VisitLiverpool Travel Trade

ARE YOU PART OF LIVERPOOL CITY REGION’S VISITOR ECONOMY? DO YOU WANT TO BE A VENUE OR ATTRACTION FOR ALL VISITORS? We’re thrilled to announce the new Liverpool City Region For All Forum: Unlocking an Accessible Visitor Economy - a one-day forum taking place on Friday 31st January 2025 at ACC Liverpool, from 12:30 - 4pm GMT. This unique event will bring together businesses and stakeholders in the visitor economy to explore the latest best practices for improving accessibility. Key highlight: The launch of the Accessibility Marketplace, a digital platform offering tools, resources, and connections to help organisations create a more inclusive experience for all. Join us as we make strides toward becoming one of the UK’s most accessible regions to live, work, and visit! Book your place today > https://lnkd.in/emrkDQyK #Liverpool #VisitorEconomy #LCRforall #Accessibility THANK YOU TO OUR PARTNERS The ACC Liverpool Group | Liverpool ONE | Liverpool BID Company | Carlisle Support Services | Sodexo Live! | The Hospitality Hero | Liverpool Hospitality (Association) VisitLiverpool.biz | Liverpool City Council | Liverpool Chamber | Liverpool City Region Combined Authority | The ACC Liverpool Group | Liverpool ONE | VisitLiverpool Travel Trade | Liverpool City Region Tourism Awards | PurpleSpace | Scope | Leonard Cheshire | Transport for All | Inclusion London | Disability Rights UK | The Disability Partnership | Business Disability Forum | AccessAble | Action on Disability

Compelling images not only inspire but also drive decision-making. Using vibrant content will both captivate and engage customers. I highly recommend trade contacts with Britain portfolio to register an account, free of charge! 📷🇬🇧

Welcome to Wirral! 👋 This week we've been showcasing Wirral's amazing tourism offering to some of the UK's top group tour operators. We visited Village Hotel Bromborough, Port Sunlight Village, New Brighton, Fort Perch and Mersey Ferries with the objective of showcasing Wirral as a great stand-along destination or as part of a larger visit to Liverpool City Region. Thank you to our partners for getting involved and making the visit such a success! James Wood | Steve Reed Tourism | Laura Ockenden | Janet Nuzum | Natalie Wyatt | Natalie Merrin | Big Heritage | Andrew Globe | Helen Crompton | Brian Pilkington | Harley Denham | Jonathan Lamkin | Pamela Carroll | Liverpool City Region Combined Authority | Claire McColgan CBE | Wirral Council | VisitLiverpool Travel Trade

Fantastic to see our #LiverpoolForGroups guides on display in Barcelona 🤩 For those not in Barcelona, you can view our guide digitally below. Giving you inspiration for your next group trip to #LiverpoolCityRegion👇 https://lnkd.in/eiN8xRwa Marketing Liverpool

Isn't it great when a plan comes together?🤩Today's groundbreaking networking event and educational tour was a result of working collaboratively with Wirral Council, Steve Reed Tourism and some of Wirral's hero tourism businesses. We've introduced some of the UK's top group tour operators to the delights of Wirral ♥️ including Village Hotel Bromborough, Port Sunlight Village, New Brighton, Mersey Ferry and Fort Perch. Conveniently located between #Liverpool and #Chester and linked by the famous Mersey Ferry, the objective was to position Wirral as an additional or stand-alone destination for a group tour. It was thumbs up all round 👍 Big thanks to everyone who made this happen 👏🥳 Natalie Wyatt Janet Nuzum Chris Han Laura Ockenden Natalie Merrin Big Heritage Andrew Globe Helen Crompton Brian Pilkington Dane Brookes Harley Denham Jonathan Lamkin VisitLiverpool Travel Trade

And the final words go to Holger Lenz Country Manager, Central Europe VisitBritain 🤩👍🇬🇧🇩🇪

