Too often, misconceptions about ESG training hold businesses back. It's not just for big corporations, nor is it an overpriced, one-time buzzword exercise. In reality, ESG training empowers companies—big and small—to drive measurable impact in sustainability, governance, and social responsibility. From uncovering cost savings to building a resilient culture, it’s clear that ESG training is more than compliance—it’s a competitive advantage. 🚀 Curious to learn the truth? Read on as we tackle 10 common myths and share why ESG training matters for every business. 👇Read the article and contact us at hello@nbs-factory.com to explore how our tailored programs can support your journey toward lasting impact and growth! #ESG #Sustainability #Leadership #NBSfactory #ESGmythbusters
NBS factory
Services et conseil aux entreprises
Paris, Île-de-France 1 437 abonnés
ESG intelligence to MONITOR your ESG reputation, AVOID legal risk, DIAGNOSE your employer branding, MEASURE engagement
À propos
Brands must be agents of environmental and societal change. This is the conclusion of latest Edelman Trust barometer (2022)..... and NBS factory deep belief. And let's be honest, to do this, we need NoBullShit strategy / marketing / communication. #NBSfactory. NBS factory is a B2B SaaS platform that aims to uncover ESG weak signals online for your company, to prevent any legal risks. It also shares perception people have regarding your ESG activities. NBS factory also provides a selection of trustful partners to ease your environmental and social transformation, and to ensure you work on your processes and governance for the right execution. Partners are scientists and creatives who can work together to ensure your marketing, communication or next product pipeline will be without greenwashing and engage positively consumers into change. NBS factory also provides some interactive training about ethical and positive communication. NBS factory supports YOU to eNgage consumers, change Behaviors and use only Scientific facts so all marketing and communication deliverables are validated. Our mission: ensure consumers and employees view YOU, our partner brand, as true positive contributors to sustain the planet. Our promises: 1. No greenwashing nor B.S. 😉 2. Provide tools to make brand users become active and positive actors of the environmental and social changes. 3. Increase your brand positive reputation. 4. Ensure that we use science-based data to create trust. 79% consumers are more likely to buy from a company that stands up for ESG, 84% are more likely to work for a company that stands up for ESG and 79% investors consider ESG risks as an important factor in investment decision-making. If your CONSUMERS are your primary STAKEHOLDERS, it is time to ensure they TRUST you and to ensure your BRANDs have the right REPUTATION regarding your ESG actions.
- Secteur
- Services et conseil aux entreprises
- Taille de l’entreprise
- 2-10 employés
- Siège social
- Paris, Île-de-France
- Type
- Société civile/Société commerciale/Autres types de sociétés
- Fondée en
- 2022
- Domaines
- CSR, ESG, impact, behavior change, social media, reputation tracking, marketing strategy, communication, project management , cross functional team leadership , Board, brand assessment, executive workshops, environmental strategy, business transformation, DEI, business strategy, consumer experience and journey, digital & ecommerce, innovation , product life cycle management, reputation et e-reputation
Lieux
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Principal
75008 Paris, Île-de-France, FR
Employés chez NBS factory
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Anne Dumesges 🔺 杜欣安
CEO, Founder, Innovator & Business Strategist | Steering performance through bold vision for Business, People & Planet
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Shalini Das
Digital Marketing | Business Analytics | Marketing Analytics | CRM | Business Development | SEO | Social Media Listening | HubSpot | Excel
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Louis Millan
Etudiant en Master 1 en Sustainable Management & Social Impact à l'ESSCA en cursus anglophone - Digital Marketing and Business Development Manager…
