Selling From the Heart’s Post

What’s a phrase we should all stop using, especially in sales emails? I'll go first: "I hope this email finds you well." What's your go-to phrase that needs to be retired? Share your thoughts below! 👇 #SalesTips #Sales #B2B #Communication #SalesDevelopment #LinkedInSales

Hey! High tech sales pros! Want to read a great customer story? Here's a link to Wood & Steel, the Taylor Guitar magazine. https://lnkd.in/e_Su-BPy Here are the hallmarks of a great customer story. 1. The story is about a person that uses a product, and not the vendor that makes the product. 2. The story is about their journey where the product helped them achieve something. 3. It's not a product spec sheet in disguise, and people actually enjoy reading it. Take a look at the customer stories in your industry and see if they have any or all of these aspects. #GreatClientStories

It’s another Sales Tip Tuesday, and this time I’m spilling the beans on my three absolute must-have tools to skyrocket your success in B2B sales. These are the tools I use to find opportunities, learn what keeps my prospects awake at night, and sell more efficiently. From streamlining your workflow to supercharging your prospecting efforts, they’ve got you covered at every stage of your sales process. Say goodbye to guesswork and hello to efficiency, because with these tools in your arsenal, you’re equipped for any challenge that comes your way! So, grab your notepad and get ready to level up your B2B game. These tools aren’t just ‘nice-to-haves’ – they’re absolute essentials if you want to stay ahead of the competition and close those deals like a pro. Let’s dive in together and discover the power of these indispensable resources! To your continued success, https://lnkd.in/epHJpXWh Melinda

Relevance & Worth: A Sales Lesson 🎻💼 Maybe you've seen this experiment as Joshua Bell, one of the world's finest violinists, played for 45 minutes in a New York subway station. He performed intricate pieces on a violin worth $3.5 million, yet only a handful of people stopped to listen, and he collected merely $30 in tips. Just two days before this subway performance, Joshua Bell sold out a Boston theater with seats averaging $100. This stark contrast highlights how dramatically context can affect our perception and appreciation of someone. 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀 - 𝗣𝗼𝘄𝗲𝗿 𝗼𝗳 𝗖𝗼𝗻𝘁𝗲𝘅𝘁: The experiment demonstrates that even extraordinary talent can go unnoticed in an ordinary environment. It shows how our surroundings can significantly influence our ability to recognize and appreciate excellence. 𝗨𝗻𝗱𝗲𝗿𝘃𝗮𝗹𝘂𝗲𝗱 𝗧𝗮𝗹𝗲𝗻𝘁: This story serves as a poignant reminder that there are incredibly talented individuals everywhere who may not be receiving the recognition they deserve. It calls for our empathy towards these unsung talents. 𝗞𝗻𝗼𝘄 𝗬𝗼𝘂𝗿 𝗪𝗼𝗿𝘁𝗵: The video's title, "Know Your Worth," emphasizes a vital message. Talented individuals should recognize their value and seek environments where they can thrive and be appreciated. 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝗰𝗲 𝗼𝗳 𝗦𝗲𝗹𝗳-𝗖𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝗰𝗲: The story implies that success isn't just about talent but also how you present yourself and your chosen environments. It underscores the need for self-confidence, empowering us in our personal and professional growth. Let's look at this from a Product/Seller perspective .... In sales, we need to build our personal and product brand to stand out. Just sending emails (idiotic ones at that) isn't enough: Sure, a virtuoso in the subway is unexpected, but in today's distractions and noisy world, interruption without relevance is... annoying. Earning attention in sales is not a sprint; it's a marathon. Even genius-level talent doesn't guarantee instant recognition. It takes time and effort to help buyers realize your value, so be patient and persistent. People/Buyers must have heard of you several times to feel worthwhile. Welcome to human nature. Relevance is King: Bell was giving music (arguably more than what we offer in sales), but without context, it was just noise to busy commuters. Sound familiar, mass emailers? Timing is Everything: Wrong place, wrong time = inconvenience. We're not just competing with other salespeople but with our prospect's to-do list! Brand Recognition Matters: Sellers, you need support from your team and higher-ups, especially in the startup world. The lesson here is clear: No matter how great your 'product' is, you've got to make it relevant to your audience. Otherwise, you're just background noise in their busy day. Keep this in mind and watch your sales soar. #SalesInsights #RelevanceMatters #KnowYourWorth https://lnkd.in/eCwsCFDc

