Rec Room

We're heading to GamesBeat Next! Join us at #GBNext in San Francisco, October 28-29, for a conversation between Yasmin Hussain, Head of Trust & Safety at Rec Room, and Mark F., Director of Account Management at Modulate, on using voice moderation technology and strategy to create safer online spaces. Register here: https://bit.ly/4h36idZ

By the end of H1 2024, 312 brands had activated in virtual worlds. From Maybelline New York and HUGO BOSS to Visa and UEFA. Hear directly from the minds behind some of these virtual strategies in our upcoming webinar! Speakers include: Annalora von Pentz (Copper) Lizzy Yao (Vans) Winnie Burke (Roblox) Lauren Mettler (Rec Room) Heesuk Ricky Kang (NAVER Z (ZEPETO)) Erik Londré (Karta) Jordan Baker (Moonrock) Zach Hahn (Super League ) Harry Bienenstock (Voldex) Jason Steyaert (Century Games) Joe Ferencz (Gamefam) Charles Hambro (GEEIQ) Albane Prioux (GEEIQ) Find the link below and see you there! 👇

Sawhorse Productions brings the First User-Generated Avatar Clothing to Rec Room! Get ready for a new era of digital fashion! We introduced our own Sawhorse-branded avatar items yesterday, available in Rec Room. These Sawhorse goodies are the first ever (!!!) user-generated clothing for Rec Room. So, what’s in this drop? The Rec Room community told us that they really wanted more choice over their style. Check out the trailer to see what you can get (and more coming soon!), all priced within 563 - 1125 tokens: 🎩 Trucker Hat 👕 Interactive Fridays Hawaiian Shirt 🧦 Socks 🦋 Doodle Wings In just ONE day, Rec Room players leveled up their looks with more than 12k purchases and over 8M tokens earned, pushing our items into the top 9 by sales volume! This is a big deal for us and demonstrates that there is a world of opportunity for creators and brands in avatar UGC. More Opportunity for Brands and Creators with Avatar Items We know there is a lot of potential for creators and brands with UGC digital fashion. We’ve seen this come to life in Roblox, for example, with experiences we’ve created like Alo Yoga and Fenty Beauty. It’s an accessible entry point for brands – especially those in fashion, beauty, and tech – to engage with new audiences. And the creation of avatar items gives even more talented UGC creators the chance to get into the game.     This is why we were so excited when Rec Room came to us to collaborate on the first UGC avatar items. We’ve seen the great work Rec Room is doing to evolve its avatars with full-body and to build out its developer tools to make it easier to create on their platform. So, we were excited to preview these tools to see what kind of magic we could make for the community and learn along the way.   We started by going deep (as we always do). Sawhorse is known for immersing ourselves in communities to really get to know how the platforms work and what their users value. Most importantly, we work with UGC artists who are deeply connected in these worlds. For Rec Room avatar clothing, we listened to both creators who know the space and passionate Rec Room players to answer the question: What do you want to see? And the answer was: Avatar clothing options that offer more self-expression and are affordable.    We’re excited to continue exploring, creating, and bringing new items to Rec Room. And we’re eager to introduce more brands to the platform through digital fashion and accessories.    Thank you to Morgan, Nick Fajt and the team at Rec Room.   Head over to featured creations in the Rec Room watch store to level up your looks with Sawhorse gear. More drops coming soon! #recroom #ugcgaming #digitalfashion #sawhorse #metaversemarketing #innovation

We had the honor of hosting a great conversation about player safety with Yasmin H., Head of Trust & Safety for Rec Room, and Modulate's Director of Account Management, Mark F.. 🤔 We dove deeper into Rec Room's approach to voice chat moderation, how Modulate's ToxMod is helping to give rich data and context to guide safety and player experience strategies, and where we see the future of online safety going in the future. Thanks to VentureBeat / GamesBeat writer Rachel Kaser for moderating our discussion! ▶️ Tune into the full conversation here: https://bit.ly/3X238PM

Exciting news for tech Trust and Safety professionals: Introducing Pathways! Today the Tech Coalition launched Pathways: expert advice, resources and learning opportunities for the tech industry to further build capacity to combat online child sexual exploitation and abuse (OCSEA). This program is available to all tech industry employees, not just Tech Coalition members, to facilitate and promote knowledge sharing of basic trust and safety practices that can be used to fight OCSEA and help protect young people online. Pathways provides access to a resource hub, invitations to discussions with experts on child safety topics, the ability to license child safety technology, and more. The Pathways resource hub currently includes expert guides on topics, such as: How to write External Standards that prohibit OCSEA, which typically include Terms of Service and Community Guidelines, How to draft child safety Content Policies, How to report child sexual abuse material (CSAM) or OCSEA to the National Center of Missing and Exploited Children (NCMEC). Over time, additional resources will be added to the hub and discussion topics will be announced. Pathways also provides access to the Tech Coalition Membership Development program, which can be a first step in setting the foundation of a comprehensive trust and safety program, built around industry best practices and criteria for Tech Coalition membership. The membership development program will launch later this year. We look forward to helping you choose your pathway. Visit https://lnkd.in/eFQf-ZwV to sign up! #trustandsafety #childsafety