy Membership Services and Communications team. This role leads the Marketing and Communications team in their strategic planning, management and delivery of all activities and campaigns for internal and external audiences. It is an exciting time at the College as they are experiencing record-breaking media interest, increased collaboration across the sector, and increased ability to utilise data to support creative ideas. For more information go to: https://buff.ly/4g1hKW0 #marketing #communications #membership #vacancy #jobs

Introducing next week's webcast, 11am, 3rd December: Futureproofing Your Membership Subscription Model: A Gen Z Approved Approach (with Felinesoft) Many organisations are considering ways to evolve their member value proposition so that it meets Gen-Z expectations – a priority for those looking to ensure continued relevancy. Younger members demand a membership model that is both flexible and personalised. For organisations, meeting this challenge requires lateral thinking and potentially a move away from a traditional approach to membership and subscriptions. During this webcast, we’ll explore how evolving your membership model can enhance engagement, drive retention, and ensure membership is both more accessible and more valuable to diverse audiences. We’ll connect the dots between member experience, personalisation, and value to show how they can work together to offer a compelling proposition and a future-proof membership model. Learning Objectives ➡️ Understand Gen Z’s expectations and how these should influence your approach to membership and subscriptions ➡️ See how experience, personalisation, and value come together to form the basis for a successful membership model ➡️ Learn how your CRM and data can be used to design and refine an approach that drives acquisition, retention, and engagement for younger members Speaker: Andrew Berryman, Sales Director, Felinesoft To register: https://lnkd.in/eHyVUKGW

There's a New Post on the MemberWise Blog! - Tired of data silos? How integration unleashes true membership insights - By Katie Roberts, Marketing Manager, Official Network Partner (2024), Wattle “For membership organisations, understanding members deeply is at the heart of building valuable, long-term relationships. However, the reality is that many organisations still manage membership data across multiple platforms. From CRM systems to email marketing tools, community platforms, and event management software, data silos can lead to fragmented insights and missed opportunities.” Read more - https://buff.ly/4ePujmD

We are pleased to welcome Granite 5 -https://buff.ly/496K3QD -as a New MemberWise Recognised Supplier. “Granite 5 offers expertise in UX and UI design, WordPress, bespoke integrations and APIs, SEO, PPC, content strategy, social media, email marketing, and CRM.” Find out more about this company – https://buff.ly/496K3QD The MemberWise Recognised Supplier Directory hosts information on 170+ companies who provide practical solutions to the Membership & Association Sector – Find out more - https://buff.ly/417OKro

Next MemberWise Webcast, 26th November, 11am. Determining the Right Investment – How Much Should You Spend on a Membership CRM? (with oomi) The right systems and software are essential for today’s modern membership organisation, to enable them to service members effectively and efficiently, and provide the high quality experience their members expect. But how much should that technology be costing the organisation? How do you budget for technology investment, and what should you take into account? This presentation, from oomi, who have been providing membership systems to the sector for over 30 years, will help you decide what a suitable budget and ongoing expenditure is for your organisation. Learning Objectives 💡 Learn what factors you need to consider when considering technology investment 💡 Get insight into how to set a suitable budget for your organisational needs 💡 Understand the full budget considerations for system management and change 💡 Get tips on how to constructively work with suppliers in the selection process Speakers: Joel Trotman, Director of Sales, oomi Peter Baynes Marketing Manager, oomi To register:

We are pleased to welcome Instructure - https://buff.ly/3CAUDmN as a New MemberWise Recognised Supplier. “The Instructure Learning Ecosystem is your go-to for delivering impactful learning.” Find out more about this company – https://buff.ly/3CAUDmN The MemberWise Recognised Supplier Directory hosts information on 170+ companies who provide practical solutions to the Membership & Association Sector – Find out more - https://buff.ly/4fDXSsi

Latest vacancy on MemberWise Jobs: Membership Officer - SPAB - London/Hybrid - £30k (pro rata) The Society for the Protection of Ancient Buildings (SPAB) gives old buildings a future. They help people to look after old buildings, making them fit for the future while keeping their historic character. They do this through casework, technical research and advice, education and training, awards, outreach and events across the UK and Ireland. As Membership Officer you will play a central role in the delivery of SPAB’s membership offer, ensuring a high-quality experience for current and prospective members. You will also handle routine member queries, process new memberships, and manage the membership database. You will use your analytical skills to maintain membership statistics and make recommendations based on the data to ensure strategies are working as effectively as they can for SPAB and their members. For more information go to: https://buff.ly/4fWWjpi #SPAB #membership #vacancy #jobs

There's a New Post on the MemberWise Blog! - How to Promote an Event for a Membership Organisation via PPC - By Ifigenia Arampelou, Director of Digital Transformation, Discover Digital “In the world of membership organisations, promoting an event effectively is essential for maximizing attendance and engagement…” Read more- https://buff.ly/4fBqimH

Next MemberWise Webcast, 26th November, 11am. Determining the Right Investment – How Much Should You Spend on a Membership CRM? (with oomi) The right systems and software are essential for today’s modern membership organisation, to enable them to service members effectively and efficiently, and provide the high quality experience their members expect. But how much should that technology be costing the organisation? How do you budget for technology investment, and what should you take into account? This presentation, from oomi, who have been providing membership systems to the sector for over 30 years, will help you decide what a suitable budget and ongoing expenditure is for your organisation. Learning Objectives 💡 Learn what factors you need to consider when considering technology investment 💡 Get insight into how to set a suitable budget for your organisational needs 💡 Understand the full budget considerations for system management and change 💡 Get tips on how to constructively work with suppliers in the selection process Speakers: Joel Trotman, Director of Sales, oomi Peter Baynes Marketing Manager, oomi To register:

What a fabulous #conference attended yesterday ✨- The MemberWise Network’s Membership Excellence Conference MX24 - take a bow 👏🏻👏🏻 So much #insight, so many #takeaways, and lots of #networking with some great suppliers. All in all a very productive day! It’s always nice to go to an event with like minded people, all trying to do their best for their members. It’s also a good way of comparing what we do to others and realising that, as a #tradeassociation, we are doing a great job😉! That’s not to say we don’t have work to do 🤓! We’re both heading back with lots of new ideas on how we can add more #value to our members in different areas across the #business. If you work for a trade association, this is the event to go to. Chris Tynemouth