B. Partners

Talk about a pinch me moment 🤩 This weekend we got to see Ally present its inaugural US Women's Open where the winner took home $2.4 million, the richest first-place prize in women's golf. Entrepreneur Media also released a stat that from 2019-2023, the growth rate of women-owned businesses was 94% greater than the growth of men-owned businesses. 👆🏼👆🏼 I'm just so proud of the fact that B. Partners contributed to both of these realities... realities that many (𝘮𝘺𝘴𝘦𝘭𝘧 𝘪𝘯𝘤𝘭𝘶𝘥𝘦𝘥) thought were perhaps just a pipe dream.   We're living through an exciting time. A time when long-held expectations are being shattered left and right, by women especially.   As a woman, mother, and female-founder, I couldn't be more excited about what the future holds and how we can help make it come faster. 🔮

𝗙𝘂𝗻 𝗙𝗮𝗰𝘁 [𝗠𝗼𝘁𝗵𝗲𝗿'𝘀 𝗗𝗮𝘆 𝗘𝗱𝗶𝘁𝗶𝗼𝗻]: #motherhood was the catalyst for starting our business, B. Partners. Most people think of motherhood as career suicide. Unfortunately, that is the reality for many extraordinarily talented women. Fortunately, that wasn't the case for me and my partner, Ariana Rae Diverio. But by no means was it an easy feat. Still isn't. 𝗡𝗼𝘄, 𝗮𝘀 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝗮𝗻𝗱 𝗺𝗼𝘁𝗵𝗲𝗿𝘀 𝘁𝗼 𝟱 𝗸𝗶𝗱𝗱𝗼𝘀 𝘂𝗻𝗱𝗲𝗿 𝟱 𝘆𝗲𝗮𝗿𝘀 𝗼𝗹𝗱 𝗰𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲𝗹𝘆, 𝗼𝘂𝗿 𝗮𝗺𝗯𝗶𝘁𝗶𝗼𝗻 𝗮𝘁 𝗕. 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀 𝗶𝘀 𝘁𝗼: • 𝘌𝘮𝘱𝘰𝘸𝘦𝘳 𝘸𝘰𝘮𝘦𝘯 𝘵𝘰 𝘴𝘩𝘰𝘸 𝘶𝘱 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤𝘢𝘭𝘭𝘺 𝘳𝘢𝘵𝘩𝘦𝘳 𝘵𝘩𝘢𝘯 𝘵𝘳𝘺 𝘵𝘰 𝘦𝘮𝘶𝘭𝘢𝘵𝘦 𝘵𝘩𝘰𝘴𝘦 𝘸𝘩𝘰 𝘩𝘢𝘷𝘦 𝘩𝘪𝘴𝘵𝘰𝘳𝘪𝘤𝘢𝘭𝘭𝘺 𝘩𝘢𝘥 𝘢𝘭𝘭 𝘵𝘩𝘦 𝘱𝘰𝘸𝘦𝘳 ♂    • 𝘌𝘭𝘦𝘷𝘢𝘵𝘦 𝘸𝘰𝘮𝘦𝘯 𝘵𝘰 𝘱𝘰𝘴𝘪𝘵𝘪𝘰𝘯𝘴 𝘰𝘧 𝘳𝘦𝘢𝘭 𝘪𝘯𝘧𝘭𝘶𝘦𝘯𝘤𝘦 𝘪𝘯 𝘵𝘩𝘪𝘴 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘴𝘰 𝘵𝘩𝘢𝘵 𝘵𝘩𝘦𝘺 𝘤𝘢𝘯 𝘦𝘯𝘢𝘣𝘭𝘦 𝘯𝘦𝘸/𝘨𝘳𝘦𝘢𝘵𝘦𝘳 𝘰𝘶𝘵𝘤𝘰𝘮𝘦𝘴    • 𝘌𝘯𝘢𝘣𝘭𝘦 𝘸𝘰𝘮𝘦𝘯 𝘵𝘰 𝘩𝘢𝘷𝘦 𝘣𝘰𝘵𝘩 𝘢 𝘧𝘢𝘮𝘪𝘭𝘺 𝘢𝘯𝘥 𝘤𝘢𝘳𝘦𝘦𝘳 𝘪𝘧 𝘥𝘦𝘴𝘪𝘳𝘦𝘥 𝘣𝘺 𝘣𝘦𝘪𝘯𝘨 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘧𝘭𝘦𝘹𝘪𝘣𝘭𝘦 𝘸𝘰𝘳𝘬 𝘱𝘰𝘭𝘪𝘤𝘪𝘦𝘴/𝘱𝘳𝘰𝘤𝘦𝘴𝘴𝘦𝘴 𝘢𝘯𝘥 𝘦𝘮𝘣𝘳𝘢𝘤𝘪𝘯𝘨 𝘵𝘦𝘤𝘩𝘯𝘰𝘭𝘰𝘨𝘺    • 𝘚𝘩𝘰𝘸𝘤𝘢𝘴𝘦 𝘵𝘩𝘦 𝘱𝘰𝘸𝘦𝘳 𝘰𝘧 𝘭𝘦𝘷𝘦𝘳𝘢𝘨𝘪𝘯𝘨 𝘵𝘩𝘦𝘴𝘦 𝘤𝘩𝘳𝘰𝘯𝘪𝘤𝘢𝘭𝘭𝘺 𝘶𝘯𝘥𝘦𝘳𝘳𝘦𝘱𝘳𝘦𝘴𝘦𝘯𝘵𝘦𝘥 𝘱𝘦𝘳𝘴𝘱𝘦𝘤𝘵𝘪𝘷𝘦𝘴 𝘣𝘺 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘶𝘯𝘱𝘳𝘦𝘤𝘦𝘥𝘦𝘯𝘵𝘦𝘥 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘳𝘦𝘴𝘶𝘭𝘵𝘴 𝘧𝘰𝘳 𝘰𝘶𝘳 𝘱𝘢𝘳𝘵𝘯𝘦𝘳𝘴 Moms are some of the best strategists/nurturers/executors on the planet who still do NOT get enough credit, much less opportunity. In honor of #mothersday, I'd love for those of you reading this to 𝘀𝗵𝗼𝘂𝘁 𝗼𝘂𝘁 some #workingmoms who you feel deserve some extra credit for all that they do day-in and day-out for their families, colleagues and clients!  💐👏🏼

