Not Reaching the Right Audience⁉️ Imagine your ads playing during your audience's favorite streaming shows, connecting with the right viewers at the perfect time. That's the power of CTV and OTT advertising! 🎥 💡 Target Specific Audiences: Reach people based on their interests, location, and viewing habits 📊 Track Results in Real-time: See what works and optimize as you go 🔁 Boost ROI: Deliver impactful ads without wasted spend Let PGH Digital help you create campaigns that get noticed and drive results! 🚀 Let's unlock the potential of Google Ads together and take your growth to new heights. Ready to start? Let's chat 💬 Check out our latest blog, “Why CTV and OTT Advertising Are Essential for Your Business Growth in 2025" which explains CTV and OTT advertising and how PGH Digital utilizes an impactful reporting platform that gives you the results you want AND need 🤝 *Proudly owned and operated by The Pittsburgh Post-Gazette.
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How can you ensure you choose the most suitable #CTV partner for your brand? CTV has become one of the most effective ways to target audiences, especially Millennials and Gen Z, who have cut the cord. Brands are keen to connect with their audiences where they are, and today, CTV advertising is taking center stage, providing: 🎯 Enhanced audience targeting precision 📈 Higher engagement rates 🔎 Actionable insights to measure success Learn more: https://lnkd.in/gskh5HSb #ConnectedTV #CTVForAdvertisers #Advertisers #ContextualTV Seedtag
Choosing the right CTV partner: Tips for advertisers
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The Rise of Connected TV (CTV) 📺 Connected TV: The Future of Advertising 📺 As more consumers shift to streaming services, Connected TV (CTV) advertising is gaining momentum. Here’s why this channel is a game-changer for marketers: Engaged Audiences: CTV users tend to be more engaged, leading to higher ad recall and brand awareness. Advanced Targeting: With CTV, advertisers can leverage data for precise targeting, delivering personalized ads based on viewer preferences. Cross-Device Integration: CTV campaigns can seamlessly integrate with other digital platforms, creating a cohesive brand experience across devices. Measurable Results: Enhanced analytics capabilities allow advertisers to track performance and optimize campaigns effectively. As the landscape evolves, CTV represents a significant opportunity for brands to connect with audiences. Are you exploring CTV in your marketing strategy? Let’s discuss! 👇 #CTV #AdTech #Streaming #DigitalMarketing
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How can you ensure you choose the most suitable #CTV partner for your brand? CTV has become one of the most effective ways to target audiences, especially Millennials and Gen Z, who have cut the cord. Brands are keen to connect with their audiences where they are, and today, CTV advertising is taking center stage, providing: 🎯 Enhanced audience targeting precision 📈 Higher engagement rates 🔎 Actionable insights to measure success Learn more: https://lnkd.in/gAHxaV9p #ConnectedTV #CTVForAdvertisers #Advertisers #ContextualTV Seedtag
Choosing the right CTV partner: Tips for advertisers
blog.seedtag.com
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How can you ensure you choose the most suitable #CTV partner for your brand? CTV has become one of the most effective ways to target audiences, especially Millennials and Gen Z, who have cut the cord. Brands are keen to connect with their audiences where they are, and today, CTV advertising is taking center stage, providing: 🎯 Enhanced audience targeting precision 📈 Higher engagement rates 🔎 Actionable insights to measure success Learn more: https://lnkd.in/ePG4PmDf #ConnectedTV #CTVForAdvertisers #Advertisers #ContextualTV Seedtag
Choosing the right CTV partner: Tips for advertisers
blog.seedtag.com
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How can you ensure you choose the most suitable #CTV partner for your brand? CTV has become one of the most effective ways to target audiences, especially Millennials and Gen Z, who have cut the cord. Brands are keen to connect with their audiences where they are, and today, CTV advertising is taking center stage, providing: 🎯 Enhanced audience targeting precision 📈 Higher engagement rates 🔎 Actionable insights to measure success Learn more: https://lnkd.in/gTY2bBbP #ConnectedTV #CTVForAdvertisers #Advertisers #ContextualTV Seedtag
