🚀 Exciting News! 🚀 We’re thrilled to announce the successful acquisition of a leading baby proofing brand into the Rainforest portfolio! 🎉 This acquisition is another step forward in our mission to create a leading portfolio of top-tier parenting and kids brands. 🌟 But we're not stopping here! Rainforest is still actively acquiring brands in the parenting and kids space. If you know of a brand with great potential, we’d love to hear from you! #Acquisition #Ecommerce #Parenting #Kids #BrandGrowth #RainforestBrands #Rainforest
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Building a brand is all about consistency and intention. With Apollo Vet, it’s been a holistic approach from day one. Every detail matters—from the moment a client walks in, to the swag we hand out, to the ads we run. It’s not just about our logo or what we post; it’s about creating a cohesive experience that reflects who we are. We've stayed true to this vision, ensuring that every piece of content feels authentically “Apollo.” Whether it’s a bit of humor or a thoughtful moment, it all ties back to our core values. That’s how we’ve built a brand that stands out and resonates with our community. #BrandBuilding #VeterinaryMarketing #ConsistencyIsKey #ApolloVet #VetBrand #BusinessGrowth #AuthenticBranding
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Unleash Insights with MHN's Dog Owners Panel 🐾📊 Did you know typical dog owners spend between $1,400 to $4,300 per year on their furry friends? This significant expenditure makes dog owners a vital consumer group for brands to understand and engage effectively. MHN's Dog Owners Panel offers comprehensive insights into dog owners' behaviors, preferences, and spending habits. Our meticulously curated panel helps you tap into this passionate market segment, providing valuable data to inform your strategies. Why choose MHN's Dog Owners Panel? 🐾 Access to a diverse and engaged group of dog owners. 🐾 In-depth insights into spending habits and product preferences. 🐾 Data-driven strategies to enhance your marketing and product development. By harnessing the power of MHN's Dog Owners Panel, you can gain a deeper understanding of this critical demographic and pave the way for your brand's success and growth. #DogOwnersPanel #ConsumerInsights #MarketResearch #MHN #PetCareTrends #ProductDevelopment #MarketingStrategy #CustomerEngagement #PetIndustryInsights
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How we transformed a quirky dog boutique into a brand that connects hearts – both human and canine. 🐾✨ When the founder of ‘Bark & Woof Co” came to us, they had a dream: to create a brand that wasn’t just about selling products, but about celebrating the bond between dogs and their families. The challenge? Creating a brand identity that was not only unique but also reflected their love for dogs and commitment to quality, sustainability, and community. Their previous branding was generic, blending in with every other dog product store. They needed to stand out and show the value of investing in long-term, high-quality dog products. We designed a custom brand identity that’s quirky, heart-warming, and rooted in their values: cruelty-free, safe for dogs, and eco-conscious. From the colour palette to the logo, every element is designed to make customers feel connected, happy, and proud to support local businesses. Now, their site isn’t just a store – it’s an experience. Customers don’t just see products; they see an opportunity to invest in their dog's happiness while supporting ethical and sustainable practices. 🌿💖 Their new website will be launching soon – and trust us, you won’t want to miss it! 🐾 If you want a brand identity that tells your story and connects with your audience, DM us with the word "BRAND" and let’s chat about how we can make your brand stand out! #GoldCoastBusiness #FemaleEntrepreneur #GoldCoastDesigner #WomenInBusiness #GoldCoastCreative #BoutiqueBranding #SupportLocalGoldCoast #SustainableBranding #DogLoversGoldCoast #GoldCoastWebDesign
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Surviving and thriving in the evolving petcare market 👉 https://bit.ly/4crD2eP Jessica Carter, account director at strategic brand design agency STORMBRANDS, which recently collaborated on Pets at Home’s new health and wellness range, talks about how brands need to behave in the new ‘animal kingdom’. 🗣 "As the number of pet owners has gone up (particularly over the pandemic) – numbers in the UK went from 40% in 2018 to 62% in 2022 – we’ve seen a simultaneous change in consumer spending patterns. Thanks to the shift in mindset from ‘pet ownership’ to ‘pet parenthood’, alongside humanisation trends, we see consumers investing in a much wider range of products that are more tailored to their needs and values." #branding #brand #rebrand #design #strategy #transformmagazine
