Maximize Q4 Ad Performance
Eyeota, a Dun & Bradstreet company
Eyeota is the global provider of addressable audience data for digital marketing. We are hiring!
Coming into the final quarter of the year, it's time to focus on maximizing your advertising efforts. Global digital ad spending is projected to rise by nearly 12% compared to last year, reaching $196 billion. Consumer retail sales are further expected to increase to $1.59 trillion during the same period.
As you focus on closing a successful Q4, let Dun & Bradstreet and Eyeota support your campaign targeting across all advertising channels with quality-certified audience data.
Check out Dun & Bradstreet's new B2C audiences, powered by unique affinity verified behaviors, precise demographics, social engagement and AI predictive insights available for campaigns targeting audiences in the Americas, Europe, Asia and Australia.
Deliver personalized, omnichannel advertising and supercharge your Black Friday, Cyber Monday and Holiday campaigns with seasonal and vertical audience targeting guides featuring premium branded data solutions.
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Engage Festive Holiday Shoppers and Celebrators
From Holiday Celebrators to Gift Shoppers, Home Entertainers, Families with Children, Travelers and more, optimize your campaigns with the How to Target Holiday Audience Guide. Download now to discover the holiday audiences you need to deliver precision advertising campaigns.
Activate Holiday audiences on all major demand-side and supply-side platforms to identify, reach, and engage your best target customers on audio, connected TV, display, digital out-of-home, mobile, and social channels. Reach consumers like:
🎉 Holiday Celebrators
🎁 Gift Shoppers
🧸 Toy Shoppers
🧑🍳 Holiday Cooking and Food Audiences
🎄 Decorators
🍎 Holiday Activities
📺 Home Entertainers
🧑🧑🧒🧒 Families with Children
& Many More!
Reach Black Friday & Cyber Monday Spenders
Want to target Online & In-Store Shoppers, Deal Seekers, Gift Givers, and more with precision? Check out the How to Target Black Friday & Cyber Monday Audience Guide and discover the audience solutions to help drive engagement and performance of your campaigns.
Browse our selection of Black Friday & Cyber Monday audiences built from behavioral, demographics, interests, lifestyle and ownership insights. Reach your ideal customers such as:
🛍️ Cyber Week Shoppers
🎁 Gift Givers
📲 Online Shoppers
💳 In-Person Shoppers
🏝️ Travel Shoppers
& Many More!
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NEW Dun & Bradstreet B2C Audiences
Dun & Bradstreet B2C audiences powered by unique affinity verified behaviors, precise demographics, social engagement and AI predictive insights, can be used for data enrichment and personalized targeting to consumers on any media channel.
D&B B2C Precision Demographic Audiences
Cookieless demographic audiences built from declared data sources with enhanced precision and accuracy.
D&B B2C AI Prediction Audiences
Includes Artificial Intelligence driven audiences that predict consumer intent based on recent and frequent engagement.
D&B B2C Affinity Verified Audiences
Powered by active, positive engagement between real consumers and everything they love to engage with on social media.
D&B B2C Custom Audiences (Available upon request)
Customizable targeting using Affinity Verified methodology, offering Conquest Audiences and Sponsorship & Endorsement Analysis for unique audience insights.
More Vertical & Seasonal Targeting Guides
Discover Audience Targeting Guides to power your advertising campaigns with solutions from the world's premium data brands.
Need help with campaign targeting?
The Data Desk team are on standby to support your omnichannel targeting needs. Get in touch with our Audience Specialists today to receive a complimentary audience targeting plan.
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