Choosing the right CTV partner: Tips for advertisers
blog.seedtag.com
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How can you ensure you choose the most suitable #CTV partner for your brand? CTV has become one of the most effective ways to target audiences, especially Millennials and Gen Z, who have cut the cord. Brands are keen to connect with their audiences where they are, and today, CTV advertising is taking center stage, providing: 🎯 Enhanced audience targeting precision 📈 Higher engagement rates 🔎 Actionable insights to measure success Learn more: https://lnkd.in/gA7JmVja #ConnectedTV #CTVForAdvertisers #Advertisers #ContextualTV Seedtag
Choosing the right CTV partner: Tips for advertisers
blog.seedtag.com
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Netflix Ad Tech: Sounds like a game changer for Streamers and Advertisers!! Some benefits I could think of: For Netflix: - Greater control over ad experience for users (think targeted, less intrusive ads) - Valuable data insights to improve ad targeting and measurement. - More flexibility and potentially higher revenue from ad sales. For Advertisers: - Access to Netflix's highly engaged audience with deep viewer data for better targeting. - New ways to buy and measure ad campaigns for greater ROI. - Potential for more innovative ad formats on the platform. It will be interesting to see how it shakes up the streaming advertising landscape. #netflix #adtech #streaming #advertising #marketing
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📈 Connected TV Advertising: The Future of Marketing is Here! 🌐 More and more viewers are switching to streaming platforms every day, opening up new opportunities for businesses. Connected TV (CTV) has become a powerful tool for advertisers, allowing precise, programmatic ad targeting. ✨ Why does this matter? • Precise Targeting: CTV enables you to deliver ads only to those who are genuinely interested in your product. • Efficiency: Programmatic ads make each campaign investment more justified, with measurable results. • Relevance: As traditional TV fades into the background, streaming platforms are becoming the new powerhouse for brands. Ride this wave and strengthen your campaigns with cutting-edge technology! 🚀
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Connected TV (CTV) advertising is revolutionizing how brands reach their audience. With 46.6 million people expected to abandon traditional TV by the end of 2024, the shift to streaming platforms is undeniable. 🚀 CTV advertising offers significant benefits over linear TV, including improved targeting, hyper-localized ads, better video completion rates, enhanced performance measurement, and flexible campaign optimization. 💡 Brands can leverage these advantages to create more effective and engaging advertising campaigns, reaching viewers with precise and relevant content. You can learn more about CTV advertising and its potential to transform your marketing strategy by contacting us. #matterfull #CTV #programmaticadvertising
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𝑻𝒉𝒆 𝑺𝒖𝒓𝒈𝒆 𝒐𝒇 𝑪𝒐𝒏𝒏𝒆𝒄𝒕𝒆𝒅 𝑻𝑽 𝒂𝒏𝒅 𝑶𝑻𝑻 𝑨𝒅𝒗𝒆𝒓𝒕𝒊𝒔𝒊𝒏𝒈 📺🌐 Over the past decade, the rise of Connected TV (CTV) and Over-the-Top (OTT) platforms has revolutionized the advertising landscape. This shift from traditional broadcast to digital streaming has opened new avenues for advertisers to reach audiences in a more targeted and interactive manner. With CTV and OTT advertising, brands have the opportunity to engage viewers across multiple devices with rich, immersive ad experiences. This evolution not only reflects the changing consumer media consumption habits but also highlights the industry's adaptability in finding new ways to connect with audiences in a fragmented media environment. The future of CTV and OTT advertising is bright, with advancements in targeting, measurement, and interactivity paving the way for more dynamic and effective advertising campaigns. What opportunities do you see in CTV and OTT advertising? Discuss how these platforms are shaping the future of media and advertising. 𝑾𝒆𝒃𝒔𝒊𝒕𝒆: 𝒉𝒕𝒕𝒑𝒔://𝒃𝒆𝒘𝒐𝒓𝒕.𝒄𝒐𝒎/ #CTV #OTTAdvertising #MediaTrends
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