Trends.ceo performance year 1

We hit our 1 year anniversary, and I'm sharing our performance highlights and 2024 strategy areas.

➡ Customers

- 11 corporate accounts: 8 are 'blue-chip' companies - 4 of which have revenues of $2 billion+. We've partnered with world-class organizations.

- 16 Executives supported: 6 CEOs, 4 C-Suite, 4 Partners, 2 Founders.

- 10 recurring customers. We provide strategy, copywriting, industry monitoring, video production/editing, social media content, and competitor social media analysis.

➡ Revenue

We are on track to hit multi-6-figure revenue by the end of 2023.

➡ Customer performance

Leadership Marketing requires time for business impact, but clients see immediate short-term results. 

🔢 3-month customer averages on LinkedIn:

- 15 publications/posts that generate 60k+ views, 500+ engagements

- ~30% growth in Connections/Followers from their Key Client Accounts lists

- More importantly, our customers receive messages from their clients and colleagues who are impressed with their content and opinions

- Booked on podcasts and speaking opportunities at events

➡ 2024 Strategy

We are laser focused on developing in three areas

📈 CEO Trends:

We are putting the 'trends' in Trends.ceo through analysis of CEO content. What can Fortune 500 CEOs learn from Startups? Who are the most visible Cyber CEOs? And so on. All backed through data.

📹 Video:

Our vision is to make 'professional' video content as engaging and entertaining as the consumer industry. 

🤝 Customer content:

The biggest shift in B2B marketing is moving from 'brand' content, to content that delivers exceptional value to your customers. We will help our customers produce customer content that builds trust.

🌍 People:

Are you fascinated by the world's top business leaders? Passionate about executive communications and B2B marketing?

I'm searching for a copywriter, video editors, and general marketers.

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#LeadershipMarketing

-Dan, Trends.ceo