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Gen Z's Growing Impact on Pet Retail A quick look at the changing trends in pet stores: ✅ Gen Z is making more trips to big pet stores like Petsmart and Petco🐾 ✅ At the same time, Millennials are showing less interest 📉 What’s drawing in Gen Z: ▪ Eco-Friendly Choices 🌿 They prefer products that don’t harm the environment. ▪ Digital Connection 📱 They value the ability to shop and engage with brands online. ▪ In-Store Experiences 🛍️ They’re into stores that offer interactive and engaging experiences. Retailers aiming to capture Gen Z’s attention should align with these preferences. ____________________ You can find the link to the full report from pass_by below in the comments ⤵ #PetIndustry #PetFood #GenZ
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🦛💼 Moo Deng: A Viral Hippo Who’s Not Just Cute—She’s a Business Boom! 💥🐷 When you’re as adorable (and sassy) as Moo Deng, the business impact is real! 💰 This month, Khao Kheow Open Zoo has seen ticket sales skyrocket to 19.2 million baht—more than 4 times what they earned last year. 🎟️ Fans from around the world are queuing for hours just to catch a glimpse of her chubby cheeks for 5 minutes. 🕑💖 But it doesn’t stop there! 🚀 The zoo was quick to jump on this viral moment by launching Moo Deng-themed T-shirts, and Sephora even released a blush inspired by her pink cheeks! 😍💄 Key lessons here? Speed is everything when you’ve got a viral star like Moo Deng. 🏃♂️💨 The zoo’s smart move to monetize this moment will help build future reserves, but they also need to advertise the bigger picture: It’s not just about Moo Deng! 🦁🐘🐒 There are plenty of other amazing animals and experiences at the zoo worth visiting. Opportunities like this don’t come often, so it’s important to: 1️⃣ Act fast to capture the hype. 2️⃣ Diversify so the spotlight doesn’t burn out too quickly. 3️⃣ Use the momentum to create lasting value for the future. Moo Deng’s viral moment won’t last forever, but the zoo’s smart planning ensures their success continues well beyond her baby years! 🌟 #MooDeng #BusinessBoom #ZooMarketing #LeadershipLessons #DiversifyForSuccess #SpeedIsKey #GenZBusiness #FuturePlanning #skyhighttower #lbfalumni Best Regards & May Your Blush Always Match Your Cheeks, Moo Deng, the sassy business hippo 🦛💄
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A best way to bond with your team.
Enveloped in nature's embrace🌿🌟the mPokket Marketing Team recently concluded a soul-replenishing journey amidst the untamed beauty of hills, dense forests, and cascading waterfalls. Amidst the verdant splendor, our collective creativity soared, weaving bonds of camaraderie and innovation. #mPokketAdventures #NatureNurtures #WildWonder #TeamRetreat #ForestEscape #BondingInNature #InnovationInspiration #TeamBuilding #EmbracingNature
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The pet industry is competitive, and standing out requires more than just hard work—it takes a deep dive into what makes your brand unique. If you're unsure of where to start, I’m here to help. Let’s work together to build a brand strategy that truly resonates with your customers. https://lnkd.in/gPMzkrTD #BrandStrategy #PetCareIndustry #CustomerLoyalty #DogDays #DogDaysConsulting #PetBusiness #BuildYourBrand #StandOut #PetIndustrySuccess
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😻🍭BONKERS Purrpops! Proving once again for Rhodes Pet Science why true, white space, category-shattering innovation is so important for driving growth of our business and driving growth for our retail partners. Our BONKERS Purrpops launched earlier this year and IMMEDIATELY went viral 😻🍭🚀 A meaty, chewy, crunchy, bitey cat-candy. 100% freeze-dried meat, served on stick. An innovation anchored in true Millennial and Gen Z pet-parent insight: they seek true connection with their pets. And BONKERS Purrpops help aid connected moments with their cat. The results are speaking! 🐾 Fastest growing treats brand in the UK and USA 🍭 BONKERS Purrpops have already become the #1 BONKERS format 💕 Shoppers for BONKERS Purrpops comes back 3X as often as typical cat treat shoppers 🔥 In many instances we are outselling forecasts by over 100%
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Why Most Pet Stores Struggle With Their Online Marketing… And How to Fix It! The truth is, even though I’m new, I’ve noticed a big problem in how pet stores market online—they’re not focusing enough on the emotions tied to their products. Most pet businesses focus too much on product features and forget to connect with their audience emotionally. As a pet owner myself, I know firsthand that buying decisions are based on trust and the deep love we have for our pets. This is something I’m passionate about changing. Your business deserves to connect with your audience on a deeper level, and I’m here to help you do just that. #TrustInMarketing #PetStoreGrowth #NormanTheCopywriter #FBadsStrategist
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Audit Assurance Associate | Bachelor's Degree of Accountancy (Hons.)
2moGreat news!