EBM

EBM

Manufacturing

Karachi, Sindh 192,046 followers

About us

The biscuit industry leader of the country, EBM is a household name across Pakistan. Previously named Peek Freans Pakistan Limited, the company has an annual production capacity of over 180,000 tonnes; the largest in the country and one of the largest in the region. With over 16 brands that delight our consumers every day, EBM has been dedicated to innovation and quality standards since inception. EBM has embraced its ‘Never Compromise on Quality’ philosophy. It is the very reason which has led to Peek Freans Sooper becoming Pakistan’s No. 1 biscuit, as per Nielsen ranking. While EBM’s mission is to provide wholesome, hygienic food-between-meals across Pakistan and beyond, it is dedicated to do so in a manner which ensures the welfare and growth of society at large (people), the preservation of the environment (planet) and the pursuit of profitability in an ethical manner (profit): the triple-bottom-line approach which is achieved by a business growth model based on 3 Ps- People, Planet, Profit. EBM has always understood its responsibility to give back to the community, and this value is at the heart of their business. Over the years, EBM has grown into a sustainable and environment-friendly company that has been awarded the Environmental Excellence Award for ten consecutive years. Working with the U.N’s World Food Program, EBM manufactures energy-rich biscuits for food emergencies. It also partners with the Pediatrics Department at the country’s leading university hospital to undertake research on the nutritional needs of women and infants. Over its 50 years, the company has successfully established a realm of reliability, trust and connection with its employees - a connection it will cherish and uphold, now and always. EBM has, and shall always be committed to the growth and prosperity of its employees and the development of the community at large.

Industry
Manufacturing
Company size
201-500 employees
Headquarters
Karachi, Sindh
Type
Privately Held
Founded
1966
Specialties
Hazard Analysis and Critical Control Point (HACCP and Halal Certification

Locations

  • Primary

    Plot No. 1-4, Sector 23, Korangi industrial Area, Karachi.

    Karachi, Sindh, PK

    Get directions

Employees at EBM

Updates

  • View organization page for EBM, graphic

    192,046 followers

    The simplest acts shape the lives of our children. This #WorldChildrensDay, we at EBM are excited to share a heartwarming message from the nation's favorite brand, Peek Freans Sooper. Through this film, we celebrate the power of equality, equity, and the simple joys that brighten a child's world. As the makers of Sooper, our commitment has always been to pioneer happiness - because when children are nurtured with kindness and love equally - they flourish. Let’s unite to make every child feel seen, valued, and loved. Today and every day, let’s put happiness first. #EBM #PeekFreansSooper #WorldChildrensDay #EveryChildEveryRight #NourishForEquity

  • View organization page for EBM, graphic

    192,046 followers

    EBM inaugurated the 23rd Young Leaders Conference (YLC) by the School of Leadership. Our support for YLC is a reflection of our #NourishForEquity pillar - nurturing future leaders to drive impactful change. This year's theme, Ikhtiyaar - Your Circle of Influence, aligns with EBM's mission to uplift youth. A representative from EBM’s Corporate Communications team welcomed the 223 delegates from across Pakistan. EBM also sponsored 20 women delegates through a merit-based selection, promoting diversity and inclusion at the conference. The inauguration set the stage for a transformative journey, empowering young leaders to shape a brighter future for themselves and their communities. #EBM #YLC2024 #Ikhtiyar #SchoolOfLeadership

  • View organization page for EBM, graphic

    192,046 followers

    As a founding partner of SOL’s signature Young Leaders Conference (YLC) since 2002, EBM’s support highlights our commitment to uplifting Pakistan’s youth and nourishing their talent. We are proud to present the 23rd Annual YLC 2024! This year’s theme, “Ikhtiyar: Your Circle of Influence,” calls on young leaders to embrace responsibility, ignite change, and lead with courage. In these pivotal times, we need diverse leaders at every level. Together, let’s shape a future that nourishes lives, hearts, and communities. #EBM #YLC2024 #Ikhtiyar #Leadership

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  • View organization page for EBM, graphic

    192,046 followers

    This International Men's Day, we recognize and celebrate the invaluable contributions of the men in our professional and personal lives. We applaud your dedication, which goes beyond the tasks at hand - it is in the unwavering support you provide, the encouragement you offer, and the allyship you demonstrate every day. To the champions who help create an environment where everyone thrives, lifting others and making space for every voice to be heard. Together, we are stronger, more resilient, and more inclusive - thanks to the steadfast commitment of the men who champion equity and empower their colleagues. Here’s to the men of EBM. Your support, strength, and integrity inspire us all. #EBM #InternationalMensDay #NourishForEquity

  • View organization page for EBM, graphic

    192,046 followers

    EBM is proud to sponsor the Karachi Biennale 2024 (KB24). This year's theme, "Rizq | Risk," explores the critical intersection of food security, climate change, and fair practices - uniting visionary artists to address issues exacerbated by the recent flood crisis. Through compelling visual narratives, KB24 sheds light on the need for a sustainable future. EBM actively supports and champions emerging talent. Our CEO and MD, Dr. Zeelaf Munir, presented the EBM Emerging Artist Award to Anusha Khawajah Shahid for "Hawah’s Garden." This impactful work, crafted from biodegradable materials, honors the vital contributions of women in rural South Asia, highlighting the power of art to inspire meaningful change. Experience The Karachi Biennale 2024, open to the public until November 10, 2024. Karachi Biennale Trust #EBM #KB24 #NourishForLife #NourishTheWorld

  • View organization page for EBM, graphic

    192,046 followers

    Every day, 109 women in Pakistan lose their lives to breast cancer. Yet, with early detection, survival rates can increase by 95%. Taking charge of your health is crucial - start with a self-exam or get checked by a healthcare professional. Self-examinations save lives; make yours a priority. In our commitment to supporting women’s health, we recently partnered with Aga Khan University Hospital to host a webinar for all our women employees. This session empowered our employees to become more informed and proactive towards their health. We have gone a step further by offering free physical screenings and consultations for all our women employees. Let's continue to prioritize our health and support each other in this vital cause. #EBM #BreastCancerAwareness #TimeCheckForASelfCheck

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  • View organization page for EBM, graphic

    192,046 followers

    We’re excited to share our collaboration with Dawn Media Group on the Breathe Pakistan initiative - a powerful platform driving action on urgent climate challenges. At EBM, prioritizing sustainability is woven into our core, guiding us as we work to #NourishTheWorld. From reducing fresh water consumption to minimizing GHG emissions and waste, investing in renewable energy and research on water conservation, every step we take in our operations reflects our commitment to a healthier planet. Breathe Pakistan provides an essential platform to unite the industry in transforming business practices for the better. Together, we’re calling for urgent action for a better tomorrow. https://lnkd.in/dKUpxuBP #EBM #NourishTheWorld #BreathePakistan

    DawnMedia partners with EBM for ‘Breathe Pakistan’ climate change initiative

    DawnMedia partners with EBM for ‘Breathe Pakistan’ climate change initiative

    dawn.com

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