World Communications Forum Association (WCFA)’s Post

COMCO Mundo leads CIPR webinar on Doing PR in Asia Asia is the largest and most populous continent in the world, with incredibly diverse cultures, beliefs, and experiences. With changes in the region brought about by the pandemic, technological advancement, and the everchanging political climate, how can communications professionals navigate the vast and dynamic markets in Asia as massive paradigm shifts are taking over? Powerhouse and global award-winning communications group COMCO Mundo League of Enterprises sought to answer this question as it led the “Doing PR in Asia” webinar organized by the Chartered Institute of Public Relations (CIPR). The recent webinar was facilitated by COMCO Mundo League of Enterprises’ Group Chief Executive Director and Lead Strategic Communications Counsel / Partner and Co-Founder and CIPR International Committee member Ferdinand L. Bondoy, with guest speakers and members of CIPR sharing their knowledge and expertise on practicing PR in Asia. Read full story here: https://lnkd.in/gBHx3ChH #COMCOMundoLeagueOfEnterprises #Mission2024 #COMCOInADifferentLeague

Great fun talking to international brands about how to run comms and PR in the UK market as part of the latest Global Spotlight PRCA webinar. Great to chat with Josh Wheeler Richard Stone Chart PR MCIPR and Amelia Stevens MIPA. Some key takeaways: - The UK is more than just London - Multi-culturalism and regional nuances are an opportunity but need to be propertly understood - We're a complex media ecosystem in the UK, despite commercial challenges the media are facing - An integrated approach to comms will help your budget and impact hit harder

🇺🇸 The U.S. remains the global leader in PR, offering immense opportunities for international brands. But breaking into this competitive landscape requires understanding the nuances of American PR. Here are some highlights from our latest article: ♦️ U.S. PR requires more than just translating campaigns—understanding regional and cultural differences is crucial. ♦️ U.S. PR demands bigger budgets due to its expansive and diverse audience. ♦️ Early morning pitches (8:30-9 AM ET) are most likely to be noticed by U.S. journalists. ♦️ Both in-person and online relationships are vital for building trust and expanding your PR reach. Making your mark in the US takes a bit of finesse and a lot of heart. The American market is full of opportunities, but it’s also diverse and fast-paced, so a blend of classic PR wisdom and fresh digital strategies is key. Curious to learn more? Click the link below to dive into our full article and discover more tips for U.S. PR success. Read the full article here: 👉🏼 https://lnkd.in/e8wnCiPY

 🌟 Attention PR & Communications Professionals! 🌟 Looking to level up your skills and stay ahead of the curve in 2024? Look no further! We've curated a list of must-attend conferences that will keep you at the forefront of industry trends. Jim Donnelly has done the groundwork for you, interviewing top PR conferences to give you an exclusive preview of what's in store for this season. From networking opportunities to expert insights, these conferences are sure to enrich your knowledge and expand your professional network. Check out the lineup: 1. The Conference Board: Corporate Communications, Getting the Job Done 2. International Public Relations Research Conference (IPRRC) 3. Institute for Public Relations (IPR) Bridge 4. Public Relations Society of America (PRSA) Tri-State District 5. IABC World Conference 6. Fierce Pharma PR & Communications Summit East 7. PRSA Icon 8. Global Summit Canada 9 (P World) These conferences are not to be missed. Stay tuned for more updates and insights as we dive into the exciting world of PR in 2024. https://lnkd.in/gshR_-Gb #PR #prconferences #comunicationsconferences #PRconferences2024

This article from PR Daily highlights many of the strategies adopted by PR professionals to help them approach global markets. Breaking into global markets requires understanding cultural nuances and practices, making personalizing pitches very important. Tailoring techniques to the customs and media norms of the location you are targeting will help boost the effectiveness of a campaign. Check out the article here:

From improved crisis response to the return of in-person events, Alison Bailin Batz unpacks the findings from the latest Global Comms Report. Discover the trends, challenges, and opportunities of today that are shaping the PR industry in this blog post.

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Adapting and incorporating latest principals of PR measurement. It all starts with trainings, continues with approach offered to our partners.

From our very own Todd Barrish on the state of PR today: “Public relations has always been a dynamic field, but we can all recognize that the pace of change we’ve seen in recent years is unprecedented. The digital revolution continues to transform how we communicate, how brands are built, and how reputations are managed. In this environment, the role of PR has never been more critical. It’s not just about crafting messages or managing crises; it’s about being a part of the strategic heartbeat of an organization, helping to guide the decisions that impact public perception and influence long-term success.”

So many nuggets of wisdom here from some of the best in the business!