Nouvelles
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🚨🚨🚨 Brussels Advances Anti-Greenwashing Law: Is Your Brand Ready? 🌱 The European Union is tightening the rules on sustainability claims. The anti-greenwashing law is finally picking up steam and brands will soon be required to verify their sustainability claims. ⚡⚡⚡Are you prepared? ⚡⚡⚡ 💡 What’s at stake for businesses? Misleading claims could lead to reputational damage, regulatory fines, and lost consumer confidence. To stay ahead, and be recognized for their actions, companies must align their ESG actions with how consumers perceive them. 🔍 Here’s how NBS factory can help you: ✅ Trainings: With programs like ESG for Leaders and ESG for Talents, we equip your team with knowledge on how to become efficient brand influencers, and help you build you employer brand avoiding greenwashing or stereotypes and TRUST. 💪 ✅ Diagnostic: Our ESG diagnostic tools give you a clear picture of your current claims, helping you spot risks and ensure compliance with new laws. 🧐 ✅ Real time monitoring: We guide you in building authentic messaging that drives engagement and avoids the greenwashing trap. 📝 The new EU law is an opportunity to turn your ESG investments into drivers of growth. 🌍 📩 Reach out to us at hello@nbs-factory.com to know more. #ESG #Greenwashing #NBSfactory #ESGReputation
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It’s 🎄🎄 Christmas before Christmas 🎄🎄 for NBS factory! ✨🎁 We’re proud to share our Grand Prix Impact 2024-2025 nomination! 🏆 The #GrandPrixImpact is a competition organized by the World Impact Summit, aiming to reward #companies and #startups that excel in developing the best innovations for ecological transition. NBS factory has been selected in the Responsible Digital & AI category. Being labeled a Grand Prix Impact finalist is a recognition of our commitment to a sustainable future. It means that the selection committee has reviewed our application and confirmed that we meet the rigorous and demanding criteria of this competition. This distinction highlights our dedication and allows us to join a community of innovators working toward ecological transition. #NBSfactory #GrandPrixImpact #Digital #AI
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🚨 WE CAN’T KEEP CALM… OUR TRAININGS ARE NOW LIVE! 🎉 🌱 Ready to level up your CSR strategy? Our Qualiopi-certified ESG training programs are here, and spots are filling up FAST! 💼 If you're France-based, Opco Atlas can cover 70-100% of your training costs! Plus, we’re offering exclusive early bird discounts. Act fast! These offers end on December 31, and spots are limited. ⏳ 💡 Our Programs: ESG for Leaders: Lead with purpose and impact.🌟 ESG for Talents: Empower your team to drive change.⏰ 📩 Reach out at hello@nbs-factory.com to reserve your spot today before it’s too late! #CSR #ESGTraining #Qualiopi #NBSfactory
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How much could greenwashing cost you—as a brand, as a company, and as a member of the Board? 💭 The Volkswagen Dieselgate case provides a chilling answer: 💸 $34.69 BILLION in fines, penalties, and settlements. 😬 Martin Winterkorn, the former CEO, facing criminal charges. 📉 A brand reputation shattered beyond repair. Unfortunately, cognitive biases like normalcy bias (“this won’t happen to us”) and optimism bias (“it’ll all work out”) often lead to wrong decisions. What went wrong? 🚗 Volkswagen tried to trick regulators by falsifying emissions from their cars. ❌ They knowingly used software that claimed to be “eco-friendly” but allowed emissions 40 times higher than legal limits. This wasn’t just a technical issue—it was a governance failure. Leadership is accountable when such things happen. Never think governance is not a key driver of your company. At NBS factory, we make it our mission to help you understand the risks you could face 🔍 and to help you build a trusted brand reputation. 🌍 Our mission is to provide solutions so you can align ESG actions with perception to major stakeholders. The lesson? 💡 Greenwashing isn’t just a bad look; it’s a legal, financial, and reputational nightmare. Are your ESG claims as strong as you think? 🤔 #Greenwashing #Volkswagen #Dieselgate #NBSfactory
