DoubleVerify’s Post

In a new report, NDA and Grasp explore how the industry can prevent media buying errors from occurring. The ‘Eliminating human error’ report offers expert insights and solutions for media buyers everywhere. Link to the report in comments...

Delighted to share my thoughts in this NewDigitalAge White Paper, focusing on how to eliminate human error in biddable media buying and avoid costly mistakes or overspend. For brands and agencies running biddable media, it’s critical to: -Invest in strong training and development for team members, -Implement robust processes to double-check work, -Leverage the right technology to safeguard against errors. Getting these foundations right can make a huge difference in delivering effective, efficient campaigns.

Don’t miss our interview with NewDigitalAge on the evolving landscape of cross-platform media measurement. Discover how we're leading the way in providing comprehensive, actionable data to navigate today’s fragmented media environment. #MediaMeasurement #CrossPlatform #DataInsights #Comscore

As we move into a new financial year, Hyperlocal Media organisations need to how they improve revenue across their news delivery channels. This article by the Local Media Association highlights what one young (as in brand new) news organisation is doing in their online channel to solve their revenue problem. https://lnkd.in/gn5HzABv

The countdown is on! DV’s 2024 Global Insights: Americas webinar is tomorrow, May 23, at 10:00 am EST. Join us for an in-depth breakdown of the biggest ad tech trends impacting North America and LATAM. It’s not too late to register: https://buff.ly/3JSHuWy

🚀📈 Ready to explore the future of media? 📰📺🛍️ Don't miss out on our latest report: "THE FUTURE OF MEDIA: FROM INFORMATION TO ENTERTAINMENT TO SHOPPING." 🌟 Discover how the media landscape is evolving and strategies to adapt to these changes. Download your copy now and stay ahead of the curve! https://cutt.ly/Gw0RQjEW #MediaIndustry #FutureofMedia #DigitalTransformation #DownloadNow

Today, we're looking back at some of our global key findings from our latest State of the Nation research. Did you know that programmatic DOOH inclusion in media plans continues is set to rise 8% globally? Discover more in the global stats we've shared below 📈 📚 To discover more stats or read more about programmatic DOOH, download our State of the Nation reports: https://hubs.li/Q02YVyqS0 📽️ Watch the global key findings video or each event recordings on our YouTube channel here: https://hubs.li/Q02YVr900

Save the date! Our Virtual Programmatic Day is back on 6th June, uniting global leaders, innovators, and thinkers in programmatic advertising! Whether you're interested in DSPs, SSPs, or DMPs, this event is tailored to you. We're offering a series of powerful sessions that will explore the latest trends shaping the future of programmatic trading. Expect to uncover new strategies, confront barriers, and discover drivers transforming the European market. It's more than insights—actionable intelligence could redefine how you interact with your ad stacks and inventory: https://lnkd.in/ezRTbq-i

Explore Integral Ad Science IAS's latest Media Quality Report, revealing trends in brand safety, ad fraud, and time-in-view metrics, and offering actionable insights for advertisers and publishers. Read the Latest full News - https://lnkd.in/dVe_epnn #martech #martechedge #media #quality #report #brandsafety #marketingtrends #businessgrowth #innovation #transformation #technology

🤩Advertising Week Europe 2024 is just around the corner! Our EVP International, Alejandro Fosk is taking the stage tomorrow, May 14 at 2:40 PM, to talk about 'Unlocking the Future of Cross-Platform Measurement'. Don't' miss out! Access this link for more details 👉https://lnkd.in/egBDxn_U #digitalmeasurement #socialincremental #advertisingweekeurope #AWEurope24 #Comscore Advertising Week