There’s a lot to be excited about when you partner to create the highest purse in women’s golf!   CEO Mike Whan was joined by Ally Head of Sports & Entertainment Marketing Stephanie Marciano recently at Lancaster Country Club, site of this year’s U.S. Women’s Open, to record a special message that will run in the broadcast. Tune in to the championship starting May 30 to see why this partnership is bringing the sport to new heights. 

Megan Hughes Allison has been elevated from managing director to president at underdog venture team 👏 Allison, an #SBJ Game Changers honoree in 2019, will continue to be based in Charlotte and direct a team of 25 employees, with clients including Verizon, Major League Baseball (MLB), Mastercard, TelevisaUnivision and SailGP. Allison replaces Nicole Jeter West, who left the company in November. Read more from Terry Lefton: https://sbjsbd.biz/4d4788q 

We’re excited to introduce ten of our incredible speakers for 2024 SEGD Sports + Entertainment, a two-day extravaganza celebrating the intersection of design, sports, and entertainment. Set in the vibrant atmosphere of Circa Las Vegas, the event will take place April 10-12, and is graciously hosted by our Presenting Sponsor, Daktronics. Each of our featured speakers offers a unique perspective to the world of experience design, and we look forward to bringing you keynotes and discussions that are on the forefront of design innovations and trends. Our aim for this event is to inspire and equip attendees with the necessary tools and insights to create compelling experiences and strengthen brand-audience relationships. Sign up today at https://lnkd.in/eznxN4iH to hear from these amazing speakers (and more!): Mia Abigail Baxter, Principal, metgal Art + Advisory Peter Beck, Executive Vice President, Forty Nine Degrees Aaron Berger, Executive Director, The Neon Museum Claudia Calderon, Chief Marketing Officer, LA Clippers Kelly Holton, Senior Principal, Brand Activation Director, Populous Ashley Loch, Creative Director, Dimensional Innovations Jeff Lund, General Manager, Meow Wolf Omega Mart Ariana Rae Diverio, Co-founder and Managing Partner, B. Partners Ronnie Younts, Principal & Creative Director, Younts Design Inc. Amanda Zaitchik, New York Design Management Co-Leader, Gensler #SEGD #SportsEntertainment #bethere #branding #design #branded #entertainment #experiencedesign #sportsdesign #SEGD2024 #experientialdesign #design #designcommunity #thesphere