Wendy Lynch’s Post

The Role of Event Professionals in the Marketing and Brand Ecosystem How do brands work with event professionals? Do you think brands work with event profs in the best way that they should? Or could? Event professionals play an incredibly important role in the marketing and brand ecosystem. Event (experiential) marketing is becoming an increasingly important part of overall marketing strategy. When brands use event marketing, they can: -    Engage their audiences in more meaningful ways -    Create communities -    Give their audiences new experiences -    Increase sales -    Create brand ambassadors -    Build their brands Further to my earlier article: ‘The CV of an Event Marketer’, when you look at job ads for event professionals, you see the following job titles: -    Head of Delivery -    Meeting Planner -    Activities Director -    Senior Producer -    Project Manager -    Event Coordinator -    Event Specialist -    Client Services -    New Business -    Event Manager And other titles. As an event professional, what’s your preferred job description? I think event professionals are given titles according to how they are perceived. Whether the job opening is: -    In-house for a corporation -    In a marketing agency -    In an event management company -    In a government organization Each of these organizations probably perceive the role of an event professional differently and hence the different job titles. If brands better understood the usefulness of event marketing to their brands, then they would probably perceive the role of event professionals differently and how best to work with them to grow their brands. Link to full article in the comments. #eventprofs #eventmarketing #brands #shareyaarnow

How do you thrive in such a competitive and fast-paced industry? Whether you’re a seasoned #eventplanner looking for a fresh approach or a recent graduate considering a career in the field, this comprehensive guide will equip you with the knowledge and skills to shine in #eventplanning, #eventmanagement, and #venuemanagement!

event planner

The Brand Ambassador Profile Headshot: Why it Matters and How to Make Yours Stand Out If you’re looking to pick up your first brand ambassador gig or you’ve been in the industry for a while, your headshot is a critical asset in booking jobs. In our latest blog post we delve into why it matters and how to create one that gets you noticed. https://lnkd.in/eFsJsE5h

As an Event Manager, each day presents new challenges and opportunities to craft unforgettable experiences. Whether you're orchestrating a large-scale conference or planning an intimate gathering, every event demands a unique blend of creativity and precision. If you're interested in becoming a standout event planner, here’s your essential skills checklist 👇 🔗 Ready to channel your passion into a career? Explore exciting opportunities with WOW Recruitment linked in our comments below.  #WOWRecruitment #RecruitmentHappy #EventManagement

Are you or someone you know interested in beginning a career in the event industry? You came to the right post! Here at Tripleseat, we are passionate about all things hospitality and events. Many of our employees worked in event management roles within the hospitality industry before they came to Tripleseat. To spread the word about how to pursue a career in the event industry, we partnered up with the team at Poached Jobs, a leading job marketplace for hospitality professionals, to get expert tips on what you need to succeed in a career working in events. Looking for insights into any of the topics below? - Why you should pursue an event management career - What the various roles within the event industry can look like - Which skills and qualities employers look for in the event industry - Where to get started with an event industry career - And more... Then check out the post below to learn all about a career in the event industry. https://bit.ly/49S7EnT #eventindustry #eventmanager #eventmanagement #hospitalityindustry #eventcareer #hospitalitycareer #restaurantindustry

Starting a new chapter in my journey! Thrilled to announce that I've joined Grandeavour Communication as a PR Intern. Ready to dive into the world of communications, learn from the best, and help craft compelling stories. 💫😇 #PR #communications #newbeginnings"

"One month answered three years of questions" After several Internship opportunities in PR, including government sectors, private companies, and startups, I became certain and wondered: What does it take to be a skilled public relations specialist with all the required skills? I was particularly fascinated by PR Agencies and wondered about their inner workings and the specific responsibilities of each team member. What impressed me even more was how someone could manage multiple client accounts and meet their needs? How do they create different strategies and employ different tactics for each client? How do they monitor and adjust their approaches? How do they handle reports, RFPs, market studies, competitor analysis, and Crisis management strategies? I had some knowledge about these aspects, but I doubted whether these were the right ways. So, I asked and observed professional specialists who carried out these tasks. It's been a month, but there have been dozens of questions and inquiries that occupied my mind over the past three years. I was desperate for answers. Of course, one month was not enough to learn everything, but it was enough for me to find out what I lacked and direct me towards what I wanted, just as I knew what I wanted to choose in the future. In the coming period, I hope to immerse myself in learning and practical experience in the world of PR agencies. One crucial lesson I've learned, as my manager told me, "is that real-world experience in this field comes from years of work, facing challenges, making mistakes, and learning from them". This also took me to learn about several markets that I was not aware of and see what is going on around them such as Fintech, Real estate, Electric cars, Outsourcing, Finance and CX. The month enabled me to develop some of my technical skills, such as Research and Analysis skills. This is what made me have an initial view of any company, knowing its direction in CSR activities, How much its strength in media coverage, the tactics it follows, and what it lacks in working on.. So, I'm committed to continuing my journey over the next two years. In the upcoming year, I'll be available for full-time work anywhere, without specific salary demands or job titles until I reach my desired goals. You can see my LinkedIn profile and see what roles I've held, what skills I have, and what certifications I've earned If you have any opportunity for me, feel free to reach out at any time on my phone number or my Email . 😊 mahmoudsobhy2482002@gmail.com 01551531267 #PR_Intern #PR_Student

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