Are you still selling and marketing like it is '1999'? Come on now! The way that buyer's buy has changed and YET I continue to run into Sales and Marketing teams that are stuck in doing it the way they always did it. If you want a better outcome, then you need a better solution. Omedym simply works! Sales teams are seeing increased win rates, shorter sales cycles and larger deals when they have Omedym vs when they do not.

MRR = monthly recurring revenue. MRR is how you sell based on the value you provide rather than the time it takes to do the job. Listen in to the latest #MarketingAgencyShow for a proven strategy for implementing a monthly recurring revenue model. AJ and Mike (from AgencyCoach) literally train agencies on MRR, so you won’t want to miss our chat! 💰 💬 #AgencyLife #AgencyOwners #Sales

5 Proven Strategies to Convert Real Estate Leads into Buyers | Mark Leader's Expert Tips In this video, I, Mark Leader, share my proven strategies for converting leads in the real estate industry. I'll teach you how to approach potential clients with the right mindset, separate serious buyers from casual lookers, and create value that sets you apart from other realtors. You'll discover the importance of face-to-face interactions and how to navigate phone conversations effectively to increase your chances of closing deals. Whether you're a seasoned real estate professional or just starting in the industry, this video will help you maximize your lead conversion and boost your success rate. Join me as I reveal the secrets to turning more leads into satisfied clients.

"When you write a story...take out all the things that are not the story." So says Stephen King in "On Writing." This isn't just true for novelists. Legendary musician Nile Rodgers of Chic likened a song to an excuse to get to the chorus—so why wait for the good stuff? "One, two Ah, freak out!" This approach applies email marketing, especially in the insurance industry. Prospective clients are inundated with messages daily, only scanning the their inboxes to decide what merits their attention. That’s your opportunity. Don't bury the lead. Your subject line and the first few words of your email are your hook. They decide whether your email gets opened or ignored. Here are some quick tips for effective email prospecting: - Keep it short and sweet. Get to the point quickly. - Engage with a question or a bold statement. Opens a story that only you can close. - Personalize where possible. Use the recipient’s name and reference any prior interaction. In a world where everyone is busy and time is a premium, make every word in your email count. #Insurance #CRM #Marketing

💽 The vinyl resurgence continues: "Sales grew at their fastest rate this decade with 6.1 million units sold, an 11.8% increase compared to 2022. This marks the highest level since 1990." Nice story, but what's this got to do with recruitment? 99% of what I read around recruitment, or hear about at events is all about AI and automation and the change this will bring to the industry. No doubt it is here, and no doubt it will change how many people work. But how much of this will actually improve how we do things and, more importantly, stick around beyond the initial phase of hype? Back to the article. Why are vinyl sales increasing? Because people want tangible, back-to-basic products that offer the 'real thing' not a digital recreation, no matter how convenient they are. In recruitment, this 'basic' is human relationships. Understanding what motivates and drives an individual. Can an AI chatbot do this as effectively as another human? How long is it until we see a similar shift in recruitment (and the wider world of work) where we ditch some of the tech and go back to the basics and tangibles? And more interestingly, what do we think is actually here to stay? Part of me wonders if not adopting all the new tech under the sun will be a differentiator in the market, offering that 'vinyl' approach. How long till we shift back to this en masse, is another question all together. I'm not sure there has ever been more shiny new toys out there in the market, but choosing the right ones for your business and goals, rather than being directed by FOMO will separate the successful AI strategies from the unsuccessful. Keen to hear others thoughts!