Lexy Franklin’s Post

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CEO, Founder at Sidebar (Sidebar.com) | We help ambitious executives find life-altering peer groups | Follow for evidence-based tips to unlock your career.

You are 5% away from a brilliant idea. Here is how Steven Spielberg got to 100% and how you can too: In 1974, Steven Spielberg was directing the highly anticipated blockbuster movie, Jaws. Not yet the GOAT, Spielberg was behind schedule and well over budget. And the problems kept coming. The shark dummy took 3 weeks to engineer…and it just kept sinking. Everyone had high expectations for Spielberg. Every person on his crew looked to him for answers. Not wanting to fail, Spielberg was left with a huge decision. His 3 options: 1. Give up 2. Get the shark working 3. Think of a new solution He chose option 3. He decided to very minimally use the shark. Instead, he used a barrel to simulate the shark at a distance and got the film back on track. Spielberg says “The barrels were a godsend. Because I didn’t need to show the shark as long as those barrels were around” His original plan failing was an amazing opportunity to show his genius. That’s the essence of building anything that matters. Sometimes, you are close to a great idea and you are one creative solution from figuring it out. I’ve had a similar experience. When we were building MyTown at Booyah, check-ins were very popular. FB, Foursquare, everyone was checking in. At first we built an app around check-ins. It didn’t work. Our shark was failing. We decided to create a new game mechanic. Instead of checking in, our team asked, “What if you could buy the check-in location.” The idea of owning your favorite Starbucks (and then charging rent) was one that deeply resonated. MyTown became a top 10 game in the US. Sometimes, you’re only 5% away from greatness and the only way to get 100% is to push through the failure. If you liked this post, be sure to follow me for more: Lexy Franklin

Mohammed Aamir

I strip down podcasts into visually engaging insights.

5mo

It’s a struggle between sunk cost fallacy and this 🙌🏻

pranav sethi

I Talk About Marketing Funnels & Growth Hacks That Explode Sales | Head of Growth at insaneX | $54 Million+ Generated | Speaker 🎙

5mo

What You Don't See Is Much Scarier Than What You Do See. Pure Class.

Kate Boccongelle

Franchise Success Manager at Prep'n Sell Franchising Inc.

5mo

This is so interesting, because what Spielberg sees as the solution - the barrels - is not my personal terror cue in this movie. For me, it's the score. I could be soaking solo in a hot tub and if someone just starts humming that music within earshot - da dam, Da Dum, DA DUM! - I'm outta there! Time for another viewing of the timeless Jaws.

Matt Schnuck

Founder helping founders unlock potential | 10x founder, 3 exits | Follow for posts about Inflections in business and life.

5mo

Spielberg's shark dummy is a great metaphor for that 5% keeping us away from success.

Sam Polak

Putting Education & Technology in EdTech | Soccer Consultant, Coach-Analyst

5mo

Good example of problem-solving, answering "what else can be done that is better and takes less time"?

The barrels were a godsend. 🦈

Urvi G. Walde, MBA, FCA, PMI®

Product & Program Manager | Driving Business & Technology Synergies | Leading Strategy, Innovation & Transformation | Entrepreneur - Resume Writer, Editor |🌱🪷☮️

5mo

OMG, I didn't know until now that the sharks were barrels 😲

Bill Kerr

🌎 Helping companies hire global talent at Athyna 📚 70,296 founders, investor and leaders in tech read my newsletter Open Source CEO 🦄 Investor in interesting & important things

5mo

Failure is synonymous with giving up too soon. 🎯

Weiting Liu

Founder @ Arc | YC | Investor | Host @ Founder Meditations podcast | Helping you save 80% hiring the world’s top remote talent

5mo

The idea of a shark is scarier than the image of a shark.

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