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🌱 Nutella goes plant-based… but who are they really trying to convince? 🥄 🤔 Can you spot the greenwashing here? Nutella’s new plant-based, vegan-certified spread is creating quite a stir, but let’s not get distracted by the shiny green jar.🟩 The new recipe swaps out milk for chickpeas and rice syrup, packaged in “eco-friendly” looking jars with green lids. That’s a great first step. But wait… one key ingredient remains unchanged: palm oil. 🌴 🌴 Palm oil is responsible for 8% of global deforestation—devastating ecosystems and threatening species like orangutans 🦧 and tigers 🐅. Between 1990 and 2015, 40% of Malaysia’s deforestation was tied to palm oil plantations 🌳, destroying biodiversity 🌍, threatening endangered species, and accelerating climate change 🌡️. So, is Nutella’s new “plant-based” label a step forward or just sugar-coated marketing dressed in green (aka greenwashing)? 🍬🍃 💬Consumers are more aware than ever today and 79% demand real accountability from brands. 🌍 🌟 At NBS factory, we help brands communicate authentically—aligning their ESG efforts with transparent actions and building credibility with customers. Our Qualiopi-certified training programs equip your teams with the content to ensure your ESG investment translates into opportunities. #Greenwashing #Sustainability #ESG #NBSfactory
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Do we always make the most rational choices? 🧠 In this article, we’re diving into the hidden forces that subtly shape our perceptions and decisions—often steering us in unexpected directions! These patterns, known as cognitive biases, affect everything from daily decisions to big-picture strategies. 🌟 Curious to know how cognitive biases might impact your organization’s ESG communications and perception? At NBS factory, we empower brands to communicate authentically—helping them avoid greenwashing and align their ESG messaging with genuine action. Our Qualiopi-certified training programs equip your team with the tools to ensure that your ESG investment translates into better opportunities for your business by addressing both reputational risks and regulatory requirements in governance and CSR.💡 Reach out to us at hello@nbs-factory.com to learn more! #NBSfactory #CognitiveBias #DecisionMaking
Understanding Cognitive Biases: How They Shape Our Decisions
NBS factory sur LinkedIn
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Take aways from Web Summit beyond learning experiences!!
CEO, Founder, Innovator & Business Strategist | Steering performance through bold vision for Business, People & Planet
What is the #1 success factor for an entrepreneur? 🌟 .................. My answer: her NETWORK! 🤝✨ Coming back from Lisbon after the Web Summit week, I’m still buzzing with the energy of the incredible people I met and reconnected with. I also missed many, so I will come back 🤩 Events like this are not just about learning; they’re about building connections that fuel personal and professional growth. 💡🌍 This summit was a chance to reunite with some of the networks that have been absolutely pivotal in my entrepreneurial journey. Let me give them the spotlight they deserve: 1️⃣ INSEAD Alumni Women in Business 👩💼 2️⃣ INSEAD 07D & alumni 🎓 3️⃣ Women Board Ready by ESSEC 💼 4️⃣ WILLA 🚀 5️⃣ CCI Paris IdF 🌐 6️⃣ Empow'Her 💪 7️⃣ #WomeninTechforFuture 👩💻 – and their amazing delegation alongside La French Tech, numeum, Business France, Femmes@Numérique , Femmes Chefs d'Entreprises Mondiales - FCEM 🌟 Why is my network so critical? This is what I learnt along the way : 💬 1/ Diversity in One Place When you bring diverse, talented people together, the possibilities are endless. From exchanging ideas to forging partnerships, proximity optimises opportunities. Plus, it’s a brilliant way to catch up with old friends and strengthen relationships. 🤝 2/ Relationships & Trust Networks aren’t just about numbers; they’re about people. I chose those who inspire trust, share my vision, and offer honest feedback. It’s the conversations in these circles that helps me save time and grow faster. 📈 3/ Business Opportunities Your next collaboration, client, or breakthrough idea might just come through a connection. Network is a shortcut to new opportunities. 💰 4/ Investors Most of my initial investors emerged from within my network. They know you, believe in you, and are ready to back your vision. This is waht happened to me. Network is more than a tool—it’s a SUPERPOWER, my SUPERPOWER, your SUPERPOWER. So, nurture it, expand it, and invest in it. 🚀✨ What networks have been instrumental in your journey? Let’s celebrate the power of connections & share positive ones here! 👇
