Social media platforms display content from both users a person follows and those suggested by algorithms. In either case, users have the option to mute or block individuals or accounts.
When you block celebrities or influencers on social media, you're essentially cutting off all access to their content — no posts, photos, videos, or sponsored collaborations. Since revenue often hinges on audience engagement, blocking impacts views, interactions, and consequently, their earnings. Moreover, it's a strategic move to diminish the visibility of their brand, diverting attention away from their content.