It's great to be back in Germany 🇩🇪 This time it's for the VisitBritain networking event in #Frankfurt 🤩 I've been catching up with existing contacts and making new ones! This is a great market for Liverpool with interest in music, Beatles, football and culture.....And next spring a new easyJet route launches from Berlin to Liverpool John Lennon Airport 🎉 Big thanks Holger Lenz and team for being the perfect hosts. Mersey Ferries and Liverpool Football Club also attending the event 👍 Natalie Wyatt Gary Robson Tom Cassidy Jonathan Lamkin VisitLiverpool Travel Trade Marketing Liverpool Connie Lücke

We’re looking forward to welcoming our delegation of British tourism suppliers to Frankfurt for our Germany Workshop in partnership with Tourism Ireland tomorrow. A busy agenda awaits them including a German market insights session, networking and a day of 1-2-1 business meetings on Thursday with German buyers, to build new connections and secure more business from Britain’s second most valuable inbound market. In 2023 German visitors spent £1.83 billion in the UK, travelling far and wide, extending the economic benefits of tourism to Britain’s nations, regions and local communities. Find out more about this valuable market through our insights: https://lnkd.in/e6tPYSjp Destination North East England, Alnwick Castle, The Alnwick Garden, Visit Lake District, Cumbria, Windermere Lake Cruises, VisitLiverpool Travel Trade, Liverpool Football Club, Mersey Ferries, The Liverpool Pass, Marketing Manchester, Visit Peak District and Derbyshire, Classic Lodges Hotels, Visit Birmingham & West Midlands, Blenheim Palace, Tourism South East, Visit Cambridge and Beyond, Leeds Castle, Royal Horticultural Society, LeShuttle, London Transport Museum, Strand Palace Hotel, Tootbus, RateHawk, Crieff Hydro Family of Hotels, Inverness Castle Experience, Rosebank, Visit Glasgow, VisitScotland, Visit Wales, VisitEngland, The Bodleian Libraries, University of Oxford, London Wembley International Hotel, Dunster in Exmoor

'Herzlich willkommen' and thanks to the UK partners that will join our event in Frankfurt on Thursday. An intensive day ahead, as we extend that warm British welcome to our fantastic buyers and secure even more business to Britain from Germany. German visitors are a vital boost to the economy. Last year they spent £1.83 billion in the UK, (Global rank 2nd, behind the US). The double win with German visitors is that 65% of accommodation nights are outside the capital, so Germany is a fantastic market to grow our regional economies, as well as London. The real wow factor is the team of suppliers we have in place.... This one will not go to penalties 😉 Alnwick Castle,The Alnwick Garden, Blenheim Palace Travel Trade, Classic Lodges Hotels,Destination North East England, Eurotunnel, LeShuttle, Glasgow Life, High Life Highland, Ian Macleod Distillers Ltd, Leeds Castle, Liverpool Football Club, London Transport Museum, London Wembley International Hotel, Marketing Liverpool, Marketing Manchester, Mersey Ferries, RateHawk, Royal Horticultural Society, STRAND PALACE HOTEL London, Tootbus, Tourism South East, TravelBeat Ltd, University of Oxford - The Bodleian Libraries, Visit Cambridge and Beyond / Cambridge BID, Visit Lake District, Cumbria, Visit Peak District and Derbyshire, Visit Wales,VisitEngland, VisitScotland, West Midlands Growth Company, Windermere Lake Cruises, Yarn Market Hotel, Exmoor. VisitBritain, Patricia Yates, Gavin Landry, Tracey Edginton, Holger Lenz, Louise Bryce, Pauline Stobbs

This week we’ve been attending World Travel Market (WTM) London with UKinbound and VisitBritain! 🌍 With over 40,000 attendees and 184 destinations represented, it’s one of the biggest travel and tourism events in the world and a special opportunity for us to showcase Liverpool City Region to international tour operators, tourism partners and media. It was great to shout about the region alongside our partners Cavern City Tours Limited and The Beatles Story, talking about all things music, culture, sport, food and drink and lots more! James Wood | Diane Glover | Victoria McDermott | Joss Croft OBE - 杨博路 | Patricia Yates | Natalie Wyatt | Pamela Carroll | Claire McColgan CBE | Janet Nuzum | Liverpool City Region Combined Authority | Liverpool City Council | Growth Platform | VisitLiverpool Travel Trade | Liverpool Convention Bureau