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🚨 Greenwashing in France: What’s Really Going On? 🌍 We’ve been keeping a close eye 👀 on greenwashing conversations across France, and our analysis shows some interesting findings: x3 : greenwashing mentions increased almost 3 times over this period of time. This is showing greenwashing mentions and discussions are increasing with the regulation becoming tighter. Greenwashing is universal. There are some key communication peaks 📈 over the past 3.5 years. These spikes aren’t random—they’re driven by three main factors: 1️⃣ Major Events: 🌐 Every COP—from 26 to 28—seems to inspire a sudden rush of eco-friendly talk. 🌱 Funny how that works, right? 🤔 We will update you on the trend for COP 29 soon!🧐 2️⃣ Company Controversies: 🔥 From Total Energies to Air France, when big names find themselves in hot water, greenwashing communications tend to spike as they try to clean up their act. 🧼 3️⃣ Regulations: 📝 When the EU rolls out big changes like the Taxonomy Regulation or Greenwashing Directive, companies are quick to jump on the "green" bandwagon. 🚋♻️ The bottom line? The greenwashing radar is sharper than ever, and and companies are a TARGET 🌍🔍 🔍 Want to see if your company is at risk? NBS factory can tell YOU!. 🌱 ✅Reach out at hello@nbs-factory.com #Greenwashing #ESG #Sustainability #NBSfactory #Transparency #France
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NBS factory a republié ceci
❤️♀️♂️💚 Further take aways from Web Summit : onwards and upwards!! Day 2 smile was even bigger! I will come back for sure 😃 Perfect illustration of "Alone we are invisible, TOGETHER we are INVICIBLE.” Thank you Dr HC Marie Christine OGHLY 🤩 Impressed by the amount of shared experiences and growing business opportunities gathered throughout this event! ☕☕☕ Breakfast at the @Inetum Portugal FabLab, featuring the presentation of their own generative AI tool. Huge thanks to Jean-François Gaudy and Isabelle Lamaison Donato for the lab tour + look around the Unicorn Factory Lisboa 🦄 . On top on the building, we also discovered this wonderful rooftop, one of the biggest in EU! ❤️♀️♂️💚 Later in the morning, back to Web Summit, CCI Paris IdF President Dominique Restino, presented roles & initiatives from CCI Paris IdF and why he supported the #WomeninTechForFuture delegation. By the way, did you know that just Ile de France represents 30% of France's GDP and 25% of its employment? 💪 🤵♀️ 💪 Dr HC Marie Christine OGHLY, WW President @ Femmes Chefs d'Entreprises Mondiales - FCEM and Vice-Chair @ International Chamber of Commerce shared how Femmes Chefs d'Entreprises Mondiales - FCEM was founded in 1945 and now regroups over 5 million women worldwide. 🙏🙏🙏 An inspiring afternoon at Microsoft! We were warmly welcomed by Manuela Doutel Haghighi, co-Lead @Women@Microsoft, and Helga Matos, PMP. The panel reminding us how to best sell, and engage with customers and partners, was with Francisco España , Patricia Santos Mestre , Sandra Fazenda de Almeida , Luisa Baltazar , Patrícia Maia and Besma Kraiem. 🇫🇷 🏛️ 🇫🇷 Last but certainly not least, the day closed with a unique reception at the French Embassy in Portugal, hosted by Ambassador Hélène Farnaus- Defromont. In this historic setting, several major groups presented reverse pitches to our talented startup founders. Thank you EDP Ventures & Mariana Costa, Stellantis Ventures & Daniel Martín Gómez, LVMH Ventures & 🚀 #WomenInTechForFuture powered by NovaInTech from numeum and CCI Paris IdF. 👏 Let’s keep inspiring, innovating, and shaping the future together!