Over the past few weeks, we've shared some interesting (and perhaps a little bit scary) statistics about online data collection. 🔎 As we step into the new digital era, first-party data is becoming more important than ever. To ensure your campaigns perform at their best and to guarantee you're collecting data efficiently and in full compliance with legislation, it's essential to stay ahead. With our comprehensive audit of your data strategy and implemented tools from tracking, we’ll help you identify gaps, improve performance and ensure your practices meet all current regulations—so you can make the most of your first-party data. Here's a detailed description of what we can offer >> https://lnkd.in/dBeundAa To find out what’s best for your needs, feel free to contact us. 😉 #optiweb #data #analytics #firstpartycookies
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Did you know the forecasted spend on data, data services, and data technology is expected to jump from $27.0 billion in 2024 to $33.8 billion in 2027? 🤯 How is the data layer changing the marketing and advertising landscape, and what does this mean for marketers? We are proud to sponsor this research report from Winterberry Group that reveals the trends, challenges, and opportunities of having a solid data foundation, and how it can help you optimise your data strategy. Download now: https://lnkd.in/drs345_E #MarketingMadeBetter
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In today’s digital landscape, data analytics plays a pivotal role in shaping effective digital marketing strategies. Data analytics in digital marketing refers to the systematic collection, analysis, and interpretation of data generated through various digital channels and marketing activities. It involves using specialized tools and techniques to extract valuable insights from the vast amounts of data available. https://bit.ly/48PBjxQ #dataanalytics #bruckmarketing
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Marketing executives are grappling with a paradox: rich in data but poor in actionable insights. Unlock new strategies with “Why Measurement Optimization Matters More Than Ever in 2024” report, compliments of LiveRamp. Download Today ➡ https://lnkd.in/gYQTpvnk #identity #data #audiencetargeting
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Do you want to learn how to use data insights to improve your campaign's performance? Join us on April 9th at 11 am for a live webinar with George Hawwa, Founder and Growth Director of Attention Experts. Here are some sought-after points we will discuss: - Determine your goals: Before you start using your marketing data, you need to understand what you want to achieve clearly. - Revolutionise your digital marketing by utilising data insights. Prioritise optimisation over creativity. - Continuously monitor and adjust: Marketing data is not a one-time thing. Register NOW | https://bitly.ws/3g9I4 #AttentionExperts #socialmedia #socialmediamarketing #socialmediaads #digitalmarketing #socialmediatips #socialmediaagency #socialmediatrends
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Are you aware that you could take advantage of our free data health check? Book your Data Health Check today and unlock insights into the effectiveness of your data through our free report and recommendations. During the check, you'll gain valuable insights into the quality of your data and assess how much of it is in a healthy state. We'll provide recommendations for improvement and outline the next steps. 📞📧 Contact us today to book your Free Data Health Check. #Data #Marketing #DataHealth
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Are you aware that you could take advantage of our free data health check? Book your Data Health Check today and unlock insights into the effectiveness of your data through our free report and recommendations. During the check, you'll gain valuable insights into the quality of your data and assess how much of it is in a healthy state. We'll provide recommendations for improvement and outline the next steps. 📞📧 Contact us today to book your Free Data Health Check. #Data #Marketing #DataHealth
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Let's chat about analytics. When it comes to your marketing goals and objectives, I believe in transparency and clear, easy-to-understand statistics. Yes, there is a ton of data available, but from my experience, only a portion of the data is relevant to your business, so finding and analyzing the most important data is key. What do you think? Sound off in the comments! #AnalyticsChat #MarketingGoals #ObjectiveStats #DataTransparency #MarketingMetrics #AnalyticsInsights #GoalTracking #StatisticalAnalysis #TransparentData
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💡Successful first party data strategy in 6 steps💡 The use of first party data is an efficient way to be successful as a marketer in a cookieless environment. However, you need a thorough strategy to create real value and utilise the full potential of the data. 📰 Our CSO Martin Pichler shared his most valuable steps with new business Magazin on how to get the most out of first party data! 1. Define goals 2. Collect data 3. Protect data 4. Analysis and evaluation 5. Derive measures 6. Optimize For more details, visit New Business or get in touch 📮! #firstpartydata #strategy #data #success #cookieless #highfivve
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We’re thrilled to announce the launch of our new website! Along with an enhanced user experience, we’ve streamlined our insights categories and improved our search capabilities to help you find the industry and data insights you need, faster. Visit the new SRP website today and discover a wealth of insights to support your analysis of the global structured products market. Check it out here 👉 https://lnkd.in/eGu92CUU #SRP #StructuredProducts #Insights #MarketIntelligence #Data
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Passionate Founder & CEO of Digivizer & goto.game | Digital Marketing | Analytics | Performance Marketing | SaaS | Technology | Growth
Data doesn't lie. It holds marketers accountable, ensuring our strategies and campaigns deliver real, tangible results. Sometimes it tells us it didn't deliver and this as important to know. I'm always asking, 'What does the data tell us?' https://lnkd.in/gvT8Qiby #Data #Accountability #DigitalMarketing
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